Ledger Bennett

Where can AI deliver genuine value to agencies? And which human qualities does it still struggle to replicate? Love this perspective from our CEO, Andrea Glenn. #GenerativeAI #B2BMarketing #LedgerBennett #LinkedInNews

Eurobest is one of the top events in Europe, celebrating creative excellence. And we’re chuffed to share that our very own Anna Harris will be lending her expertise as one of the jurors. Sending best wishes and good luck to everybody attending! #LedgerBennett #Eurobest #BestCreative #CreativeMarketingAwards

The pace of change in B2B can often leave marketers playing catch up. But it doesn’t have to feel that way.   At the recent ‘B2B Blueprint’ event, senior industry leaders (including Andrea Glenn and Anna Harris) explored how marketers can take back control of their content and campaigns. The event included: Exclusive B2B research from Adobe How AI brings data clarity to customer experiences How leading CMOs build loving customer profiles A huge thanks if you attended the event — and let us know in the comments if there are any big B2B topics you're grappling with right now. #B2BMarketing #B2BStrategy #AdobexHavas #TheB2BBlueprint #B2B

It's been some year so far at Ledger Bennett. And our standing in the B2B Marketing Global Agency Benchmarking Report is something we're unashamedly delighted about. We were ranked #1 and #2 respectively in the ‘Fastest Growers’ and ‘Rising Stars’ league tables. Top effort, team! Check out the report here: https://lnkd.in/evvjRTdD #LedgerBennett #B2BMarketing #GlobalAgenciesBenchmarkingReport 

From fragmented data to disjointed customer journeys, B2B marketers often struggle to keep pace with industry change — leading to campaigns that miss the mark. Find out how to overcome those problems and more at The B2B Blueprint. Industry experts, including Andrea Glenn (our CEO) and Anna Harris (our SVP of Strategy), will be sharing their tips for success. Details below. #B2BMarketing #B2BStrategy #AdobexHavas #TheB2BBlueprint 

How can B2Bs get the most out of their demand gen activity in 2025? Our CMO, Glenn Landauer, will be speaking at this upcoming webinar from Digitalzone. Grab your spot: https://ow.ly/zm9C50WPKLi #DemandGen #B2BMarketing

The 2025 B2B Marketing Global Agencies Benchmarking Report has just been published — and we’re delighted to have been ranked:    • #1 Fastest Growers Globally • #2 Global Rising Stars • #2 Global Content Marketing and Thought Leadership Specialists • #8 Global B2B Marketing Agency • #8 Global Brand Specialists Huge thanks to our team and clients — and long may the good progress continue! You can see the full report right here: https://lnkd.in/e4b6DW5g #LedgerBennett #B2BMarketing #GlobalAgenciesBenchmarkingReport 

You heard it here first. 71% of today's B2B buyers are now millennials or Gen Z. As a result, B2Bs need to think smarter about how they go to market, communicate with their audience, and show up to a new generation of buyers. #B2B #B2BMarketing

What can a story about a mountain, a crowded elevator, and a total stranger tell us about B2B marketing? In this new blog, Anna Harris breaks down the untouchable value that face-to-face interactions can still bring to how we do business — including the scientific reasons behind it. And it all started with a question in an elevator. Have a read: https://lnkd.in/eUKan-98 #B2B #B2BMarketing #Networking

Ready for the next step in your B2B marketing career? We’re looking for an Account Director to join our agency — recently ranked the third-fastest growing agency in the US. Details down below 👇 https://lnkd.in/egy2qa7k #B2BMarketing #AccountDirector #NewRole