The Class of 2020

🌟 A special thanks to our Student Living Monitor’s Research Partner: theEword! We’re thrilled to announce that SLM 2025 will launch on November 5th, the first day of The Class Conference 2025. This research is made possible through the valuable contributions of our participating organisations, and we’re especially grateful to have theEword as a research partner this year. Here's a few words from them: "In property marketing, understanding people is just as important as understanding places. Before a student ever books a viewing, they’ve already formed an opinion, not just about the building but about the experience they think they’ll have there. That’s why strong property marketing doesn’t start with features or floorplans. It starts with insight. The Student Living Monitor gives the sector exactly that: a clearer picture of what students value most in where they live. From wellbeing and belonging to what actually makes a place feel like home, it’s research that helps us all see students living through a more human lens. That’s something we care deeply about at theEword. Our work with PBSA businesses has always been about connecting with students in ways that feel real, using data and creativity to bridge the gap between buildings and the people who bring them to life. So when The Class Foundation asked us to collaborate as a research partner, it just made sense. It’s the kind of work that reminds us why we do what we do, helping the sector see that property is ultimately about people." Thank you, Saloni Mohokar and Nicky Scanlan | theEword. About SLM: https://lnkd.in/ei4QVKZ9 See our 2024 report: https://lnkd.in/edi5jANw #StudentLivingMonitor #MHI5 #MentalHealth #MentalHealthAwareness #StudentLiving #PBSA #Survey #Impact #TheClassConference2025 #ReinforcingEurope #ResearchPartner

Introducing... the Marketing Hub taking place at The Class Conference! 👩💻 (featuring a very important pre-event survey) Hosted on the Community Hub Stage, the Marketing Hub is an extension of the online Hubs that we host twice a year. This is a space for young, and rising PBSA professionals to connect, share best practices, and prepare to be the next generation of leaders. As PBSA evolves into a more sophisticated and competitive market, the balance between brand equity and performance outcomes has never been more important. Should marketing strategies prioritise brand building to create long-term value and investor confidence, or performance marketing to drive immediate occupancy and revenue? This insightful discussion was curated by three strong leaders in PBSA marketing, who want to hear from you! ▪️Suraiya Comunello | Chief Marketing Officer, Nido Living ▪️Tara O'Brien | Head of Marketing, aparto Student ▪️Mélanie Alger | Head of Communications, UXCO GROUP 📊 Please fill out this pre-event form to help our moderators curate a personalised agenda for you: https://lnkd.in/euDXMR7W This session brings together marketing leaders to unpack the tension between perception and profitability, exploring how data, creativity, and strategic alignment can work together to build sustainable growth. Expect actionable insights on how to measure what truly matters, bridge brand and commercial objectives, and unlock enduring value in the next phase of PBSA maturity. 👥 Attendees! Sign up, and be part of this curated discussion via the Attendee Hub. Join us and other industry leaders in Lisbon for The Class Conference as we contribute to a European student housing strategy: https://lnkd.in/egjz-F-P 📍 Lisbon 📅 5 – 6 November 2025 A huge thank you to our strategic partners for supporting this event: Platinum: GoCardless in collaboration with Salesforce and @Powerhouse Tech: Yardi ESG: Utopi Wellbeing: Technogym Silver: Flywire, Salto, micampus residencias, NSP Security, TLJ Access Control Media: PBSA News #TheClassConference #PBSA #StudentHousing #Europe #StudentAccommodation #ReinforcingEurope #Collaboration #Conference #TheClassConference2025 #StudentMobility #StudentLiving #Marketing

