Digitas Health

10 years. Countless collaborations. Endless impact. Join us in celebrating Lauren Mancuso’s incredible decade at Digitas Health, where she’s been a cornerstone of our medical team and a driving force behind the work that connects people and health in meaningful ways. See what Lauren has to say about her DH journey. #WorkAnniversary #ConnectedForGood #OneDH

Bold ideas paired with meaningful actions create real-world change. We are honored to share that Brian Lefkowitz, President of Digitas Health, has been selected as a judge for the 10th Annual Impact Shorty Awards! This program amplifies creative voices who have built a lasting impact in media and honors campaigns that have sparked positive change. Brian is a leader in fueling innovation through purpose-driven work and we could not be more excited for him to join other change makers leading the way for social good. #ShortyImpactAwards #ConnectedForGood #DigitasHealth

We’re proud to announce that Noel Denis, Ben Mallory, Emily Spilko, Gregory Nance, and Jake Silverman have been selected as 2025 Shortlist Jurors by New York Festivals. This honor is more than a title, it’s a recognition of their creativity, leadership, and impact in shaping the future of healthcare marketing. Join us in congratulating our colleagues for raising the bar and inspiring what’s next in our industry! #NYFHealth #DigitasHealth #ConnectedForGood

We had the opportunity to host the Med Ad News crew at our NYC offices yesterday. We talked about how we are transforming healthcare marketing and communications at Publicis Health through data, technology, humanity, and connectivity . Brian Lefkowitz , Allison Ceraso , Elle McComsey Fannie McWatt, PhD , Craig Romanok , and Chris Seminowicz talked about the reimagination of Digitas Health . An agency, that has always been on the cutting edge of healthcare marketing, and has been on an incredible winning streak in 2025, I couldn’t be more proud of this team. Allison and I also had the opportunity to sit down with Maria Fontanazza. We shared what makes PH and DH uniquely positioned to help clients navigate the ever changing Pharma marketing landscape through the intersection of clinical excellence and cultural renaissanace. It’s a great time to be at Publicis Health #MakeHealthHappen #ConnectedForGood

We believe the real advantage of a network isn’t size, it’s connection. When creativity, data, technology, and talent are intentionally designed to work together, brands get more than just speed and scale, they get ideas that are more powerful, contextual, and alive. As Craig Romanok, Chief Commercial Officer at Digitas Health, shares with PM360 Magazine: “Networks have always over-indexed on creativity because it remains the most powerful currency in our industry. It’s what makes brands visible, memorable, and actionable.” Network agencies are uniquely equipped to integrate the full spectrum of modern marketing—from real-world data and influencer strategy to access solutions and media planning. When those capabilities connect, brands benefit from frictionless expertise and inspired execution. Read the full article here: https://lnkd.in/ejfYefF9

We are leveling up our creative game once again. We’re excited to welcome Wid Souza and Thiago Fernandes as our first-ever Deputy Chief Creative Officers, a powerhouse duo set to help shape the future of connected health. Reporting into Chief Creative Officer Allison Ceraso, their arrival marks the next step in our creative renaissance. “Wid and Thiago represent the future of our creative leadership,” says Ceraso. “They bring the vision, passion, and imagination to ignite ideas that connect humanity, inspire action, and create real, lasting impact in the world.” This move reflects our Connected for Good philosophy, uniting patients, caregivers, and providers through bold creativity, powered by the unmatched data, media, and analytics of Publicis Health. The future of connected health creativity starts now. Read the full press release here: https://lnkd.in/e_ravJzr. #DigitasHealth #CreativeLeadership #ConnectedHealth

The role of the Chief Medical Officer in medical marketing has always been central to connecting science and strategy. As Scott Raidel, Chief Medical Officer at Digitas Health, shared with MM+M, CMOs distill complex science into actionable insights, helping shape strategy from the very start of client relationships. As Scott notes: “We’re not here to kill creativity, we’re here to find ways to fuel it.”   By embedding medical expertise directly into the creative process, agencies can deliver work that is both compelling and credible, empowering patients and providers to make better decisions.   This is the future of medical marketing, where science and creativity work hand in hand to drive real impact.   Read the full article here: https://lnkd.in/eGq2PfwA

To mark Ovarian Cancer Awareness Month, we hosted a powerful fireside chat with Evelyn Lontok Capistrano, our VP of User Experience, in conversation with LaChanel Hemphill, VP of Engagement Strategy. Evelyn bravely shared her journey with stage 4 ovarian cancer, a story of resilience, hope, and strength. Since joining DH in 2019, she’s driven some of our most innovative work while privately navigating her diagnosis. Today, as a co-facilitator with the National Ovarian Cancer Coalition, she’s uplifting others facing similar challenges. Her honesty, advice, and perspective left us with deeper empathy and a renewed commitment to supporting one another. Hear more about Evelyn’s Story here: https://lnkd.in/ehnTxk4J #OvarianCancerAwareness #CancerSurvivor #DigitasHealth #OneDH

TL;DR: Reddit isn't just part of the future, it's driving healthcare results today. At this year’s Reddit for Business Health Summit in NYC, Brian Mook, SVP Social Excellence, joined industry leaders ( 👋 Erin Echter PhD) to discuss how brands are leveraging Reddit’s 870+ health communities to unlock insights and deliver value to patients and HCPs. Highlights included a panel with r/BreastCancer members sharing how the community shaped their treatment journeys, a fireside chat with Reddit’s Product team on new tools, and a KarmaLab workshop on creative best practices. Healthcare decisions are being shaped on Reddit every day and we’re excited to help brands join the conversation. #RedditHealthSummit #SocialExcellence #DigitasHealth

AI isn’t just the future, it’s the now. And as marketers, staying curious isn’t optional, it’s essential. This week, we teamed up again with our Social Excellence and DnA teams to explore what’s next for how we engage with audiences on social in the age of AI. Top Takeaways: 🔹AI-Powered Discovery is transforming pharma marketing, shifting search and engagement to AI-powered social platform. 🔹Optimize for AI by fine-tuning your organic content to be found, and favored, by AI-driven platforms. 🔹GenAI enhances the creative process from ideation to execution, enabling new content types and strategic possibilities. 🔹AI tools can enhance community insights on social to identify trends, sentiments, and emerging topics. #ArtificialIntelligence #OneDH #SocialMediaTrends #AIinMarketing Gabriel Evans Una Healey Clare Hall Katie Boyle Robert Byrd