The Fellas Studios

16 cities. 16 guests. Bigger and better venues. 35 million views on social = a wrap on the Saving Grace Podcast Tour with GK Barry.✨ We hit the road with a lineup that truly had it all: 🎥 OG YouTubers: Jamie Genevieve, Louise Pentland, WillNE 🇬🇧 National icons: Denise Welch, Tulisa 🎙️ Podcasters we’re all a bit obsessed with: I’m Grand Mam, Max Balegde 📱 Viral TikTokers our audience would’ve stormed the stage for: DaniBabes69, Paul & Morgan From day one, we knew we didn’t just want to put on a show for the audience - we wanted to celebrate them and connect with them. Each city got its own unique show, with: 🗺️ Regionally tailored openings (yes, we did our homework) and guests that had a connection to the area 👯 A live drag race inspired by Grace’s viral doppelgänger trend 👑 A jungle-themed audience game where someone was crowned Queen or King of the Jungle each night 💃🏻 A drag queen performance that celebrated GK’s viral moments and ended the show with a big finish. ❤️ A focus on putting the audience at the centre - with guests they’d love and content that involved them! Beyond the stage, we put in the work on socials. This tour wasn’t just full of viral potential - it delivered. (You saw the Denise Welch clip, don’t lie.) Between the on-stage moments and a solid behind-the-scenes content strategy, we’ve so far clocked 17 million views across TikTok and Instagram and the numbers are only going up. Keep an eye out on the SG YouTube channel for something special too🤫 On a personal level coordinating the logistics, guest schedules, talent, and a travelling team of 7 across 16 cities whilst planning 16 shows all with different parts was a challenge but really rewarding. Not to mention keeping the podcast running whilst we’re on the road too! Huge thanks to the stage team at On In Five Production, Grace’s team at HLD Talent , and the wider crew at The Fellas Studios . And of course, to my right hand through it all - assistant producer Tessa Titterington. A two-woman production team pulling this off? Bold. Possibly unwise. But we did it anyway✨

One week into the Saving Grace: Jungle Fever tour with GK Barry - and what an incredible start it’s been. We’ve already taken the show to Dublin, Belfast, Cardiff, and Sheffield, and now we’re heading to Scotland and beyond for the next 12 dates. Producing a tour of this scale is no small task. From coordinating special guests and building a two-hour live show from the ground up, to creating standout moments that celebrate our audience and go viral on social - it’s been a huge team effort. There’s even a musical performance in the mix… On a personal note, it’s nearly been a year since I stepped into the role of Content Lead on Saving Grace. To work on a podcast that was recently named the #1 female-fronted podcast in the UK by Edison Research is something younger me could have only dreamed of. Grateful to be working with such a talented and dedicated crew. My incredible Assistant ProducerTessa Titterington, all of Grace’s amazing team at HLD Talent and of course internal support from the team at The Fellas Studios 💋💖 Excited for what’s still to come, you’ll probably see footage from the tour popping off on social 😉💖

Behind every great show is a great team … and what an operation Callum Airey Elliot Hackney, Joshua Larkin and the The Fellas Studios team have built. From three people making YouTube videos to a 40-person media company with 15 Gen Z podcast shows including Saving Grace and Wafflin'. 🤯 What struck me most was the team's approach to balancing creative work with operations. They’re thinking beyond the next video to sustainable growth and long-term strategy. 👏 With over 1 billion monthly viewers consuming podcast content on YouTube, creators like The Fellas are brilliantly positioned at the intersection of entertainment and business innovation. If you would like to know more about a creator entrepreneur’s business plan, check out Cal’s video in the comments: Oh, and Ps. Did I press for Prosecco… 👀