Shreyas Gupta

✨ 2 years ago today, I quit my corporate job at McKinsey to try my hand at entrepreneurship. Since then, a lot has happened — some good, some not so good — but every bit of it has been worth learning from. I started my first company in interior design. We went post-revenue, even received a term sheet from AJVC. But we soon realized we lacked founder-market fit. Civil work and operations felt like being a fish out of water. We decided to shut it down (big thanks to Aviral Bhatnagar for his mentorship and support!) and start fresh. My second start-up, Livo, is a financial assistant to help people achieve their money goals. Still early days, but this time we’re working in a space we truly understand. Over these two years, here are my 10 biggest learnings: 1️⃣ Ask for what you want — you’ll be surprised how often you get it. 2️⃣ Most people are rooting for you, assume good intent. 3️⃣ Startups are a tough way to earn money. Save before you quit. 4️⃣ Supportive family makes all the difference. 5️⃣ Doing your own thing makes you love Mondays. 6️⃣ Fear fades the more you face it. 7️⃣ Don’t hire without funding. Short-term contracts are safer early on. 8️⃣ Execution > ideas. Always. 9️⃣ Go the extra mile. 🔟 Be okay with failing. Startups have high highs and low lows — you need to get comfortable with both. Excited for the journey ahead 🚀

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Natasha Malpani Launches ₹200 Crore Fund to Power India’s AI Startups Former Kae Capital partner Natasha Malpani has launched Boundless Ventures, an early-stage venture fund with a corpus of ₹200 crore, dedicated to supporting homegrown AI-native startups across India. The fund will focus on pre-seed and seed-stage investments in companies innovating across consumer AI, infrastructure, agent tooling, healthcare, logistics, deep tech, and make-in-India hardware. Boundless has already written its first cheques to startups including Superhealth, Armatrix, PierSight, Knot, and two stealth ventures in AI infrastructure and consumer AI. Beyond capital, the fund promises to bring narrative and network support to founders. As Malpani puts it, India today has a once-in-a-generation advantage talent density, digital rails, and ambition to build global AI leaders from day one. At Startup Veda, we’re thrilled to see local capital fueling the AI frontier. This fund signals rising maturity in India’s venture ecosystem—placing conviction behind AI-first founders well before the rest of the world catches on. Join the conversation: Which early-stage AI ventures excite you the most? How powerful is the mix of capital + storytelling for building AI startups? #Startup #AI #VentureCapital #DeepTech #StartupIndia #FounderStories

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𝗪𝗵𝘆 𝗔𝗱𝘃𝗮𝗻𝗰𝗲𝗱 𝗠𝗮𝗻𝘂𝗳𝗮𝗰𝘁𝘂𝗿𝗶𝗻𝗴 𝗶𝘀 𝗜𝗻𝗱𝗶𝗮’𝘀 𝗡𝗲𝘅𝘁 $𝟭 𝗧𝗿𝗶𝗹𝗹𝗶𝗼𝗻 𝗢𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆 India’s manufacturing output hit $471B in FY24, and if current momentum continues, it’s projected to nearly triple to $1.3T by FY30. But this isn’t just about topline growth, it’s about a shift in the quality of what we’re building. We’re moving from assembly to IP-led manufacturing, from manual production to automation and digitization, and from commoditized inputs to strategic sectors like electronics, aerospace, and medical devices. This is what we call advanced manufacturing—companies that build or apply deep R&D, proprietary equipment, or process innovation to drive step changes in performance, efficiency, or cost. It’s not a buzzword. It’s where the world is headed. And it’s where India has a real shot at global leadership. 𝗔𝘁 𝗔𝗰𝗰𝗲𝗹, 𝘄𝗲’𝗿𝗲 𝘀𝗲𝗲𝗶𝗻𝗴 𝘁𝗵𝗲 𝘀𝗶𝗴𝗻𝘀. Smartphone exports crossed $24.1B in FY25, making them our largest export category. Over 200 mobile factories are now operational, up from just 2 in 2014. And PLI incentives have catalyzed over ₹14 lakh crore in production. This isn’t a government-led push alone. It’s a rare convergence of policy, global supply chain shifts, and startup energy. If we lean in now—with capital, skilling, and long-term conviction—India won’t just participate in the global manufacturing wave. We’ll shape it.

