Sach Kukadia

The Middle East is emerging as one of the fastest-growing fashion markets, with buyers demanding premium knitwear that blends comfort, style, and compliance. From lightweight cotton for hot climates to private-label loungewear for luxury boutiques, sourcing decisions here require both flexibility and trustworthy partners. India, and especially Tiruppur’s knitwear hub, is proving to be a strong alternative to China and Bangladesh - offering: ✅ Lower MOQs ✅ Wide fabric options (cotton, blends, eco fabrics) ✅ Export-grade compliance (OEKO-TEX, GOTS, BSCI) ✅ Faster shipping routes to GCC markets I’ve put together a deep-dive blog on this topic for Middle Eastern buyers 👉 https://lnkd.in/g5qxmWyU What do you think: Will India continue to strengthen its position as a preferred knitwear sourcing destination for the Gulf region? #SourcingKnitwear #MiddleEastFashion #KnitwearIndia #ApparelSourcing #PrivateLabelClothing #Tiruppur

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I’m genuinely proud to share that DEWEY Clothing’s return rate over the past month was just 2.7%—a stark contrast to the 30%+ average in online clothing. ASOS, for instance, now penalises customers with excessive returns by imposing fees and even suspending accounts when return rates climb above 70% (The Sun, 2025) This stark difference is proof that when you deliver true product-market-fit solutions, instead of mass-produced fad trends, customers actually value and consider their purchases. This isn’t only a cost issue for brands, up to 43% of returned clothing ends up destroyed or dumped in landfill (European Environment Agency) Returns alone contribute to emissions on the scale of 3 million cars in the U.S., not to mention all the packaging and shipping footprint (akeno) At DEWEY, we obsess over fit—not just to reduce returns, but to ensure that when you receive a parcel from us, it’s one you’ll cherish and wear proudly. #Sustainability #ReturnRate #Ecom #DTC #FashionBrand #EIS

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The complexity of operating a fashion brand increases every year with costly and ever increasing regulation (mainly EU driven). Here is a map of just how many there currently are. These regulations are introduced to curb fast-fashion but ultimately the large fast-fashion behemoths can easily absorb these costs. The goal of these schemes is to lower consumption and improve the circularity/sustainability of fashion. The real result is increased consumer prices, particularly in the smaller (non fast-fashion brands). While many consumers virtue signal in polls and focus groups, at the end of the day when push comes to shove, they generally will shop cheap before sustainable.

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****ARE VISUAL MERCHANDISERS THE SILENT NINJAS OF VM?**** I sat down with Mark Bowler, Global Visual Experience Consultant, to talk about the invisible side of VM. We cover why it feels like being a silent ninja in retail, how art and commerce collide, and what it takes to build credibility in a field that’s often misunderstood. Catch the full episode here: https://lnkd.in/g2hqArCR 🎧 #TheDisplayKid #CreativeLeadership #VisualStorytelling #DesignPodcast #RetailExperience #CreativeProcess #VisualMerchandising #BrandStorytelling #Podcast

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