INDG | Grip

Join Grip and NVIDIA experts live tomorrow to see how global CPG and Retail brands are moving from “prompt-and-pray” to “prompt-and-publish.” 📅 October 15 | 4 pm CET / 9 am PT 👉 Register here: https://lnkd.in/emUsTbGu

Marketers in CPG know the challenge: Campaigns demand more content than ever, yet production pipelines can’t keep up. AI and 3D automation are changing that. Brand control, compliance, and scale should become part of the content supply chain from the outset. And this production expertise can be codified in software. That’s what Grip, powered by NVIDIA Omniverse and OpenUSD, enables.    SKU-level content, automated variations, and interoperability across workflows at enterprise scale. Join Grip and NVIDIA experts to hear how global brands are overcoming the content bottleneck and what rule-based automation means for the future of CPG marketing. 📅 October 15 | 4 pm CET / 9 am PT 👉 Register here: https://lnkd.in/emUsTbGu

🛍️ What if your brand could create content at scale—automatically? Join NVIDIA + INDG | Grip to explore how AI, 3D, and digital twins are reshaping retail + CPG content creation. ⚙️ Faster workflows 🎨 Brand-consistent visuals 🌐 Scalable digital twins 📅 Oct 15 | 9:00 a.m. PT 🔗 https://nvda.ws/3WtzykS

Excited to bring together experts from NVIDIA and INDG | Grip for an upcoming webinar to explore how AI, 3D automation, and digital twins are transforming how brands create — enabling faster, more accurate visuals at scale. 🚀 🗓️ October 15 | 4:00 p.m. CEST 🔗 Register now: https://nvda.ws/3WtzykS Looking forward to a great discussion on how innovation and AI continue to reshape the future of retail experiences

Global campaigns demand consistency. Local markets demand relevance. For years, Retail & CPG marketers have been forced to make a choice. That tradeoff is no longer necessary. By encoding brand rules, codifying art direction, and embedding retailer requirements directly into the software, enterprises ensure these standards are built in—so every visual is both globally consistent and locally relevant. Join Grip and NVIDIA experts to explore how leading brands are achieving both, and why the future of retail content creation depends on rule-based automation, not manual adaptation. 📅 October 15 | 4 pm CET / 9 am PT 👉 Register here: https://lnkd.in/eB6VwcDP

Are you curious about where AI will take creative workflows next? We’re hiring an AI Workflow Specialist (ComfyUI) to help design the next chapter of creative production. In this role, you’ll: ✓ Build AI workflows that eliminate manual bottlenecks. ✓ Ensure brand standards are baked into every workflow. ✓ Experiment with ComfyUI and other AI tools to develop new ways of working. You’ll be helping shape how global brands create content at scale. At Grip, we move quickly, sweat the details, and value people who mix technical skill with creative curiosity. 🔗 Explore the role here: https://lnkd.in/e44cEUYr

Your team feels the pressure to “do something with AI.” But the reality is disappointing. There’s too much manual clean-up, too little control, and outcomes that rarely stay on-brand. Beiersdorf’s latest campaign shows you that instead of regenerating entire visuals, you can use AI for precise edits: A tulip becomes a peony. Petals unfurl slightly. The overall composition stays intact. The lesson: AI works when you put guardrails for brand control in place for use at scale. See it below. 👇

Is global marketing the enemy of local relevance? For many brands, global campaigns often fall flat when they don’t reflect the culture, humor, or habits of local markets. The result? Content that feels generic and misses the mark. But it doesn’t have to be a trade-off. Brands can scale visual content production and give local teams the controlled flexibility to adapt for cultural relevance. Without losing brand consistency. See their stories here. 👉 https://lnkd.in/ekJKc6ET

This month, Frans Vriesendorp & I had the pleasure of being invited by Beiersdorf at Beiersdorf Connect to share how INDG | Grip is helping transform marketing content production through automation and CGI. It was an great to present alongside leading brands like Montblanc, and to explore how AI can accelerate the creation of high-quality marketing assets. In particular, we shared how a solution like Grip can be used as a layer on top of any LLM to create controlled AI. By applying a rule-based system, it enables enterprises to operate at scale while ensuring brand consistency, compliance, and quality across all content. A big thank you to Jasmin Quellmann for your warm welcome, and to the Beiersdorf AI initiative for including us in this exciting journey! #ai #beiersdorf #Beiersdrofconnect

How do brands like Kellanova scale visual content without losing brand control? From local taste preferences or dietary restrictions to strict labelling rules, global brands face a unique set of challenges in every market. Grip encodes their brand’s art direction so every asset looks like it was created by one team, no matter the market or variation. Want to see it in practice? Learn how Grip automates visual content production at enterprise scale here: https://lnkd.in/eRmxYWTP