Didier Agueh

Great news from the first half of 2025 at a&o Hostels 🍾 . We welcomed 1.4 million guests across Europe in the first six months, with 3.1 million overnight stays and an occupancy rate of 73% 🛌 . International travel is on the rise – particularly from the UK and USA – and we expect to reach 6 million overnight stays by the end of the year. This growth is matched by our expanding footprint 🌍 . Our newest properties, a&o Firenze Campo di Marte and a&o Milano Ca Granda, are already welcoming guests, with more openings in the pipeline for 2025 👏 . Guest behavior is evolving: shorter stays, more last-minute bookings, and increased demand for great value 📸 . Our commitment remains the same – to offer affordable stays from €12 💰 a night while investing in smart, #sustainable solutions like renewable energy, AI-assisted operations, and #digital check-in. As we celebrate our 25th anniversary 🥳 , our vision stays bold: a&o in every major tourist city in Europe – and beyond... 🚀 #hospitality #travel #hotels #tourism #future #aohostels #sales

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What Hoteliers Should Know: Travel is no longer a break, it’s a mirror. Last week, I had a few eye-opening chats with hoteliers in the booming Comporta, Portugal, a destination that’s evolving fast but still deeply rooted in nature and slow luxury. What stood out? They’re not just asking how to host, but how to transform. After years of designing wellness-driven experiences and translating my customer engagement and journey expertise from the boutique fitness industry into hospitality, I’ve been speaking with GMs across regions and seeing a clear pattern emerge: 𝗧𝗿𝗮𝘃𝗲𝗹𝗲𝗿𝘀 𝗮𝗿𝗲 𝗻𝗼 𝗹𝗼𝗻𝗴𝗲𝗿 𝗲𝘀𝗰𝗮𝗽𝗶𝗻𝗴 𝗹𝗶𝗳𝗲, 𝘁𝗵𝗲𝘆’𝗿𝗲 𝗱𝗲𝘀𝗶𝗴𝗻𝗶𝗻𝗴 𝗮 𝗯𝗲𝘁𝘁𝗲𝗿 𝗼𝗻𝗲 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝘁𝗿𝗮𝘃𝗲𝗹. What I’m experiencing firsthand: › Wellbeing, food, and identity alignment are now primary decision drivers. › Bleisure and lifestyle-led itineraries are growing fast. › Tech-enabled personalization is moving from “nice-to-have” to baseline. So what does this mean for forward-thinking hoteliers? 1. Wellness is moving from amenity to ethos. It’s not about spas, it’s about energy, recovery, and purpose. 2. Rooms must flex. For work, reconnection, and rejuvenation. Space is now functionally emotional. 3. Personalization is the new luxury. Guests want to feel anticipated, not just accommodated. 4. Your property is a stage for transformation. The more you support their personal journey, the deeper the loyalty. The future of hospitality isn’t just about better beds or beautiful architecture; it’s about aligning with who your guest wants to become. Curious how to embed more wellness and transformation into your hotel journey? DM me, happy to share what’s working. #Longevity #HospitalityInnovation #WellnessTravel #HotelStrategy #Bleisure #LuxuryTrends #LongevityEconomy

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10 Minutes Hotels has released the Global Hotel Brands Infographic, a new visual tool that organizes the world’s major hotel groups and their brands into clear, accessible categories. Designed to simplify the complex structure of the hospitality industry, the infographic presents hotel brands across eight distinct segments: Luxury, Premium, Upscale, Boutique & Lifestyle, Midscale, Economy, Extended Stay, and All-Inclusive. The infographic was developed through extensive research into leading hotel groups and their portfolios, offering a visual flow from high-end brands in the center to budget and long-stay options along the edges. While categories provide useful guidance, they are not strict boundaries, reflecting the diverse positioning strategies of global hotel companies. Delimiter lines help show the transitions across different tiers of hospitality. A high-resolution PDF version of the infographic is available for download and can be used for various purposes, including training and research - https://lnkd.in/dB3-JA6Z Photo Credit: 10 Minutes Hotel

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