Copy.ai

🎉 The rumours are true! Copy.ai has officially been acquired by Fullcast to create the first end-to-end AI-native RevOps platform that unites planning, execution, and intelligence. We could talk all day until we're blue in the face about how excited WE are, but we know what you're wondering... What does this mean for YOU? This acquisition allows us to build a truly comprehensive GTM platform. That means... 1️⃣ One connected “plan to pay” system, from GTM strategy to compensation. AI-powered outbound that personalizes SDR and AE workflows at scale. 2️⃣ Faster execution with automated emails, sequences, and proposals aligned to your GTM plan. 3️⃣ Consistent, data-driven messaging across sales and marketing. 4️⃣ Less tool sprawl, more focus on revenue. Fullcast’s stack brings planning, performance, analytics, and incentives together. Copy.ai adds the AI execution layer so teams can move faster, align better, and execute smarter. Why now? Generative AI is moving from standalone tools to deeply integrated workflows. Together, we’re building a connected GTM system that plans, forecasts, and acts in one place. Grateful for our customers and community who got us here. The best part starts now. Read the full press release here: https://lnkd.in/grJ9n8D3 Can't wait to build the future together! #AI #GenerativeAI #RevOps #GTM #SalesAutomation #MarketingAI #RevenueOperations #Fullcast #CopyAI #PlanToPay Chris Lu Ryan Westwood Amy Osmond Cook, Ph.D. Isaac Westwood Bala B. Lance Evanson Aubrey Donnelly Timothy Huss Pete Shelton Jason Heidema

"AI won't replace you, but somebody who uses AI will." Product marketers are drowning in tactical busy work while being asked to deliver more strategic impact with fewer resources. The solution isn't hiring more people—it's learning to leverage AI as your strategic partner. Don't miss this conversation and some of its biggest topics: 🚀 Start small by automating repetitive tasks like asset updates and research summaries 🔒 Protect your data with enterprise-grade tools and never share proprietary info in free versions 🎯 Use the "Crawl, Walk, Run" framework to gradually build AI proficiency without overwhelm By treating AI as a partner rather than a replacement, PMMs can finally escape the tactical treadmill and focus on what truly matters: understanding customers, shaping strategy, and driving growth. Ready to transform from overwhelmed to empowered? Listen to the full conversation here: https://lnkd.in/dn-ubBEw #ProductMarketing #ArtificialIntelligence #MarketingStrategy #B2BMarketing #MarketingAutomation

"AI won't replace marketers who refuse to document their processes—it will simply leave them behind." Most marketing teams think they're ready for AI transformation, but they're stuck using ChatGPT for one-off tasks. The harsh reality? Years of intuitive, undocumented workflows are the invisible barrier keeping teams trapped in the "crawl" phase of AI adoption. Key insights from this episode of Future Proofed: 🐢 Why most teams remain stuck in basic AI chat usage despite ambitious goals 📝 How codifying hidden processes unlocks true AI transformation 🚀 What "Run" phase AI looks like: proactive insights before you even ask The teams that will thrive aren't those rushing to automate everything—they're the ones building sophisticated human-in-the-loop systems where AI handles the heavy lifting while humans retain strategic control. Ready to diagnose where your team stands and chart a path from crawling to running with AI? Listen to the full conversation: https://lnkd.in/d-FgAeqC #AIMarketing #MarketingAutomation #ProductMarketing #MarketingStrategy #FutureOfWork

Most teams treat webinars like one-off events. A great session airs live... ✅ Maybe it gets repurposed ✅ Maybe it gets shared once or twice ✅ Maybe it drives some traffic And then it’s back to square one for the next campaign. At Copy.ai, we took a different approach. We asked: "What if one conversation could launch an entire GTM motion?" Today, our webinar process is built around velocity. ➡️ A single 30-minute conversation becomes: - Full campaign briefs - Ads, emails, and landing pages - Follow-ups - Content for marketing and sales - Assets that drive 7,000+ signups All in under an hour. No bottlenecks. No lag. No sacrifices on brand or quality. That’s what we’re sharing in our upcoming Game Changers Masterclass with our friends at Sequel.io. The 1-Hour Playbook for Launching Webinar Campaigns That Convert Join Nathan Thompson and Lissa D. as they walk through the exact workflow that powers our most effective campaigns, from kickoff to follow-up. 📅 Save your spot here: https://lnkd.in/gKQaS7Dh Let AI do the heavy lifting. Let your team focus on the strategy, voice, and moments that matter. #WebinarMarketing #AIWorkflows #CopyAI #B2BMarketing #SequelIO #MarketingAutomation #GameChangers #GTMStrategy

