Jacob Crow-Mains

After 70 years of broadcasting, ITV found themselves in a familiar but uncomfortable spot – they’d grown so much that their own brand had become difficult to navigate. Multiple sub-channels, streaming platforms and an increasingly complex visual identity meant that one of Britain’s most established broadcasters was, ironically, struggling to clearly communicate who they were. The problem wasn’t unique, but it was urgent. In an entertainment landscape where Netflix and Disney+ communicate with razor-sharp brand clarity, ITV’s identity had become what Tom Houser, Executive Creative Director at ITV Creative, describes as “timid and difficult to use.” Seven different typefaces were in circulation. Sub-channel colours created confusion rather than clarity. The masterbrand – the thing that actually mattered – was getting lost. Enter Studio Kiln, the Cornwall-based creative practice whose approach to this challenge would prove rather direct. Rather than adding more elements to an already complex system, they stripped everything back to find what actually mattered. Read the complete case study → t-bi.link/itv

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Culture Minister Ian Murray carried out his first official visit since being appointed, opening Pinewood Studios’ new Independent  Indie Film Hub. The hub will provide sound stages, production offices and workshop spaces to support independent filmmakers, backed by the Government’s new Independent Film Tax Credit. Minister Ian Murray said: “Pinewood's Independent  Indie Film Hub is a striking example of the innovation and investment that the Government is championing across the creative industries. This world-class facility gives independent filmmakers the tools they need to bring their visions to life, and it was a pleasure to open it today.” This builds on the Government’s wider £380 million Creative Industries Sector Plan, which is boosting local jobs, driving economic growth and ensuring the UK remains a world leader in creativity and culture

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British Film Commission in conjunction with UK Screen Alliance are proud to sponsor the 2025 edition of the Visual Effects & Animation World Atlas, published today (29th July).   We’re looking forward to seeing the impacts of meaningful new interventions, including augmented rates for VFX tax credits, the lifting of the 80% cap, and the Enhanced AVEC for limited budget films that will offer a huge amount of options for productions. Together with globally-admired VFX and post talent and facilities, this will offer something for productions of all sizes.  To learn more about the World Atlas, click here: https://www.vfxatlas.com/

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🎶 If you’re a songwriter, composer, publisher or emerging music artist, how do you know you’re fully paid for your music? In this newly released, fifth episode of our Not Just a Number podcast SRLV Director Danny Fletcher sits down with Tony Barton, Director of Writer Relations at PRS for Music, the UK’s leading collection management organisation (CMO) for music creators, to discuss the royalties you might be missing out on. In this essential guide, Tony breaks down how PRS for Music operates and why it’s so important for creators to register their music, as well as covering everything from performance royalties and sync licensing, to streaming payouts, metadata management, and how to claim unmatched, unclaimed and unallocated income. Whether you’re playing open mics, topping Spotify playlists, or working with major publishers, this episode is packed with practical tips, insider advice, and stories from one of the most connected royalty experts in the industry. Plus, we also explore royalty splits, copyright disputes, catalogue valuations, asset-based lending, and why today’s creators need to think like entrepreneurs. To listen to the episode, find the links to our streaming platforms in the comments below. We will be releasing a new episode each week, so be sure to follow our page for podcast updates. The next episode will go live on 20 August. If you would like to be part of our podcast mailing list, please contact Victoria using the email address in the comments. #SRLVNotJustANumber #Podcast #SRLV #Accountancy #MusicRoyalties #PRSforMusic #CreativeIndustry #Music #Copyright #Catologues #Valuations #MusicRights

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