Virginia Gullotta

🌐 In today’s hyperconnected world, inertia is a greater risk than disruption.   📗 In “Market Strategies in a Hyper-Connected World” (EgeaEditore, 2025), Alessandro Arbore argues that strategy must become a living process—constantly evolving, rarely fixed. The core lesson? Success lies in dynamic adaptation, not static plans.   What does this mean in practice?   👉​ Leaders must decide when to initiate change, when to join existing movements, and when to co-evolve, aligning boldness with defensibility. (Egea Online)   👉​ Marketing must reclaim its place as a strategic engine, not a downstream function. It’s no longer enough to execute plans—you must lead experiments, interpret signals, and shift course when data and intuition demand.   👉​ AI is a powerful ally—but one that must be steered. In marketing, generative AI should augment human insight, not replace it; success depends on preserving judgment, reputation, and tacit knowledge.   Arbore calls for new mindsets in leadership, marketing, and innovation. The environments we compete in are no longer linear or predictable.   📌 Only organizations that embed learning, agility, and “abductive” thinking (a way of reasoning that starts from incomplete or ambiguous information and generates the most plausible hypothesis to explain it) into their core will thrive.   👉 For those who lead, market, or design strategy in any capacity, this book can be a strategic guide to staying relevant when change is the only constant.   Discover more on SDA Bocconi insight: https://lnkd.in/dS53QqG3

84

📣 This year the European Commission will be present at ECOMONDO - ITALIAN EXHIBITION GROUP with an official stand featuring the key funding programmes for the #green and #digitaltransition.  At the stand, visitors will have the opportunity to participate to thematic sessions and one to one meetings, and to hear directly from successful projects and companies how #Europeanfunds helped them bring their innovative ideas to life.  In addition, representatives from the European Commission, the CINEA - European Climate, Infrastructure and Environment Executive Agency as well as the European Innovation Council and SMEs Executive Agency (EISMEA) will be available to answer questions and provide guidance on how to access EU funding opportunities! 📌 Learn more at this link: https://lnkd.in/dib-ADgu

66

UniTS hosts the second edition of the International Summer School "Sustainability and Digitalization in the Blue Economy", promoted within the framework of the iNEST - Ecosistema dell'Innovazione del Nord Est (funded by the #PNRR – #NextGenerationEU) and the Interreg Italy–Croatia MareSkill project. The initiative involves DEAMS - Dipartimento di Scienze Economiche, Aziendali, Matematiche e Statistiche "Bruno de Finetti", the Department of Engineering and Architecture (DIA), and the Department of Mathematics, Computer Science and Geosciences (MIGe), with the support of OGS – National Institute of Oceanography and Applied Geophysics and the Port Network Authority of the Eastern Adriatic Sea. This international Summer School, held entirely in English, welcomes 28 Master's and PhD students from Iran, Croatia, Serbia, Pakistan, Ghana, Nepal, Bangladesh, Indonesia, Morocco, Moldova, and Italy. The program provides a multidisciplinary education on sustainability and digitalization in the #BlueEconomy, with a special focus on port systems, shipbuilding, maritime transport, and marine resource management. The agenda includes lectures, workshops, group activities, and a series of company and technical visits to key sites such as the Port of Trieste, the Groupe Beneteau Italia, the FINCANTIERI SpA shipyard in Monfalcone, the water system in San Giovanni di Duino, and the wastewater treatment plant managed by AcegasApsAmga. These visits offer participants the opportunity to explore the technologies, processes, and sustainable strategies adopted by leading industrial and infrastructural hubs in the Blue Economy that represent international excellence. A concrete example of international cooperation, network strengthening, multidisciplinarity, and the connection between academia, industry, and institutions—key pillars of the iNEST project. 🔎 Read more here: u.garr.it/xgn2s

146

1 commento

The Sustainable Mobility Side Event, held as part of Italian Tech Week, has drawn to a close, confirming once again CA Auto Bank’s role as a key player in mobility innovation. Alberto Conrotto, Digital Manager at CA Auto Bank, joined a panel organized by EIT Urban Mobility and OGR Torino, which explored how strategic collaborations and targeted investments can accelerate the development of Europe’s mobility sector. The discussion was moderated by Alessandro Di Stefano of StartupItalia. The debate featured contributions from: Matteo Consonni, Investment and Portfolio Manager at EIT Urban Mobility; Francesca Cavanna, Managing Director Europe at Mind the Bridge; and Marco Parlani, Project Manager at LIFTT. CA Auto Bank’s participation reaffirmed its strategic focus on the future of mobility, which involves actively seeking out new innovations and forging partnerships with disruptive startups to accelerate the transition to a more sustainable and technologically advanced world.

54

2 commenti

Temu and CODICI Centro per i diritti del Cittadino Join Forces to Strengthen Consumer Protection Temu and the Centre for Citizens’ Rights (CODICI) have entered into a five-year collaboration to advance consumer protection and product compliance. The collaboration includes: ✅ A joint monitoring program with annual reviews of product compliance. ✅ A dedicated escalation channel to promptly address product safety concerns. ✅ Joint participation in institutional initiatives to combat counterfeiting and greenwashing while promoting product compliance. CODICI has been committed to protecting citizens’ rights in Italy for over 30 years. Through its nationwide activities, it provides assistance and support to consumers and users. CODICI is a member of CIE (Consumatori Italiani per l'Europa), which is part of the BEUC network (Bureau Européen des Unions de Consommateurs). CODICI is also a member of the CNCU (National Council of Consumers and Users) at the Ministry of Enterprises and Made in Italy. Together, Temu and CODICI will foster transparency, share best practices, and explore annual reporting on key achievements and initiatives – driving meaningful progress toward a safer, more responsible digital ecosystem for all consumers.

63

8 commenti

#Duediligence Alert: The Italian Competition Authority (AGCM) has fined #GiorgioArmani SpA and GA Operations SpA €3.5 million for misleading ethical and social responsibility statements that didn't reflect the actual working conditions at suppliers and subcontractors to whom production had been outsourced. This follows the #Dior case a few months ago. The AGCM cited declarations in the Armani Code of Ethics, the Armani Values website (www.armanivalues.com) and the Armani website (www.Armani.com). Giorgio Armani SpA responded with surprise and plans to challenge the decision in the Regional Administrative Court (TAR), stating that they have always operated in fairness and transparency. This is the latest in the growing list of cases brought by competition authorities in France and Italy against companies whose #humanrights and #environmental claims are vague, unsubstantiated or false. It's important to note that the crux of the matter in each case was the failure to conduct due diligence, including the tracing and verification of production sites and standards. EU due diligence laws may be in flux, but prosecutors and competition authorities are reminding us that the risks to consumers, investors, companies and stakeholders are real. What should companies do now? Doubling down on announced audits of known suppliers will achieve nothing. This is not about the knowns, it's about the unknowns, the risks of subcontracting, of price-driven corner-cutting. Companies need to ask themselves how they may be causing or contributing to supplier attempts to evade labour laws, collective agreements, taxes and social security contributions. In short, companies need better risk identification, then they can target their audits. Michael Posner Dorothee Baumann-Pauly Justine Nolan Markus Löning Christine Kim Equiception Business and Human Rights Simone Cipriani Matteo Ward Ken Pucker

199

9 commenti