EverAfter AI

𝐄𝐯𝐞𝐫𝐲𝐨𝐧𝐞: “Can’t wait to see what’s next!” 🥳 𝐔𝐬: Intentional silence. 🙊 Because this isn’t just another milestone. And it’s definitely not business as usual. CS leaders, Scaled CS teams, CX pros -do you drive Customer-Led Growth? If you do, this one’s for you. We’re letting go of silos. Letting go of old playbooks. Letting go of “this is how CS has always worked.” For the first time ever, we’re introducing something built for how modern CS really runs - and where customer-led teams are headed next. Coming this week. Stay tuned. 🚀

I never met my own expectations of keeping business as business. Very quickly in the founder + CEO journey, I realized that business is THE most personal thing out there. The two people who helped me understand that also share the same name—though they disagree on whether it should have a “C” in it or not. Shahar Tzafrir, a serious VC investor (don’t let his profile image deceive you!), has been with Tal Shemesh and me from day 1. Or day 0. When EverAfter AI was just a strong belief in how the future should look. But before Shahar taught me about business (and he did!), he taught me about personal relationships, trust, and the power of believing in someone. And while investors are businesspeople (and as you can see, TLV Partners results are something every VC would be happy to have!), for me they primarily exceed on the personal side. As a CEO, you have no manager to look up to, no one to blame, and no one to rely on. You celebrate wins with others, and take the solo blame for anything that didn’t work. >> Who is on your board can make all the difference. --- Shachar Avrahami (who thinks his spelling is the right one) is one of EverAfter’s very early employees. We spent countless hours together building EverAfter into what most of you know today. For a founder, having someone choose this route in their career - working super close with the founders and do whatever it takes - can make it all worthwhile. If you are lucky as a founder to have such a person on your team, you should never take that for granted! And while employer–employee relationships are among the most legal and business-binding ones, everything about what we’ve built and how we work together is personal (including the 100++ shots I had to take in each conference he spoke at in order to get one 'approved' by him, the one here also got his 👍). While I’ll get less time with Shahar Tzafrir going forward, Shachar Avrahami is continually working really hard alongside me in building and delivering our vision. If you choose the startup route in your career, make sure you have at least one Shachar/Shahar person to take this journey with you. I have 2! (part 2, #everafterbasestory)

Last week, I had one of those rare founder moments where the words just wouldn’t come. The moment the announcement about EverAfter AI + Base went live (details in the comments), I realized I had nothing to post on LinkedIn. Which is… wild. Because I worked so hard to make this happen. Because I have so much to be grateful for. Because there are so many people I want to thank properly. But I was completely speechless. It was a good reminder that even though it sometimes looks like CEOs are made of something tougher, shinier, more “put together”… we’re still human. So, here’s the news, a few days later. EverAfter is joining forces with Base. Gal Biran, Base's CEO, and I spent hundreds (thousands?) of hours across Zoom, phone calls, emails, and late-night conversations figuring this out. EverAfter started from Customer Success. From being close to post-sales teams carrying so much of the customer experience on their backs. From the belief that what can be productized should be, so CS teams can stay focused on relationships and strategy. Base started from customer marketing. From the belief that customers aren’t an afterthought. They’re the growth channel you already earned and should amplify. Over time, it became obvious we were solving two sides of the same problem. This move is about closing that gap. For now, I just want to say thank you - To the A-M-A-Z-I-N-G EverAfter team. To our customers, who keep pushing us and inspiring us. We’re staying very close. To our incredible, human-first investors (I know how rare it is to genuinely say that). And to my co-founder and long-time friend, Tal Shemesh. I need a few days to catch my breath. Then I’ll start sharing what this journey really looked like, what I learned along the way, and what EverAfter + Base are building together to double down on post-sales engagement in the crazy world of AI. More soon. ♥️ (The image is a comic my daughter drew for us six years ago about how to start a startup. Translation in the comments.) part 1, #everafterbasestory