🏋️♂️ Meet Lift Bot. He was living the dream. While humans argued about whether AI could really handle their GTM work, Lift Bot hit the gym. No cold calls. No asset creation. No attribution debates. Just pure gains. But then something changed. People started trusting AI to take over the heavy lifting. Now Lift Bot’s back at the desk, writing outbound emails and building campaign briefs between sets. And the smart humans? They're outsourcing the tedious grunt work and keeping the lifts. #GoToMarket #SalesEnablement #MarketingOps #RevenueTeam #GTMStrategy #DemandGen #OutboundSales #ai #artificialintelligence

Our Product Lead, Patrick Hunton, whipped up this video of AI bringing home the bacon. Proof that creativity should be popping up from all corners of your org. In other words, there's never been a better time to color outside of the lines in your current role. 😤 Yes, your marketing team is probably annoyed when sales starts sending videos to post. 😤 Yes, your sales team probably feels annoyed when a marketer gives advice for their next call based on AI insights. 😤 Yes, your engineering team is probably tired of everyone vibe coding the next product solution. But guess what? AI has democratized these skills (and more) to at least some extent. And that means, orgs should be encouraging folks to step out of their comfort zones and experiment with all these new tools. You'll see two things happen: 1️⃣ You'll find naturally curious and passionate hand raisers 2️⃣ You'll build a culture that inspires, engages, and ultimately retains those hand raises (and it's THOSE folks who will be top 1% talent in 2026). Encourage curiosity. Reward failed attempts. Promote growth. 🤘 A post so important to our team, that we made a human type out every word. #ai #aiproductivity #genai #generativeai #artificialintelligence #gtmai #gtmbloat

Back in 2024, Paint Bot was living the dream. No deadlines. No feedback cycles. Just vibes, canvas, and the occasional Happy Hour. But now? Humans have finally caught on to the power of AI. Poor Paint Bot's booked solid—designing sales visuals, launch assets, and social content faster than a marketing team can say “Do it again, only this time...” Because let's be honest: some work was built for humans, and some work humans have just had to slog through. But the slog is finally over 🔥 #genai #generativeai #artificialintellignece #marketingai #b2b #gotomarket #gtmbloat

"AI won't make marketing more exciting OR super dull. The marketer behind it will." This provocative insight from Copy.ai's Ryane Bohm and Nathan Thompson challenges the binary thinking around AI in content creation. The real question isn't whether AI will transform marketing—it's whether marketers will use it to amplify their creativity or outsource their thinking entirely. Key themes from this conversation: 🧠 The biggest AI mistake: Using it to bypass creative thinking instead of accelerating original ideas 🎯 The human-in-the-loop framework: Training AI on your voice, crafting detailed prompts, and treating outputs as first drafts 🚀 The future of hyper-personalization: AI enabling individually tailored digital experiences while freeing marketers to focus on authentic human connections The most successful marketers won't be those who resist AI or those who blindly embrace it—they'll be the ones who master the art of human-AI collaboration. Listen to the full conversation for practical strategies on using AI as your creative partner, not your replacement: https://lnkd.in/dXCFsvbk #AIMarketing #ContentStrategy #MarketingInnovation #ThoughtLeadership #FutureOfMarketing

Marketing leaders are facing a real problem: the C-suite expects massive impact from AI, often while freezing or reducing resources. But simply giving your team access to tools leads to "random acts of AI" without measurable ROI. So, how do you bridge the gap? In our recent webinar, AI strategist and marketing leader Lisa Cole (CMO at 2X) laid out a practical framework for becoming an "AI Architect." It starts with mapping your core workflows to identify the true bottlenecks and opportunities for intelligent automation. Learn how to move from ad-hoc experiments to a scalable GTM AI strategy that drives real business growth. Read/watch the full recap and get the blueprint: https://lnkd.in/g2jMZj_W #AIforMarketing #MarketingOperations #B2BMarketing #CMO #AIStrategy #GoToMarket

Creating quality content at every stage of the buyer’s journey is a challenge 😶🌫️ , expensive 💲 , and slow ⏰ —> thanks to GTM AI, there are practical ways to overcome these obstacles. Spend time with Nathan, Head of Content, and Emma, Head of Customer Success, to learn how enterprise companies are using GTM AI to create content for the Full Funnel. You got it — top to bottom, with a quick stop in the middle. (TOFU, MOFU, and BOFU, baby) 🌪️