Up next in our #MeetTheSpeakers series and also joining our panel "Demand: Reinforcing Europe as the Leading Study Destination" is Johanna Rasplus, Head of the Occitanie Regional Office, at Campus France. With over 15 years of experience at Campus France, Johanna is Head of the Occitanie Regional Office, based in Montpellier. She is responsible for promoting the region's attractiveness and facilitating the arrival of international scholarship holders who come to study and conduct research, supporting them throughout their academic careers. In the field, Johanna liaises with stakeholders involved in student life (universities, housing and health services, reception offices, city and regional services, among others). Johanna also has extensive experience in implementing EU-funded projects with international partners. Join Johanna and other industry leaders in Lisbon as we contribute to a European student housing strategy here: https://lnkd.in/egjz-F-P 📍 Lisbon 📅 5 – 6 November 2025 A huge thank you to our strategic partners for supporting this event Platinum: GoCardless in collaboration with Salesforce and Powerhouse Tech : Yardi ESG : Utopi Wellbeing : Technogym Silver: Flywire, Salto, micampus residencias, NSP Security, TLJ Access Control Media Partner: PBSA News #TheClassConference #PBSA #StudentHousing #Europe #StudentAccommodation #ReinforcingEurope #Collaboration #Conference #TheClassConference2025 #StudentMobility #StudentLiving

Our six site tour locations for The Class Conference! This is a map to help you understand each location that we and our site tour partners will be showcasing. Each site provides its own unique story and will come with its own themed workshop. The site tours are: 💠 MILESTONE Co-Living Lisbon Olaias 💠 Xior Student Housing Campo Pequeno 💠 micampus residencias - micampus Alta de Lisboa 💠 Grupo Casais and CREE BUILDINGS - ISCTE Sintra Residential and Business Campus (with shuttle provided) 💠 Erasmus+ - ULisboa Antonio Serra Cruz Residence 💠 Erasmus+ - ULisboa Residence Benfica Over half of them are over 60% booked! Make sure to register soon so that you still secure a spot at your desired tour! You can view them here: https://lnkd.in/etxS29cc You can register your tickets to The Class Conference here: https://lnkd.in/eCKWdBT4 #TheClassConference#PBSA #StudentHousing #Europe #StudentAccommodation #ReinforcingEurope #Collaboration #Conference #TheClassConference2025#StudentMobility #StudentLiving

🏛️ Site Tour Reveal - Erasmus+ ULisboa - António Cruz Serra - The Class Conference 2025 At The Class Conference, attendees are invited to visit innovative residential projects reshaping student and shared living. We’re excited to be showcasing another site tour opportunity in collaboration with Erasmus+ to The Residência Universitária António Cruz Serra, part of ULisboa's Ajuda campus, offers 335 affordable student rooms in single, double, and accessible formats. Named after former ULisboa Rector António Cruz Serra, it combines modern design with social purpose, and it is an excellent example of value-driven student housing in the heart of Lisbon. With less than three weeks to go, our site tours are filling up quickly, so register now to make sure you have a spot! Register your tickets and learn more about The Class Conference here: https://lnkd.in/e5ZdqkzF #TheClassConference #StudentAccommodation #PBSA #StudentLiving #StudentHousing #Europe #Conference #RealEstate #TheClassConference2025 #Lisbon #portugal

First on the agenda for The Class Conference 2025 is the Women’s Breakfast: Championing Women in Leadership! ☕️ Kickstart your day with an empowering breakfast where 100+ women and allies from across the real estate sector come together to share experiences, exchange ideas, and explore strategies to champion women and allies in leadership. This morning gathering offers a supportive space to connect, inspire, and shape a more inclusive future. We’re excited to be joined by Sarah Canning and Deenie Lee, Co-Founders of The Property Marketing Strategists, who will share their insights on leadership and inclusivity within the industry. The breakfast is open to all, women and allies alike. Don’t miss this energising start to the day, make sure to sign up through the Attendee Hub! We can’t wait to kick off this eventful day with community-rooted conversations that bring us closer together in empowering and uplifting voices across the sector. Join us and other industry leaders in Lisbon as we contribute to a European student housing strategy: https://lnkd.in/egjz-F-P 📍 Lisbon 📅 5 – 6 November 2025 A huge thank you to our strategic partners for supporting this event: Platinum: GoCardless in collaboration with Salesforce and @Powerhouse Tech: Yardi ESG: Utopi Wellbeing: Technogym Silver: Flywire, Salto, micampus residencias, NSP Security, TLJ Access Control Media: PBSA News #TheClassConference #PBSA #StudentHousing #Europe #StudentAccommodation #ReinforcingEurope #Collaboration #Conference #TheClassConference2025 #StudentMobility #StudentLiving #WomeninLeadership #CommunityHubs #Breakfast

