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From today through to Sunday 19 October, New Yorkers are being invited to experience a taste of Australia as the 'G’Day Dogs' food truck hits the sidewalks of Manhattan and Brooklyn for foodie-themed activation as part of our ‘Come and say G’day’ campaign. Leveraging an essential piece of American culture - the humble hotdog - New Yorkers are invited to taste elevated versions of the Australian “Snag” created by NYC-based Aussie chefs Simon D.rolz-Cox (Old Mates Pub) and Kylie Millar (Blue Hill At Stone Barns). Five 'G’day Dogs' will be on offer: Melbourne Muse, Double Darwin, Sydney Surf N’Turf, Brisbane Banger and The Classic. Each incorporates Australian produce and native ingredients meant to reflect the location and culture of their namesakes. Each ‘G’day Dog’ wrapper features real US traveller tales and more to be discovered in a reverse 'trip jar'. Over the coming days, New Yorkers can find out where the G’day Dogs truck will be stopping by following @australia on Instagram and TikTok. The campaign also features roving out-of-home billboards, high-impact wall posters, and a robust social media presence, including partnerships with a group of influential content creators. #ComeAndSayGday #SeeAustralia