Meaningfully disruptive Do you have a new concept that needs testing? Talk to us. #IntellingentInsights #BoldDecisions #Testing #Disruptive #Meaningfull
About us
Intelligent Insights. Bold Decisions. We are 2CV, the award-winning, global market research agency. For over 30 years, we’ve helped our clients.
- Website
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http://www.2cv.com
External link for 2CV
- Industry
- Market Research
- Company size
- 51-200 employees
- Headquarters
- London, Greater London
- Type
- Privately Held
- Specialties
- Qualitative Research, Quantitative Research, Analytics and Data Science, Ethnography, Digital research, Behavioural Science, B2B Research, Consumer Research, and Social Research
Locations
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Primary
Get directions
12 Flitcroft Street
London, Greater London WC2H 8DL, GB
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4551 Glencoe Ave
Marina del Rey, California 90292, US
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San Francisco, US
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10b Craig Road
Tanjong Pagar Singapore, 089670, SG
Employees at 2CV
Updates
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When you’re planning for what’s next and shaping future strategy, you need sharp insights. At 2CV, we take the uncertainty out of growth. ➖ Through market exploration and opportunity sizing, we show you where to focus. ➖ We define and segment your audience so you can reach the right people with the right propositions at the right time. ➖ And we stress-test your strategy in the real world. Mapping customer journeys to expose friction, unlock value, and uncover unmet needs that sharpen your competitive edge. #IntelligentInsights #BoldDecisions #Positioning #Planning #WhatsNext #Shaping #Future
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Delighted to congratulate our CEO Sabine Cronick on being an Insight250 winner, along with all her peers who made it onto this year’s list. Sabine is a caring and inspiring leader who is truly deserving of this award. 👏👏👏 #Leadership #IntelligentInsight #BoldDecisions
The 2025 fifth annual Insight250 Winners have been revealed. View the announcement below and see all the Winners at Insight250.com. Congratulations to the Winners and thank you to everyone who continues to make #Insight250 a success. https://lnkd.in/eeK4tjxu
The 2025 Insight250 Winners Announcement
https://www.youtube.com/
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On 11th November, we will be hosting our latest webinar! Tune in to hear the latest insights on how Gen Z are engaging with media and entertainment. Hear about: ➖ Gen Zs core needs: the top 5 needs people are trying to meet when using different forms of media & entertainment. ➖ New ways of connecting: the rise of live sports as a key channel for Gen Z to connect. ➖ AI in everyday life: how this generation is embracing new tools for creativity and interaction. If you’re working in marketing, insight, or strategy, you won’t want to miss it! Please register your interest by getting in touch with your 2CV contact or by emailing us at [email protected] #Webinar #IntelligentInsights #BoldDecisions #GenZ #Media #Entertainment
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2CV reposted this
A big thank you to the Greenbook team for hosting such a brilliant IIEX.AI conference...and such fun to be presenting with the engaging, talented Adiba Khan. 🙏 It was a real privilege to be part of the conversation and connect with so many sharp, forward-thinking people shaping the future of insight and innovation. #2CV #IntelligentInsights #BoldDecisions
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Stay connected with 2CV on WhatsApp! Miss a LinkedIn post? You can catch up on our new WhatsApp channel. A new and easy way to stay up to date on our latest news. Join us at: https://lnkd.in/eP4NwNjf #IntelligentInsights #BoldDecisions #Channel #DontHaveToMissAnything #LatestNews
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Today, Rachel will be speaking at IIEX.AI 2025 together with Adiba Khan from Haleon. Greenbook's flagship event at the crossroads of AI, insights, and innovation. Their session, Communicating AI: The human side of adoption, will dive into how behavioural science can foster trust, ease resistance, and align teams as AI transforms the way we work. Stay tuned for more. #Event #Speaking #AI #Insights #IntelligentInsights #BoldDecisions #Communication #HumanSide
🚨 It all begins tomorrow — IIEX.AI is here! #IIEXAI kicks off tomorrow, and this is your chance to see the tools, strategies, and innovations that are transforming the insights industry. 🔥 Why you can’t miss this: ‣ AI that delivers results — see how leading companies are scaling insights faster than ever. ‣ No hype, just real impact — learn what’s actually working in AI-powered research today. ‣ Actionable next steps — leave with tools, frameworks, and fresh ideas you can put to work immediately. Seats are filling fast. Don’t get left behind! → https://hubs.ly/Q03bW6zZ0
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Whether it's a product, service, or brand, you need confidence before going to market. We test, shape, and refine your offer with evidence at every step. ➖ Testing or refining your product pre-launch ➖ Getting your price positioning right ➖ Optimising your product placement in-store or digitally ➖ Understanding the user experience #Positioning #IntelligentInsights #BoldDecisions #Testing #Refining #Price #Understanding #UserExperience #Optimising
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Abigail and Emily had a brilliant time at the World Sight Day event on Friday, hosted by Owais Niaz and the team at Vision Ability CIC. Through stories, presentations, dance and song, the event was a beautiful celebration of inclusion, awareness and accessible innovation. Abigail and Emily loved meeting everyone who came along to chat. A big thank you to those who shared feedback through our accessible survey. #WorldSightDay #Accessibility #Inclusion #IntelligentInsights #BoldDecisions
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Fun times for Keith at the MRS B2B Network event, sharing experiences, stories, and plenty of B2B inspiration! #IntelligentInsights #BoldDecisions #Event #Speaking #B2B
Global Board Director & Group Research Director at 2CV. London. Los Angeles. San Francisco. Singapore.
Well that was fun! Thank you to the MRS B2B Network for inviting me to take a trip down memory lane and share my experiences across my career - hope to see many more B2C colleagues consider the very many upsides to B2B. I hope everyone that attended enjoyed the 2CV branded picture session! 😆 Thanks a million to Amy Middleton for arranging the event, and RONIN International for hosting us in their space. Big props go to Rachael Fraser, Tracey Croft (née Nolan) CMRS and Neil Cantle for contributing brilliantly to the event. P.S: all of the team members on the committee for the steering group are doing stellar work at increasing visibility and representation in this space, great plaudits should go to them too 👏
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