Bringing her expertise to the panel : Demand: Reinforcing Europe as the Leading Study Destination is Andreia Godinho Lopes from Erasmus+ Andrea brings over a decade of experience in higher education welfare services, having served as an Administrator for 13 years with direct responsibility for ensuring the best study and living conditions for both national and international students. Since 2022, she has been the National Coordinator for Accommodation under the Erasmus+ programme, supporting higher education institutions across Portugal in tackling one of the key barriers to student success; the lack of affordable accommodation. Passionate about access and inclusion, Andrea is dedicated to advancing internationalisation and improving the overall student experience through effective housing strategies. Join Andrea and other industry leaders in Lisbon as we contribute to a European student housing strategy: https://lnkd.in/egjz-F-P 📍 Lisbon 📅 5 – 6 November 2025 A huge thank you to our strategic partners for supporting this event: Platinum: GoCardless in collaboration with Salesforce and Powerhouse Tech: Yardi ESG: Utopi Wellbeing: Technogym Silver: Flywire, Salto, micampus residencias, NSP Security, TLJ Access Control #TheClassConference #PBSA #StudentHousing #Europe #StudentAccommodation #ReinforcingEurope #Collaboration #Conference #TheClassConference2025 #StudentMobility #StudentLiving

Today is the final day of community voting for The Best in Class Awards! Don’t forget to cast your vote for who you believe is most deserving of each award. These awards celebrate those who are pushing the boundaries of student living, creating innovation and cultivating best practices in the sector. Click below to be taken to the poll instructions for each category: Best PropTech Solution: https://lnkd.in/esUUjzu2 Best PBSA Leader: https://lnkd.in/eZ9GhACS Best Sustainable Student Property: https://lnkd.in/eqdCdb3M Best Student Housing Property: https://lnkd.in/eN4kdbNJ Best Student Housing Design: https://lnkd.in/eu2W6FKS Best Student Housing Investor: https://lnkd.in/ez3KSW5D Best Mixed Use Development: https://lnkd.in/eRgVKwBk Best Affordable Housing Initiative: https://lnkd.in/e_2_PMys Best Resident Well-being Programme: https://lnkd.in/e9DtPyMc Best Young Talent: https://lnkd.in/eUSTqr7c Best Student Housing Operator: https://lnkd.in/efspV2Q4 #TheBestinClassAwards #BestinClassAwards2025 #CommunityVote

Reminder: To join our bicycle giveaway, simply repost the LinkedIn post below and register your ticket for The Class Conference by 15 October! Tomorrow is the final day to secure your ticket, but if you’ve registered by the 15th, you can still repost anytime after before the conference. Don’t miss your chance to win a customised bicycle and show it off to your friends after returning from Lisbon! 👇

Joining us at The Class Conference and winner of Best Young Talent in 2024 is Romy Levin who will be hosting The Nexus stage! Romy is an award-winning marketing leader in the PBSA sector, with experience at Nido Living, GSA - Global Student Accommodation and The Student Housing Company. She has been instrumental in driving pan-European growth at Nido, while building and leading a high-performing, female-led marketing team. Passionate about sustainability and wellbeing, she co-founded Nido’s Environmental Committee and has been recognised as Best Young Talent by The Class Foundation and a Rising Star finalist at the Property Week Student Accommodation Awards. Join Romy and other industry leaders in Lisbon as we contribute to a European student housing strategy : https://lnkd.in/egjz-F-P 📍 Lisbon 📅 5 – 6 November 2025 A huge thank you to our strategic partners for supporting this event Platinum: GoCardless in collaboration with Salesforce and Powerhouse Tech : Yardi ESG : Utopi Wellbeing : Technogym Silver: Flywire, Salto, micampus residencias, NSP Security, TLJ Access Control #TheClassConference #PBSA #StudentHousing #Europe #StudentAccommodation #ReinforcingEurope #Collaboration #Conference #TheClassConference2025 #StudentMobility #StudentLiving