Molson Coors Beverage Company

On stage earlier this week at the Beer Insights Seminar, Molson Coors President of U.S. Sales Brian Feiro spoke to how the company’s vision of returning to growth is “energizing” and laid out how his team will lay the foundation for that ambition in 2026. Feiro expressed confidence in Molson Coors’ U.S. plans across its broad portfolio, shared more detail on the company’s continued strength in the on-premise, and – in line with perspective from new CEO Rahul Goyal – stressed the importance of investing strongly in local markets. Read more here: https://bit.ly/49i0kV7

Today we honor the men and women who have bravely served the United States. Along with Veterans Day today, November is also National Veterans and Military Families Month. Molson Coors’ veterans’ organization, VALOR, is hosting events and organizing charity drives to recognize the crucial role veterans play in our communities, from recognizing veterans at our brewery in Albany, Georgia to donating turkeys to veterans in Chicago and being a sponsor of Denver’s Veteran’s Day Parade. To all our veteran colleagues, partners and consumers: thank you for your service to our country.

Cheers to some exciting news coming out of one of our hometowns! We have successfully met the community match for our #CheerstoOurRockyMountainWater campaign, raising $150,000 in support of the Denver Botanic Gardens through key community events including their summer concert series and the Fete Des Fleurs gala! These funds will empower programs that educate the public, promote sustainable practices and foster research partnerships to protect Colorado’s water resources. From low-water landscaping to agrivoltaics at Chatfield Farms, we’re investing in Colorado’s future – because water is the foundation of everything we grow, brew and build. Learn more: https://bit.ly/481ZMlb

Congratulations to two of our team members, Sara Goucher and Richard Crawford, who were both recognized at this year’s Beer Institute meeting. Sara was named one of this year’s Best in Brew honorees for her leadership in eCommerce while Richard received a special award honoring his longtime career achievements. Cheers to those who help make our brews and beverages iconic!

ZOA Energy’s Dwanta’s Holiday Punch is back! This limited-time flavor blends cranberry and citrus with energy and electrolytes, helping to energize you during the busy holiday season.

It’s the time of year for slam dunks and sneakers squeaking on the hardwood. With both the pro and college basketball seasons underway, Molson Coors’ brands are ready with a host of key basketball alliance partners. As fans raise a toast to their hometown team or alma mater, we also dug back into our own archives to see how Molson Coors’ brands and basketball have been intertwined for decades. Read more here: https://bit.ly/3LrjMVx

Today, we reported our Q3 2025 earnings. While we’re operating through dynamic times, we’re confident in our future.   With a healthy balance sheet, strong free cash flow and a portfolio of iconic brands serving a wide range of occasions, we believe our strengths will help us navigate current headwinds and invest in long-term growth.   Read more on Beer & Beyond: https://bit.ly/49xp5wz

As James Nanney, director of field marketing—Great Lakes, writes, the field marketing team is best known for being “out there on the front lines, bringing national programs to life.” But that’s just the start. “Field marketing is more than just executing programs—it’s about building real connections with the consumers who are choosing to buy our products. It’s about making those occasions when consumers leave their home a little more special with a Molson Coors beverage—because those connections and those occasions are what will build long-lasting fans that will keep coming back, and ultimately deliver for our business, too.” Read more about how Molson Coors’ field marketing team works here: https://bit.ly/4ohL6En

Since taking a majority stake in ZOA Energy, Molson Coors has made thoughtful, strategic shifts to help the better-for-you energy brand stand out in the crowded energy aisle. According to Senior Director of Marketing for Non-Alc, Tracey Bien Schenck, that starts with fine tuning its brand positioning toward the benefits of energy and electrolytes, while leaning into more “everyday” occasions. “We see an opportunity here to compete as an energy brand for everyday life, not just the workout,” she says. “Our research shows that consumers want more than just a caffeine boost. They want electrolytes, which ZOA has but many of the big guys don’t.” Read more here: http://bit.ly/3W3NMJh