Moroccanoil’s cover photo
Moroccanoil

Moroccanoil

Cosmetics

New York, New York, NY 95,016 followers

THE STORY OF AN ORIGINAL

About us

A story of success, an impulse for innovation, and a relentless pursuit of simple, high-performing oil-infused beauty products fashioned an iconic brand: Moroccanoil. As the pioneer of oil-infused haircare, our original Moroccanoil Treatment created the worldwide buzz on argan oil and paved the way for an extensive line of premium oil-infused haircare products to address the needs of all hair types. By popular demand, Moroccanoil has launched Moroccanoil Body™: luxurious, head-to-toe collections inspired by the sea, sand, breeze, and scents of the Mediterranean. Infused with argan oil, signature to the brand, these proprietary formulas leave skin nourished, naturally radiant, and irresistibly beautiful. Today, Moroccanoil is available in over 85 countries worldwide.

Industry
Cosmetics
Company size
501-1,000 employees
Headquarters
New York, New York, NY
Type
Privately Held
Founded
2007
Specialties
Beauty, Professional hair care, and Salon/ Spa

Locations

Employees at Moroccanoil

Updates

  • Moroccanoil brought the spirit of the Mediterranean to the heart of Los Angeles✨   From March 27 to April 18, we are taking over The Glass Box Pop-Up at The Grove with an immersive fragrance experience celebrating the launch of our first-ever eau de parfum: L’Originale, offering visitors a journey into the world of Moroccanoil.   Guests are invited to step into a luxuriant escape with this sensorial experience enriched by the fragrance itself—a captivating blend of sweet florals, velvety woods, and warm, spicy amber that embodies the spirit of the brand. The pop-up is inspired by the fragrance campaign, shot on the breathtaking coastline of Puglia and brought to life by our muse, Adria Arjona.   Visitors can explore the space, enjoy exclusive experiences, and take home custom offerings—from hand-painted, custom engraved bottles to floral bouquets and complimentary sampling moments.   The pop-up also features a limited-edition kit available only at The Grove, with 100% of net proceeds supporting the California Fire Foundation.   Come stop by and experience the magic of the Mediterranean! 

  • Moroccanoil traveled back to Miami this March as the Official Haircare Sponsor of the Miami Open, bringing the perfect blend of beauty and sport to the tournament with fun, hands-on experiences for tennis fans.🎾✨   Tennis fans stopped at our booth to refresh their look at our Beauty Bar and take home samples of some of our best-selling products. This year, we created four exclusive kits designed just for the tournament – because great hair deserves a winning streak, on and off the court!   Our iconic tie-dye totes also made a comeback as a gift with purchase, so consumers could carry a little piece of the Moroccanoil magic away with them from the Miami Open.💙🧡

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