PRESS RELEASE Amsterdam/Toronto — 9 September 2025
FANCAP enters the football industry as M&A advisor
M&A and investment advisory firm FANCAP is set to enter the international football market in September 2025. The Dutch-Canadian firm connects investors with football clubs seeking strategic partners or capital. FANCAP differentiates itself by combining legal and financial expertise in complex M&A transactions with direct access to the global football network of SEG, one of the leading players in international football management.
The rapid professionalisation of the football industry and the growing interest of international investors make FANCAP’s role more relevant than ever. The M&A advisor provides a full range of transaction services for the football industry. The firm supports investors in acquisitions, including deal sourcing, valuation guidance, due diligence and negotiations. FANCAP also advises club owners in sales processes, from market positioning to the selection of potential buyers. In addition, it assists with financing and restructuring, and offers consultancy in finance, governance, commercial strategy and sporting performance.
Expertise at the intersection of finance and football
FANCAP’s management team consists of Jorg van Nieuwenhuijzen (Founder & Managing Partner, with a solid track record in sports business and M&A), John de Jong (former Technical Director of PSV), and is externally advised by international sports law attorney Frans de Weger, and his firm BMDW Advocaten. Together, they bring a proven track record and deep expertise at the intersection of finance, football, and legal matters.
Access to SEG’s global football network
To immediately expand its international reach and impact, FANCAP will tap into the global football network of sports management agency SEG. With more than 25 years of experience, SEG represents over 800 clients and operates with more than 180 agents across 40+ countries. SEG also brings extensive know-how in football-related financial transactions and advisory services. By combining SEG’s global reach with FANCAP’s M&A expertise, investors and clubs benefit from a single partner guiding them through the entire process – from first contact to post-deal consultancy.
FANCAP Founder Jorg van Nieuwenhuijzen:
“We predict that the next decade in international football will be shaped by smart capital and bold strategic consolidation. Together with SEG, we aim to play a leading role in unlocking opportunities for investors and further professionalising the sector."
”SEG General Manager Sander Mijnhijmer:
“Through this partnership, we connect our international football network and financial expertise with FANCAP’s M&A know-how and investor base. This is a valuable reinforcement that enables us to serve our relationships in the football world even better and create meaningful investment opportunities.”
About FANCAP
FANCAP is a transatlantic M&A and investment management advisory firm with offices in Toronto and Amsterdam, and representation in New York. The company connects investors and football clubs and supports them with financing structures, governance and strategic guidance.
About SEG
SEG is a leading international sports management agency with a strong position in football. With a global network, 25+ years of experience, and more than 800 clients in 40+ countries, SEG supports players, clubs and organisations in achieving their ambitions. SEG has offices in Amsterdam, Barcelona, London and Milan, among others
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