Blue Nile’s cover photo
Blue Nile

Blue Nile

Retail

New York, NY 31,954 followers

Blue Nile operates as the original online jeweler, offering smart luxury and meticulous craftsmanship.

About us

Blue Nile was founded in 1999 with the idea that the diamond and engagement ring business was ready for innovation. In 2022, it was acquired by Signet Jewelers, and to this day, it continues to operate as the original online jeweler, offering smart luxury and meticulous craftsmanship. The brand's legacy has earned the trust of millions of satisfied customers, providing them with the confidence to make smart choices. This is achieved through Blue Nile’s commitment to secured deliveries, industry-leading Diamond Certification and 24/7 Expert Advice. Its high-quality standards and vast assortment make it a one-stop shop for all needs. This is further supported by solutions like 360-degree diamond viewing and honest, un-commissioned customer service, which empower them to make a confident choice that truly fits their needs, free from sales pressure or upselling. While operating online, Blue Nile also has stores around the country.

Industry
Retail
Company size
501-1,000 employees
Headquarters
New York, NY
Type
Public Company
Specialties
eCommerce, Retail, Diamonds, Jewelry, Education, and Guidance

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Employees at Blue Nile

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Funding

Blue Nile 4 total rounds

Last Round

Series E

US$ 7.0M

See more info on crunchbase