Last week, I had one of those rare founder moments where the words just wouldn’t come. The moment the announcement about EverAfter AI + Base went live (details in the comments), I realized I had nothing to post on LinkedIn. Which is… wild. Because I worked so hard to make this happen. Because I have so much to be grateful for. Because there are so many people I want to thank properly. But I was completely speechless. It was a good reminder that even though it sometimes looks like CEOs are made of something tougher, shinier, more “put together”… we’re still human. So, here’s the news, a few days later. EverAfter is joining forces with Base. Gal Biran, Base's CEO, and I spent hundreds (thousands?) of hours across Zoom, phone calls, emails, and late-night conversations figuring this out. EverAfter started from Customer Success. From being close to post-sales teams carrying so much of the customer experience on their backs. From the belief that what can be productized should be, so CS teams can stay focused on relationships and strategy. Base started from customer marketing. From the belief that customers aren’t an afterthought. They’re the growth channel you already earned and should amplify. Over time, it became obvious we were solving two sides of the same problem. This move is about closing that gap. For now, I just want to say thank you - To the A-M-A-Z-I-N-G EverAfter team. To our customers, who keep pushing us and inspiring us. We’re staying very close. To our incredible, human-first investors (I know how rare it is to genuinely say that). And to my co-founder and long-time friend, Tal Shemesh. I need a few days to catch my breath. Then I’ll start sharing what this journey really looked like, what I learned along the way, and what EverAfter + Base are building together to double down on post-sales engagement in the crazy world of AI. More soon. ♥️ (The image is a comic my daughter drew for us six years ago about how to start a startup. Translation in the comments.) part 1, #everafterbasestory

Customer Success Leaders - quick reality check💡. If post sale keeps getting harder to scale, it’s not your team. You added tools. Process. Headcount. And it still feels fragmented. Customers don’t churn because CS doesn’t care. They churn because no one is orchestrating the journey end to end. That’s where AI actually changes the game. Join us for a live session where our very own Noa Danon, together with Gal Biran of Base share how leading teams are designing intentional, AI-orchestrated post sale engagement 🧠 👇 https://lnkd.in/dj9kBEzs

Yesterday we announced that Base has acquired EverAfter. This is how we see the future of post-sale growth 👉 https://lnkd.in/dn9tcftu

Something big has been happening behind the scenes. Almost 5 years ago I joined EverAfter AI as a student Product Specialist, not knowing how much it (and I) will evolve. Since then my role kept growing, but today is one of those days that reminds me why I joined. EverAfter AI is joining forces with Base. We’re bringing Customer Success + Customer Marketing into one motion to solve a long-standing post-sale gap: engagement and expansion efforts live in separate systems, so teams can’t plan, measure, or act end-to-end. For me as a Data + AI nerd, this is the best kind of challenge: merging two strong products into one unified experience. Together, we’re building the first Engagement OS: one system where CS and CM work as one to drive retention, expansion, advocacy, and customer-led growth, starting as early as pre-onboarding. Huge thanks to our customers. The way you work (and the pain you shared) shaped this direction. Watching Gal Biran and Noa Danon bring this together feels like the future showing up early. Big day for the team. Just the beginning.

We just announced the EverAfter–Base merger - and for me, it felt like we finally pressed the fast forward button on where our product is heading. Because this is about something I’ve been hearing from Customer Success leaders for years. CS and CX teams already operate at scale. Massive accounts. Complex systems. Endless journeys. And they’re expected to drive adoption inside all of that. Not just during onboarding - but across ongoing usage, digital success plans, expansion, and long-term growth. Adoption has to continue at scale, through every stage of the customer journey. That’s why this moment matters to me. With EverAfter and Base coming together, it feels like we hit fast-forward on delivering the full post-sale experience CS leaders have been asking for. Not by adding more tools. But by connecting the journey. I want to say thank you to all the scaled CS leaders who’ve shared their reality so openly over the years. Without those conversations —-without building this vision together — we wouldn’t be here talking about a unified post-sale motion today. I also want to say thank you as well to Noa Danon and Tal Shemesh — for building EverAfter, for the vision, and for everything that led us here. I’m genuinely excited to build what’s next with the Base team, and with Gal Biran and Gal Briner and I can’t wait to see what that unlocks for our customers.

✨ A new chapter begins. We’re joining forces with Base - a leading AI-Powered, Customer-Led Growth platform. Base & EverAfter truly complete each other 😍 EverAfter scales Customer Success. Base scales Customer Marketing. Together, we create the post-sale flywheel from onborading to advocacy - where great customer experiences naturally turn into growth. This is happily ever after with customers in the age of AI: not more tools, but one unified system where data and activation work together. Huge thanks to our founders, Noa Danon & Tal Shemesh for your heart and vision 💜 🪄 And thank you to TLV Partners, Vertex Ventures Israel, and ICON - Israel Collaboration Network for being such a big part of our journey. Stay tuned! What’s coming next will redefine the post-sale world.

Are you scaling noise? 😬 AI can scale onboarding fast! But without the right infrastructure, all it really does is amplify the chaos. Dive into our latest blog to see why top SaaS leaders are investing in their onboarding infrastructure for 2026 👉 https://lnkd.in/eY8BTJ6K #CX #CustomerSuccess #ScaleCS