Khushbu Soni

The role of CMOs in B2B marketing has evolved from driving campaigns to building relationships that create measurable business impact.   At Marketing Mavericks 2025 by Dun & Bradstreet India, Harish Sarma, Marketing & Product Director, Pluxee India, spoke on the panel “From Transactions to Relationships: The Changing Role of CMOs in B2B Marketing”. He joined Saugata Bagchi, Adishri Charla, and Kalyan Ram Challapalli, with Mukesh Jain moderating the discussion.   The discussion explored how CMOs are stepping up as growth architects, strengthening trust, designing relationship-first models, and driving transformation with data and technology. A conversation that underlined the future of marketing leadership beyond transactions.   #Pluxee #PluxeeIndia #MoreOfWhatMatters #PluxeeEvents #MarketingMavericks #DunAndBradstreetIndia #B2BMarketing #Leadership #PanelDiscussion

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Kishan Tiwari has been appointed as Director - Go-To-Market at MediaMint, where he will focus on advancing GTM strategies with a strong emphasis on Agentic AI, GenAI applications, and technology-driven growth. Bringing extensive experience in the TMT, Banking & Capital Markets, and Retail industries, Kishan adds significant value to MediaMint’s leadership team with his expertise in enterprise partnerships, AI-driven innovation, and technology adoption. His new role highlights MediaMint’s commitment to accelerating its AI-led business expansion and strengthening its market presence.   Prior to joining MediaMint, Kishan served as Client Partner at Mphasis, where he drove enterprise partnerships, leveraged emerging technologies, and built high-impact business solutions. Earlier, as Global Partner Lead at HeadSpin, he managed strategic alliances across multiple geographies, driving SaaS adoption and supporting large-scale technology transformations. With a decade-long track record across SaaS, services, and strategic sales, Kishan has established a strong footprint in the GCC region. Recognized as an AI enthusiast and sales leader, his appointment at MediaMint underscores the organization’s focus on innovation, growth, and delivering enterprise value.   #KishanTiwari #MediaMint #Mphasis #HeadSpin #GoToMarket #GenAI #AgenticAI #ArtificialIntelligence #DigitalTransformation #TechnologyLeadership #EnterpriseGrowth #InnovationInTech #cxolanes

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Digital marketing solutions company Adomantra Digital India Pvt Ltd has appointed Aparna Pal as its new National Sales Head, in a move aimed at scaling its programmatic, video, and performance marketing portfolio. She has over 20 years of experience in India’s media and digital landscape. She steps into the role with a proven track record in ad sales, revenue growth, and strategic business development. Her career spans high-impact stints at prominent organisations such as Leo Burnett, Jagran New Media Prakashan, Dainik Bhaskar Group (दैनिक भास्कर), Bobble AI, and DigiConnekt, where she has consistently driven large-scale revenues and digital-first sales strategies. Read More: https://lnkd.in/gbbhMAaK #aparnapal #adomantradigital #digital #digitalmedia #national #sales #Head #marketing #leoburnett #jagrannewmedia #dainikbhaskar #bobbleai #digiconnekt #leader #leadershipannouncement

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From rural outreach to e-commerce, from building martech stacks to reaching out to media dark strata — this conversation dives into the future of marketing in India... https://lnkd.in/grv2WQWU Well, we’re also unpacking the skills next-gen marketers need, and the cultural, ethical, and privacy questions AI brings with it. Tune in to PVM India's Director - Marketing, Gunjan Khetan 🇮🇳🇺🇸🇨🇳🇬🇧🇰🇷 in conversation with exchange4media MartechAi editorial lead Brij Pahwa...and watch how they delve into the ever-evolving Marketing space. #perfettivanmelleindia #marketingforgood #AIinMarketing

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