NXT Media Days US in NYC, here we come. Our teams will be active in the crowd and at our booth, and our Founder & CEO Harry Kargman will be delivering insights from the Commerce Media stage. Don't miss it. Save 25% on your ticket before 10/22 with KARGO25: https://lnkd.in/djZ7RBjU #adtech #CTV #retailmedia #marketing #commerce
About us
Kargo creates memorable experiences for advertisers that go beyond the first impression to captivate consumer attention. With its suite of exclusive omnichannel advertising solutions, Kargo helps leading brands drive meaningful customer connections across mobile, social, CTV and the open web. With a focus on performance, Kargo helps the world’s largest advertisers achieve incremental brand lift and higher returns on ad spend. For publishers, Kargo’s proprietary platform maximizes revenue per impression through unique creative and targeting solutions. The key to our success is our people. We’ve built a community that values teamwork, is not afraid to take chances and relentlessly strives to disrupt the industry and stand out from the crowd. Diversity is fundamental to the Kargo culture as we celebrate and embrace our differences in our inclusive workplace. Founded in 2003, Kargo is headquartered in New York with offices across the globe.
- Website
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http://www.kargo.com
External link for Kargo
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Specialties
- Mobile Advertising, CTV, Contextual Targeting, and Online Video
Locations
Employees at Kargo
Updates
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HLTH USA is coming up fast, and now’s the time to save space on your calendar for Kargo’s Healthcare Marketing Summit. On the agenda: balancing AI, creativity and compliance; full-funnel measurement strategies; humanizing healthcare ads; and unveiling the latest data on how CTV delivers big for healthcare brands. If you want to see how Kargo can put all the summit insights to work for you, reach out: https://lnkd.in/gair-EyC #HLTH #AI #adtech #marketing #healthcaremarketing #CTV
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With our own creative-first agentic platform coming soon, Kargo is proud to support the Ad Context Protocol (AdCP). This new open standard creates the technical foundation for agentic advertising, enabling AI-powered agents to work seamlessly across the advertising ecosystem. That means less fragmentation, cost and complexity for you. Get the full scoop on the benefits of this standard at adcontextprotocol.org #AdCP #AgenticAds #AdTechInnovation #AIinAdvertising #Adtech
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With the explosion of AI-powered creative development, testing and measurement tech, advertisers can finally embrace creative as a tangible performance lever. Kargo’s Senior Director of Media Strategy, Joe Lanzerotti, digs into how to make the most of these tools in both creative development and media strategy. Get the whole story in Streaming Media Magazine: https://lnkd.in/eyQYfed9 #ai #creative #measurement #adtech #mediastrategy
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Healthcare marketing is evolving across mobile, CTV, desktop, and social, but strict regulations and consumer distrust still make it uniquely challenging. Billie Hirsh, Kargo VP of Marketing, will share proven ways health brands can blend creativity, compliance, and responsible AI to overcome the hurdles and over-deliver on goals. Get your ticket now and save $250 with code H25P_KARGO250. https://lnkd.in/gZMzaQq6 #AI #adtech #marketing #healthcare #CTV #creativity
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We’re putting the finishing touches on our Healthcare Marketing Summit at HLTH on October 22 and have an amazing slate of industry leaders ready to take the stage to talk data, creative and full-funnel strategies and solutions. On tap: Angelica L. Aguirre, Novartis Michael Caruso, SSCG Media Group Nishtha Jain, Takeda Bryant Powell, Bristol Myers Squibb Melissa Gordon-Ring, IPG Mediabrands Sandy Weag, CMI Media Group Get more details on the series plus a code to save $250 on your HLTH ticket: https://lnkd.in/gchvpGWc #health #pharma #marketing #advertising #adtech
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During the 2025 holiday season, individual shoppers are expected to spend an average of $1,000 on gifts. Get on their lists with a holiday package that wraps up the best in creative formats, precision targeting and premium supply with big savings. There’s no time like the present to jump on it: https://lnkd.in/g7d9d5iw #adtech #holidays #shopping #marketing #ctv
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80% of audiences say current healthcare ads aren’t cutting it. So Kargo teamed up with MAGNA Global to dig into the what they really want from healthcare ads. Join us as Melissa Gordon-Ring, Global President, Health at IPG Mediabrands walks us through the insights and solutions. And see the full study here: https://lnkd.in/ee9RbvvS #healthcare #advertising #adtech #pharma
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How’s AI impacting the entire advertising ecosystem and what areas has it yet to transform? Kargo’s VP of Product Marketing Alena Morris joined host Filiz Bahmanpour on the Women in Technology: Hollywood (WiTH) podcast to dig into how AI is streamlining processes beyond creative and data and where she thinks it will add value and save time next. Tune in for the whole fascinating convo: https://lnkd.in/ewfi2Uzr #ai #adtech #marketing #data #creative
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Travel got upended by the pandemic and has been adapting to changing times and technologies ever since. See how Marriott International is navigating the challenges when Peggy Roe and Harry Kargman sit down to talk about the brand’s new retail media network and how its data is playing a big role in targeting audiences and measuring value. #travel #adtech #retailmedia #marketing
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