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OpenAI Names PHD Global Media AOR As It Ramps Up Advertising

Accounts

OpenAI has named Omnicom’s PHD as its global media agency of record as the company ramps up paid advertising efforts, including its first Super Bowl ad and a student-focused campaign […]


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EXCLUSIVE: Colle McVoy CCO Ciro Sarmiento Departs

Agencies

Ciro Sarmiento has stepped down as Colle McVoy’s chief creative officer after nearly two years, with the agency now searching for his replacement.

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Chris Wilhelmi to Lead Global Data Strategy at Monks After Michael Cross Departs

A shuffling of data leadership has taken place at S4 Capital’s Monks, where Chris Wilhelmi has stepped in as executive vice president, head of global data after Michael Cross, a [...]

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This Creative Director Finds Zen in Rebuilding Vehicles

Off the Clock

Jesse Cruze of Houston agency Langrand turned his garage into a repair shop for motorcycles and, newly a 1979 Camaro.

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Amid Sports Chaos, One Agency Wins With ‘Known’ Data and Outcomes

Entertainment agency Known hedges its sports bets with data and drama as the media, creative, and brand strategy firm looks ahead with AI, analytics, and content and more marketers seek [...]

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What The Ad Industry Really Thinks About American Eagle’s Sydney Sweeney Campaign

When American Eagle tapped Sydney Sweeney for its fall campaign, the brand said it wanted to celebrate “trendsetting denim that leads, never follows.” Instead, the ads, which promoted Euphoria actress Sweeney’s [...]

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Meet the 2025 AAF Advertising Hall of Achievement Inductees

Awards

The AAF reveals the 2025 Advertising Hall of Achievement inductees, seven leaders under the age of 40 making notable industry contributions.

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Nielsen, WPP Media Reach Agreement on Expanded Audience Measurement

Advertisers will gain actionable insights to better inform their campaign planning and measurement.

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2025 Media Plan of the Year Awards: The Big Ideas With Winning Strategies

Boundary-pushing campaigns are only as good as their media plans.

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The 2025 Agency All-Stars Are Living in the Future

From AI savants to visual artists to out-of-the-box storytellers, our honorees break every mold. 

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OMD’s New COO Is Rethinking the Role for a Changing Ad World

Chief operating officers typically oversee the day-to-day operations of a business, and they are responsible for creating processes and ways of working that lead to efficiencies and support growth.But as [...]

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A Peek Inside Stagwell’s Early AI Trials With Palantir

Agencies

Stagwell is piloting a partnership with Palantir to test whether the controversial AI firm’s technology can enhance media targeting.

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Guy Sellers to Depart Mediaplus UK After 42 Years

C-Suite

Guy Sellers joined then-Total Media Grouip in 1983, when it was just a three-person team.

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Dieste CEO Greg Knipp Remembered as a Visionary Leader and Champion of People

Greg Knipp, CEO of Dieste, is remembered by colleagues as a humble, visionary leader who empowered others with kindness, trust, and unwavering support.

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US Ad Jobs Remained Flat Throughout the First Half of 2025

Agencies

Agencies added 100 new positions in June.

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EXCLUSIVE: Miami Ad School to Close Atlanta Campus Amid Enrollment Decline

Following the closure of its Toronto franchise, Miami Ad School will shut down its Atlanta campus in six months.