We’re pleased to welcome Assured Sum Financial Solutions Pvt Ltd as a member of FACE. Assured Sum is dedicated towards making the home loan journey efficient, transparent, and stress-free. The company simplifies eligibility assessment, document management, application processing and disbursement handling etc. by enabling builders, developers, and connectors with real-time application tracking and transparency. We look forward to their active engagement within the FACE community. Member website: https://assuredsum.com/ Join FACE, India’s largest FinTech association. https://lnkd.in/gFRre7e7 Sugandh Saxena Aditi verma #HomeLoans #FintechIndia #CreditEnablement #DigitalLending #MortgageTech #HousingFinance #LoanProcessing #FinancialInclusion #FintechPlatform #CreditInfrastructure #LendingSolutions #DigitalFinance #FaceOfFintech #HomeOwnership #TransparencyInFinance #TechForFinance #AssuredSum
Fintech Association for Consumer Empowerment (FACE)
Financial Services
Mumbai, Maharashtra 12,351 followers
The RBI-recognised SRO in the FinTech sector. Empowering the voice of FinTechs & Consumers across the ecosystem.
About us
The Fintech Association for Consumer Empowerment (FACE) is the Reserve Bank of India’s (RBI) recognised Self-Regulatory Organisation for the FinTech sector (SRO-FT). Incorporated in September 2020 as a not-for-profit Section 8 company, FACE serves as the unified voice of India’s FinTech industry—enabling meaningful engagement with regulators, government agencies, media, app stores, and other critical stakeholders. FACE’s mission is to advance a consumer-first, transparent, and responsible FinTech ecosystem. By bringing together FinTech providers, ecosystem enablers, and stakeholders, FACE creates a collaborative platform where innovation and consumer protection go hand in hand. With a membership that spans the breadth of India’s FinTech landscape—across domains, business models, and regulatory classifications—FACE is committed to promoting industry-led standards, responsible innovation, and self-regulation. At its core, FACE seeks to strengthen trust, ensure accountability, and amplify the collective voice of FinTechs and consumers alike, shaping the future of financial services in India.
- Website
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https://faceofindia.org/
External link for Fintech Association for Consumer Empowerment (FACE)
- Industry
- Financial Services
- Company size
- 2-10 employees
- Headquarters
- Mumbai, Maharashtra
- Type
- Nonprofit
- Founded
- 2020
Locations
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Primary
Fintech Association for Consumer Empowerment, 5th Floor, Paville House,
Off Veer Savarkar Marg, Prabhadevi, Mumbai
Mumbai, Maharashtra 400025, IN
Employees at Fintech Association for Consumer Empowerment (FACE)
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Sugandh Saxena
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Akshay Mehrotra
Managing Director & Group CEO, @Fibe.India
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Madhusudan E
CEO KreditBee | Angel Investor | Co-Founder at Fintech Association for Consumer Empowerment (FACE)
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Ram Rastogi 🇮🇳
Digital Payments Strategist | Chairman, Governance Council @FACE | Independent Director & Board Advisor | IMPS & UPI Pioneer | Thought Leader in…
Updates
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FACE was honoured to represent India as SRO for the FinTech sector at the Cambridge Centre for Alternative Finance, Cambridge Judge Business School’s (CCAF) global dialogue on FinTech Associations and Ecosystem Impact. We joined the panel in CCAF’s workshop series “Fintech Associations: Driving Ecosystem Impact,” convened in partnership with Alliance of Digital Finance and Fintech Associations, and now featured in the recently released report: https://lnkd.in/e8fiFTKT FACE brought India’s perspective to the discussion — highlighting the evolution of