With Netmera, it’s easy to keep track of your customer engagement as well as the behaviors that occur on your website or mobile application retrospectively. Through segmenting and targeting your users in real-time, you can reach them with the most well-fitting message. You can divide your existing and/or potential customer groups into smaller segments that are similar to each other, according to their demographic information, consumption habits, and behavior on your mobile application and website. Netmera allows you to create profiles of your users by combining data from your apps, websites, CRM systems, or any other first-party or third party data. You can filter and target millions of users based on any customer profile attribute (Gender, Name, Occupation, City, Language, etc.) by a click of a button, in seconds. SDKs and open API’s make it easy to create and maintain a complete user profile.