This morning we had the pleasure of Comscore, Inc. joining us for Think Thursday. The team shared new insights on the changing media ecosystem in the age of social and AI disruption. Their cross-generational analysis was great inspiration for our teams to work out how we help our clients navigate today's fragmented media landscape. Thank you to Natalie Soutter and Jing Shyang Yeow.
Zenith UK
Advertising Services
London, London 11,775 followers
Without bold moves, everything stays the same. We help clients make bold moves in media.
About us
Welcome to Zenith – the ROI agency. Nowadays, brands want rapid, spectacular growth and they expect media to deliver it. Clients used to give us media briefs that said “deliver 80% awareness” or “give me an impactful Christmas campaign”. Now we hear: “take me from 4th to 1st in my category”, “help me grow 10% in a market declining 10%” or “make me the most loved brand in my industry”. These are huge asks of media, that can’t be met through tweaking the media plan of two years ago. Decades of advertising research prove that without a big change, large brands stay large and small brands stay small. This is why Zenith help brands make bold moves. Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers. Bold moves are backed up with a solid forecast – they are a better path to growth. Bold moves build a partnership – we believe in this approach so much we link our growth to your success. Bold moves bring bigger ROI. This approach works for our clients, our people and consumers – it’s why we are recognised as the UK’s best media agency. Campaign's Best Places to Work 2023 and The Sunday Times Best Places to work 2024. On the podium for Campaign's Agency of the Year for the last three years and most awarded agency at the Campaign Media Awards for 2023 and 2024.
- Website
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http://www.zenithmedia.co.uk
External link for Zenith UK
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- London, London
- Type
- Privately Held
- Founded
- 1988
- Specialties
- media, technology, programmatic, data, insights, bold moves, media planning, performance marketing, and media buying
Locations
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Primary
2 Television Centre, 101 Wood Lane
Level 5
London, London W12 7FR, GB
Employees at Zenith UK
Updates
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Last week we welcomed our friends from i-media who joined us for another fab Think Thursday in TVC. In this never been-seen-before session, Imogen and Nick steered us through the transformation of the UK road network in the digital age and how to deliver growth by connecting brands with hard-to-reach customers on the go. We discovered how DOOH is connecting media-starved, engaged audiences nationwide, unlocking the scale of broadcast, the targeting of digital, the efficiency of direct and the brand safety of outdoor.
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This week we had the pleasure of Amazon joining us for Think Thursday to talk about ‘Entertainment Culture’. Brittany Catton took us through an in-depth exploration of the forces reshaping digital commerce, from the fusion of shopping and entertainment to the rising influence of gaming and fan communities. With breakfast and quiz prizes to top it all off! A brilliant way to start our Thursday.
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Two networks are better than one 🤝 Last week we launched the new Three campaign, the first created in conjunction with Vodafone! The campaign celebrates the benefits for both Three and Vodafone customers of the combined network. We have loved being a part of this with our clients at Three UK! https://lnkd.in/e4BFxMVQ
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Last week we had the pleasure of welcoming our friends from News UK into TVC where the team talked us through changing patterns in content consumption, and how through the successful connection with their audiences, they are seeing engagement levels really flourish. We were treated to a wealth of insight and audience understanding, which provided great inspiration for our teams to think about how we might harness that for our clients’ brands. Thanks as ever to James Brook and Jamie Sharp for running another fascinating session.
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🦩 ✨ 🦩 ✨ 🦩 ✨ We’re so excited to launch our fl-amazing new Autumn / Winter 25 Haus of Flamingo Very campaign which also celebrates the launch of Very’s new, elevated own-brand fashion range, The Very Collection. We’ll be supporting this with a full-funnel media campaign across AV, Social & YouTube. We’ve loved working with The Very Group & The Gate London to bring this to life. https://lnkd.in/enzhZpsq 🦩 ✨ 🦩 ✨ 🦩 ✨
Introducing: The Very Collection
https://www.youtube.com/
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Thrilled we’ve made the shortlist for Campaign UK's Media Week Awards’ Agency of the Year! Thank you to our wonderful teammates, clients and partners and shout out to all other finalists. 💖 Full details here: https://lnkd.in/gkki6xzy #mediaweekawards #zenithuk #agencyoftheyear2025
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Yesterday, we had the pleasure of TikTok joining us for a very different looking Think Thursday session. Brilliantly curated by Marguerite Metzger, our team got to enjoy a live panel discussion featuring two creators. Thank you to Tim and Beth for coming into TVC to share your insights on how brands can collaborate to get the very best out of creator talent. And all brought to life through some content that was created bespoke for a couple of our clients. An inspiring way to start the day #thinkthursday
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For our latest Think Thursday session, we had Global join us for a fascinating two-part session. Pranay Bhimjiani and Lorna Dobson first showcased why emotive, distinctive work pays back more, and then in the second half offered great insight into why audio can be our secret weapon in an era of high distraction. A brilliant way to start the day, and some brilliant provocation for our thinking.
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Last week we had Netflix join us for our Think Thursday to showcase their latest attention focused research, titled "Turning Heads”. Gregory Ingram and Brogane Colclough shared an overview of the many factors at play here, how much attention Netflix attracts and most importantly, what this means for brands. A compelling session to start the day!
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