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Steven Silverman
Steven Silverman, Ph.D. helps marketing and branding leaders from startups to multibillion dollar companies to build brands that stand out, mean more in the market's mind, and sell...view moreSteven Silverman, Ph.D. helps marketing and branding leaders from startups to multibillion dollar companies to build brands that stand out, mean more in the market's mind, and sell more year after year.
He brings an approach that is both familiar and innovative to drive marketing and branding strategy and execution.
Steven works with a range of organizations from technology builders to product providers. He has delivered measurable results for directors, vice presidents, and CMOs at Microsoft, Amazon, Mars, Bose, DuPont and others, as well as startups.
As the Principal Consultant at Brand Constellations LLC, Steven uses the Brand Constellations Framer to build brands based on the eight dimensions people use to comprehend them. He has applied this framework in organizational and consulting roles driving brand success.
Steven brings a strong academic background, including a PhD and MBA in Marketing to his strategic consulting approach. Combining his education and teaching experience with over three decades of management and consulting expertise, he creates clear and captivating marketing and branding strategies. These strategies detect opportunities, inspire engaging brand narratives, and drive impactful campaigns that not only attract new customers but also nurture loyalty and engagement among existing ones.view less
Books by Steven Silverman
Brand Constellations: A Framework and Guide for Creating a Brand that Shines