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It was a pleasure to join CNBC-TV18 to discuss Atomic Capital's ₹400 Cr+ maiden fund closure and our vision as an Operating VC to transform India’s consumer tech landscape. In this conversation, I shared actionable strategies and perspectives on building sustainable, high-growth startups. 1. Defining Operating VC: Unlike traditional VCs, we’re operational partners—driving value through hands-on support in strategy, hiring, and scaling, minimizing risks and maximizing impact. 2. Consumer and Consumer Tech Focus: With ₹10-30 Cr cheques for a curated 10-12 startup portfolio, we’re backing Consumer brands, Consumer tech companies, and consumer enablers reshaping India’s $2T consumer market. 3. Why Conscious Chemist and Doodhvale Farms: Our ₹50 Cr in four startups targets founders with robust PMF. We prioritize capital efficiency, defensible moats, and 10x growth potential in our evaluations. 4. Investment Outlook: Evaluating 20+ companies with a term sheet for our fifth, we plan 2-3 more investments by year-end, emphasizing high-conviction bets. 5. Emerging Trends: We’re bullish on omnichannel retail, eco-conscious beauty, and tech-enabled supply chains—trends set to redefine India’s consumer behavior. 6. Founder Advice: Prioritize pro-active organization building and capital efficiency. Ruthless focus on unit economics ensures sustainable scaling beyond initial product-market fit. 7. Our Roadmap: Full fund deployment by 2027, targeting 3-5x returns through follow-ons and exits, with plans to explore a second fund to amplify our impact. Thank you, CNBC-TV18, for the platform to share our mission. Atomic Capital Manish Jain Nikhil Patil #VentureCapital #ConsumerTech #StartupsIndia #OperatingVC #Innovation #Entrepreneurship

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🚨 Big Change for Angel Investors in India SEBI has raised the bar for who qualifies as an Accredited Investor: 📉 Earlier: ₹2 Cr net tangible assets (excluding primary residence) was enough to start angel investing. 📈 Now: Net worth ≥ ₹7.5 Cr (with ₹3.75 Cr in financial assets) OR Income ≥ ₹2 Cr annually OR Income ≥ ₹1 Cr + Net worth ≥ ₹5 Cr (with ₹2.5 Cr in financial assets) Corporates/Trusts need ₹50 Cr net worth This raises a crucial question: 💭 What happens to those who met the earlier requirements, began their angel journey, but no longer qualify under the new rules? 👉 Will they be locked out of funds? 👉 Does early-stage capital shrink? 👉 Or will new models emerge to keep them engaged? I’d love to hear perspectives from founders, fund managers, and fellow investors. Drop your thoughts ⬇️ #AngelInvesting #StartupEcosystem #IndiaStartups #VentureCapital #AngelInvestors #SEBI #InvestingInIndia

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Ever wondered why US VCs invest more in SaaS while in India we focus on consumer? From a seed investor’s lens, the math looks very different. In the US (SaaS) → Predictable ARR means companies can raise debt early, so equity rounds are cleaner and less frequent. A seed investor who comes in at $5–10M valuation often still holds a meaningful stake by Series C. Multiples at exit (10–20x ARR) only compound that advantage. In India (Consumer) → Brands chew up capital for inventory and offline scale. That means round after round of equity, each one crushing early investors. A seed cheque at $5M valuation can shrink to a rounding error by the time the company is big. On spreadsheets, it looks like bad math. But here’s the paradox: India’s consumption depth is so large that even after ugly dilution, outcomes can still be big enough to make sense. In the US, SaaS is the logical bet. In India, consumer is the volume bet. For seed investors, it’s not about who scales faster — it’s about who leaves you with more stake once they do :)

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