responsible digital finance and the role of an RBI-recognised Self-Regulatory Organisation in strengthening trust, compliance, and innovation across the FinTech ecosystem. We shared how the SRO-FT framework in India is pioneering a new model of self-regulation, where industry-led standards, data-driven supervision, and consumer protection principles work together to build resilience and sustainability in the sector. Our thanks to the Cambridge Centre for Alternative Finance, Cambridge Judge Business School, Alliance of Digital Finance and Fintech Associations, and all participating associations from across continents for creating this global platform to exchange insights on governance, capacity building, and impact measurement for FinTech associations worldwide. Sugandh Saxena Sarah Corley #FinTech #SROFT #AllianceDFA #GlobalFintech #DigitalFinance #SelfRegulation #FinancialInclusion #CambridgeCCAF
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Digital NBFCs Anchor India’s Credit Inclusion. FACE has released its Digital Personal Loans Market Report (Apr–Jun 2025), capturing the evolving dynamics of India’s digital credit landscape, drawing on data from CRIF India. Highlights from the Report: - Digital NBFCs now drive the majority of India’s personal loan volumes, with growth moderating to sustainable, high-quality expansion. - 61% of borrowers are under 35 years; 17% are women; 38% hail from Tier-III and beyond, underlining the role of digital credit in deepening financial inclusion. - The average loan size remains small at ₹14,270, with one in three loans below ₹25,000—reflecting flexibility and responsiveness to consumer needs. Featured Coverage: - Business Standard: https://lnkd.in/gzS-H2mD - ET BFSI: https://lnkd.in/gs75JMw7 - BusinessWorld: https://lnkd.in/ghmUnRkc Access the full report: https://lnkd.in/gyvXAkcG Sugandh Saxena Aanchal A. #DigitalLending #FinTech #SROFT #FACEOfIndiaOrg #FinancialInclusion #CreditInclusion #DigitalNBFCs #NBFC #ConsumerCredit #ResponsibleFinance #CreditAccess #FinTechIndia #DigitalFinance #FinancialEmpowerment #DataDrivenInsights #InclusiveGrowth #RBI #CreditEcosystem #InnovationInFinance #DigitalEconomy
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We’re pleased to welcome SimSol Technologies and Services Pvt Ltd as a member of FACE. SimSol Technologies and Services Private Limited is a leading provider of comprehensive technology solutions for the lending businesses of banks and Non-Banking Financial Companies (NBFCs). With a strong focus on the financial services ecosystem, SimSol delivers innovative products and services designed to streamline lending operations, enhance efficiency, and drive growth across the BFSI sector. We look forward to their active engagement within the FACE community. Member website: https://lnkd.in/gKPvWnVe Join FACE, India’s largest FinTech association. https://lnkd.in/gFRre7e7 Deepak Kumar T R Dishant Iyer Shanthy Deepak Sugandh Saxena Aditi verma #FintechIndia #DigitalLending #LendingInfrastructure #BFSI #LendingEcosystem #NBFC #CreditTech #TechForFinance #FinancialInnovation #DigitalTransformation #BankingTechnology #LendingSolutions #FaceOfFintech #SimSol #FintechEnablement #AutomationInFinance #CreditInfrastructure
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We’re pleased to welcome FinStack Innovations Pvt. Ltd. as a member of FACE. FinStack provides a No-Code Loan Origination System (LOS) simplifying credit and insurance workflows—enabling faster, compliant, and scalable loan origination for regulated entities and fintech partners alike, and, building the digital backbone for next-generation credit and insurance infrastructure in India. We look forward to their active engagement within the FACE community. Member website: https://finstack.in/ Join FACE: https://lnkd.in/gFRre7e7 Gaurav Agarwal Dhawal Patel Sugandh Saxena Aditi verma #LoanOrigination #FintechIndia #CreditTech #DigitalLending #LendingInfrastructure #NoCode #APIMarketplace #RegTech #FintechPlatform #CreditAccess #DigitalInsurance #LendingEcosystem #FinancialInnovation #FaceOfFintech #FinStack #SaaS #TechForLenders #BFSI #FintechEnablement
