As acquisition costs climb and competition intensifies, retention has become the true measure of growth – Traditional CRM tactics are no longer enough to secure loyalty in a market driven by experience, emotion, and relevance.
That’s why this Virtual RoundTable tackles the central issue of how operators can evolve from transactional engagement to meaningful connection – combining personalisation, gamification, and motivational design to create emotional, culturally relevant experiences that drive lasting loyalty.
Register to view the session and you will learn from leading industry operators offering candid insights on the future of marketing. Learn how to reshape CRM and retention across the globe – what’s working, what’s not, and how to build engagement strategies that truly endure.
By watching this essential roundtable, you will discover:
- How to leverage CRM systems to deliver dynamic, player-first engagement
- Why gamification and motivational design are key to retention success
- How localisation strategies can boost relevance and player trust
- Evolve CRM communications into entertainment-led experiences
- Actionable tactics to turn engagement into lasting loyalty and growth