About
With over 15 years of experience in the Asia Pacific market, I am a dynamic executive…
Articles by Robert
-
Asia is Warming Up to Mobile Advertising
Asia is Warming Up to Mobile Advertising
Smartphone penetration in Asia continues to see exponential growth in recent years. In Singapore, 85% of the population…
-
Mobile Ad Value: Consumers’ self-perceived worth to advertisers on mobile?
Mobile Ad Value: Consumers’ self-perceived worth to advertisers on mobile?
In the final article of our “What’s My Worth?” series of blog posts, I want to share with you how much consumers…
1 Comment -
Mobile Ad Appeal: How mobile advertising attracts, interests and stimulates consumers
Mobile Ad Appeal: How mobile advertising attracts, interests and stimulates consumers
As “Ad Attitudes” explained consumers’ understanding of mobile advertising, the next chapter from our “What’s My…
-
Mobile Ad Attitudes: What is the Asia Pacific consumer’s role in mobile advertising?
Mobile Ad Attitudes: What is the Asia Pacific consumer’s role in mobile advertising?
Mobile advertising has exploded, and is growing faster than all other digital advertising formats. But this does not…
-
The 3W’s of Mobile Viewability: What, Why and Who
The 3W’s of Mobile Viewability: What, Why and Who
Clicks, reach, conversions, shares, and impressions have been essential parameters of measurement in the digital world…
1 Comment -
Mobile Programmatic Advertising: Investment with High Returns
Mobile Programmatic Advertising: Investment with High Returns
If you work in media and marketing, you will have definitely come across terms like programmatic, real-time bidding…
1 Comment -
Singapore at 50: A Snapshot of Mobile Data
Singapore at 50: A Snapshot of Mobile Data
It’s a great privilege for me to live and work in Singapore. Since gaining independence in 1965, it’s a vibrant country…
-
There’s more to life than online video
There’s more to life than online video
When it comes to video advertising, it can seem like the advertising world is stuck in a rut. I am here to bring a…
-
The Rise Of The Machines
The Rise Of The Machines
Mobile advertising is about to overtake desktop advertising in 2016 according to a new report from Marin Software. That…
3 Comments
Activity
-
Our very own Daniel Smith sharing how the Twilio platform can transform client engagement with our FSI customers. Thank you Driva for hosting a…
Our very own Daniel Smith sharing how the Twilio platform can transform client engagement with our FSI customers. Thank you Driva for hosting a…
Liked by Robert Woolfrey
-
Third time a Leader! ✨ We’re proud to share that we’ve once again been named a Leader in the Gartner® Magic Quadrant® for CPaaS. Here’s why →…
Third time a Leader! ✨ We’re proud to share that we’ve once again been named a Leader in the Gartner® Magic Quadrant® for CPaaS. Here’s why →…
Liked by Robert Woolfrey
-
More exciting things happening in the Twilio partner ecosystem! Today we announced that Fresha, a leading booking platform for the beauty and…
More exciting things happening in the Twilio partner ecosystem! Today we announced that Fresha, a leading booking platform for the beauty and…
Liked by Robert Woolfrey
Experience
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Education
Licenses & Certifications
Honors & Awards
-
2019 Campaign Asia-Pacific Top 40 Under 40
Campaign Asia
-
2018 The Drum Digerati APAC Awards - The Top People in the APAC Digital Industry, Adtech & Martech, Robert Woolfrey
The Drum
-
2018 Marketing Technology Company of the Year APAC - Mumbrella Awards
Mumbrella Awards
-
2018 Stevie Award for Innovative Management in Technology Industries - More than 100 Employees - Bronze Stevie® Winner: Robert Woolfrey, Amobee SVP, Asia
Stevie® Awards
-
2013 Campaign Asia-Pacific Top 40 Under 40
Campaign Asia
Recommendations received
7 people have recommended Robert
Join now to viewMore activity by Robert
-
What a day! Twilio joined SoftBank World 2025 as a Gold Sponsor. The keynote by Masayoshi Son was truly inspiring — especially the focus on AI agents…
What a day! Twilio joined SoftBank World 2025 as a Gold Sponsor. The keynote by Masayoshi Son was truly inspiring — especially the focus on AI agents…
Liked by Robert Woolfrey
-
Encerramos o Twilio SIGNAL São Paulo com tudo! Foi incrível voltar ao palco no Brasil — mesmo que em pleno território palmeirense 😅 — para mostrar…
Encerramos o Twilio SIGNAL São Paulo com tudo! Foi incrível voltar ao palco no Brasil — mesmo que em pleno território palmeirense 😅 — para mostrar…
Liked by Robert Woolfrey
-
It's week 2 for me at New Relic and I couldn't be more excited about the opportunity ahead. For the 13th consecutive year, New Relic is a Leader in…
It's week 2 for me at New Relic and I couldn't be more excited about the opportunity ahead. For the 13th consecutive year, New Relic is a Leader in…
Liked by Robert Woolfrey
-
✨ Age doesn't define ambition - and experience isn't the opposite of innovation. Being recognized today by Campaign US as part of their 2025 40 Over…
✨ Age doesn't define ambition - and experience isn't the opposite of innovation. Being recognized today by Campaign US as part of their 2025 40 Over…
Liked by Robert Woolfrey
-
Join us for Level Up with RCS: Branded Messaging at Scale and unlock the power of Twilio’s next-gen messaging solution! ✨ 🔥 Discover how RCS…
Join us for Level Up with RCS: Branded Messaging at Scale and unlock the power of Twilio’s next-gen messaging solution! ✨ 🔥 Discover how RCS…
Liked by Robert Woolfrey
-
Last Friday, we officially opened the doors to HEPMIL MALAYSIA's brand new office. A significant milestone for our Malaysian team and a meaningful…
Last Friday, we officially opened the doors to HEPMIL MALAYSIA's brand new office. A significant milestone for our Malaysian team and a meaningful…
Liked by Robert Woolfrey
-
On the ground at São Paulo for our world tour of SIGNAL ✈️ Next Stop: Sydney 🇦🇺 — Em São Paulo para nossa turnê mundial do SIGNAL ✈️ Próxima…
On the ground at São Paulo for our world tour of SIGNAL ✈️ Next Stop: Sydney 🇦🇺 — Em São Paulo para nossa turnê mundial do SIGNAL ✈️ Próxima…
Liked by Robert Woolfrey
-
I was honored to join Deloitte at Digital Day 2025 last week to share Mastercard’s bold vision for the future of commerce, and how AI is helping us…
I was honored to join Deloitte at Digital Day 2025 last week to share Mastercard’s bold vision for the future of commerce, and how AI is helping us…
Liked by Robert Woolfrey
-
Stop guessing. Start knowing. Twilio Lookup Line Type Intelligence is now generally available, giving businesses instant, accurate insights into…
Stop guessing. Start knowing. Twilio Lookup Line Type Intelligence is now generally available, giving businesses instant, accurate insights into…
Liked by Robert Woolfrey
-
After working with the talented and professional team at xAmplify, it's a wrap! I will be starting my new endeavour with a market leader offering a…
After working with the talented and professional team at xAmplify, it's a wrap! I will be starting my new endeavour with a market leader offering a…
Liked by Robert Woolfrey
Other similar profiles
Explore collaborative articles
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore MoreOthers named Robert Woolfrey
3 others named Robert Woolfrey are on LinkedIn
See others named Robert Woolfrey