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We’re pleased to welcome OMS Fintech Account Aggregator Pvt. Ltd. as a member of FACE. OMS Fintech Account Aggregator Pvt. Ltd. enables secure, consent-driven, and real-time sharing of financial data through APIs. Built on a zero-data-storage, compliance-first design, OMS empowers individuals and businesses with control over their financial information—helping banks, NBFCs, and fintechs deliver faster and more inclusive financial services. We look forward to their active engagement within the FACE community. Member website: https://www.omsaa.com/ Join FACE: https://lnkd.in/gFRre7e7 Sugandh Saxena Nitin Sawant Rituja Demapure #AccountAggregator #NBFCAA #FintechIndia #DigitalLending #OpenFinance #DataEmpowerment #FinancialInclusion #DigitalTrust #ConsentDriven #RegTech #FinancialData #APIFinance #RBIRegulated #FintechInfrastructure #FaceOfFintech #WomenInFinance #DataSharing #FintechEcosystem #FinancialInnovation #OMSAA #OpenBanking
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FACE is hosting a virtual webinar under its knowledge initiative FACE Forward on: “Self-Assessment Framework for Identification of Dark Patterns in Financial Services Organisations – with Special Focus on Digital Lending”, presented by Grant Thornton Bharat LLP. Date & Time: Friday, 17 October 2025 | 3:00 PM – 4:00 PM Speakers: – Dharmender Jhamb, Partner and FinTech Industry Leader – Grant Thornton Bharat – Bhupinder Jit, Director – Financial Services, Grant Thornton Bharat Key topics: 1.Understanding Dark Patterns in Financial Services Organization 2. Consumer & Market Impact 3. Regulatory Directions and Compliance - CCPA 2023 & RBI 2025 4. Spotting Dark Patterns Across the Customer Journey 5. Detection & Measurement Framework 6. Building Compliance-by-Design This open webinar will help in mitigating dark patterns in digital interfaces—aligning product design with consumer protection and regulatory compliance. Register here: https://lnkd.in/gJJ4MMqH FACE Forward is the unified identity under which FACE consolidates its research, events, and capacity-building work—strengthening the FinTech ecosystem through informed and responsible practices. At FACE, we remain committed to fostering collaborations that strengthen the wider FinTech ecosystem, enhancing compliance readiness, governance, and responsible growth. Join FACE: https://lnkd.in/gFRre7e7 Sugandh Saxena Anusha Jain #FACEForward #FinTech #DarkPatterns #DigitalLending #ConsumerProtection #Compliance #Governance #ResponsibleFinance #DesignEthics #GrantThorntonBharat #FinancialServices #RBI #CCPA #Innovation #KnowledgeSharing #SROFT #FintechSRO #FintechAssociation
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Fintech Association for Consumer Empowerment (FACE) reposted this
FACE is hosting a virtual webinar under its knowledge initiative FACE Forward on: “CERT-In’s Cybersecurity Audit Guidelines (July 2025): Implications for the Digital Lending Ecosystem”, presented by BDO in India. Date & Time: Thursday, 16 October 2025 | 3:00 PM – 4:00 PM Speaker: Krithika Subramani, Associate Director – Business Advisory Services, BDO India Key topics: – Understanding CERT-In’s new cybersecurity audit framework and its scope – Key audit requirements, reporting norms, and integration with RBI’s ITGRCA – Implementation roadmap for FinTechs, NBFCs, and LSPs This open webinar will decode how CERT-In’s guidelines affect digital lenders, LSPs, and FinTech platforms—offering clarity on governance, audit expectations, and compliance readiness. Please register and share with your teams and networks. Register here: https://lnkd.in/gHpwHDBV FACE Forward is the unified identity under which FACE consolidates its research, events, and capacity-building work—strengthening the FinTech ecosystem through informed and responsible practices. At FACE, we remain committed to fostering collaborations that strengthen the wider FinTech ecosystem, enhancing compliance readiness, governance, and responsible growth. Join FACE: https://lnkd.in/gFRre7e7 Sugandh Saxena Saurabh Sinha Rhea Parikh Amit Tenglikar Saumil Shah #FACEForward #FinTech #CyberSecurity #CERTIn #DigitalLending #Compliance #RiskManagement #RBI #Audit #ITGRCA #Governance #ResponsibleFinance #KnowledgeSharing #BDOIndia #SROFT #FintechSRO #FintechAssociation
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FACE is thrilled to support the Fintech Premier League (FPL) 2025 as its Ecosystem Partner. The FPL brings the FinTech world out of conference rooms and onto the pitch — where every over builds connections and every boundary sparks collaboration. Hosted by Signzy, this league isn’t just about runs — it’s about relationships. Because in FinTech, just like cricket, it’s the partnerships that come out on top. Game on. Sugandh Saxena Arpit Ratan Shrushti Chavan Sanika Gavankar
This week, we unveiled the trophy that will ignite a season of strategy, grit, and unforgettable moments. From the first ball in NCR to the final showdown, every match will be a testament to the spirit that drives India's fintech revolution. GAME ON. 32 teams. 3 cities. 1 championship. The Fintech Premier League isn't just cricket, it's where founders become teammates, CXOs turn into captains, and rivals become brothers in arms. This is more than a league. This is where competition fuels collaboration, where every six strengthens our community, and where the connections we forge beyond the pitch define our ecosystem. Bringing this vision to life has been extraordinary. Watching founders, CXOs, and teams across the fintech landscape unite, not just to compete, but to build bonds that transcend boardrooms, reminds us why we do what we do. This is legacy in the making. 🏆 Heartfelt gratitude to our esteemed chief guests:- Dr. Dr. Abhijit Phukon, Economic Adviser, Department of Financial Services, Ministry of Finance, Government of India Mr. Mahaveer Singhvi, Joint Secretary (New Emerging and Strategic Technologies Division), Ministry of External Affairs, Government of India Mr. Sachin Seth, Chairman, CRIF India who graced the trophy unveiling and inspired us to kickstart this incredible journey. 🏏 The trophy is ready. The teams are set. 📅 First match kicks off: 13th October 2025 👉 Follow this page for match updates, fixtures, and behind-the-scenes action. Anirban Mukherjee Dilip Asbe Cheolwon Lee Balachander Sekhar Santosh Agarwal Nalin Negi Nipun Jain Vikkas Goyal Harshil Mathur Nitya Sharma Sambhav Jain Anup Agrawal Pawan Kumar Rai Kunal Shah Sameer Nigam Patrick Collison Nithin Kamath Nitin Gupta Amrish Rau Suresh Sethi Ranvir Singh Ramkumar Gunasekaran Ketan Patel Aditya B Chatterjee Manish Jain Deepak Jain Bhavik Vasa Ashish Singhal Jamal Akhtar Arpit Ratan Ankit Ratan Sanika Gavankar Shivam Agarwal
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We’re pleased to welcome Transpure Solutions Pvt Ltd as a member of FACE. Through its platform Tranzily.com, Transpure works on cross-border remittances and payments and development of PACB (Payments and Cross-Border Banking) solutions—simplifying global money movement with efficiency, compliance, and trusted partnerships. We look forward to their active engagement within the FACE community. Member website: www.tranzily.com Join FACE, the largest association of FinTech companies: https://lnkd.in/gFRre7e7 Sandeep Chandalia Vishal Saraf Hitesh Vartak Sugandh Saxena Aditi verma #CrossBorderPayments #Remittances #FintechIndia #DigitalPayments #PaymentInfrastructure #PACB #GlobalTransactions #BankingInnovation #FintechPlatform #FXSolutions #FintechForGood #PaymentsTechnology #FinancialInclusion #FaceOfFintech #Tranzily #BFSI #DigitalFinance #PaymentSolutions #FintechEcosystem
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