Happy One-Year Work Anniversary to Donna Brown, our incredible Senior Media Buyer & Planner! 🎉 In just one year, she's brought her sharp strategy and creative eye to every plan. Thank you, Donna, for your dedication, positive energy, and all the hard work! Here's to many more!
Net Conversion
Advertising Services
Orlando, Florida 9,877 followers
A relentless pursuit of MORE to advance your business.
About us
We are passionate performance media pioneers. Our analytics-driven agency thrives on disruptive thinking to drive impact, not optics. Fueled by cutting-edge insights, we connect your brand with what your customers truly desire. Through our MarTech platform, Conversionomics, we build holistic datasets to hold paid media accountable. The result? Real-time peak performance & enduring business transformation. We bring a team of dedicated, sharp minds & a 360-degree business perspective. As former clients ourselves, we understand the challenges of working with large agencies. We've taken the best offerings from the massive holding companies & slimmed it down to what matters most without all the corporate fluff & red tape. We’re all about agility, innovation, a personal touch, & business impact. Our Model-Centric, Omni-Channel, Results-Based, Experiment-Driven (MORE) methodology has built long-term partnerships based on human-first intelligence, innovation, & transformative business impact. We manage over +$300M in media annually & measure billions of dollars in impact for distinguished partners across various industries, including travel, healthcare, entertainment, grocery and restaurants, destination marketing, & more. Our clients include AdventHealth, Universal Destination & Experiences, Nassau & Paradise Island Promotion Board, 1/ST Bet, Portillo’s, Pebble Beach Resorts, NBA Orlando Magic, & others. We take pride in our distinctive company culture. Beyond being industry leaders, our team consists of individuals who are talented & driven to achieve MORE. Our focus on fostering a creative & lighthearted office atmosphere has earned us the distinction of being recognized as the Best Place to Work more than 10+ times since 2014. We have been awarded 43+ Adrian Awards, including a Platinum Adrian for Digital Marketing Excellence from the Hospitality Sales & Marketing Association International. Let us develop & implement a winning marketing & analytics strategy for you!
- Website
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http://www.netconversion.com
External link for Net Conversion
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Orlando, Florida
- Type
- Privately Held
- Founded
- 2007
- Specialties
- Paid Media Buying & Implementation (Paid Search, Display, Social Media, CTV, Online Video, TV, OTT, Radio, OOH, etc.), Website & Media Analytics, SEO, Data Management, Business Intelligence, Data Collection, Marketing Science, and Media Mix Modeling
Locations
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Primary
141 N Magnolia Ave
Orlando, Florida 32801, US
Employees at Net Conversion
Updates
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Happy 3-year anniversary to our amazing Valarie Lounsberry, our Training & Implementation Specialist! 🎉 When she's not masterfully training the team, she's sinking putts or with her family. Congratulations, Valarie!
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It’s more than just a painting; it's a meditation. 🎨 We understand that a thriving team needs space for self-care and reflection. Our painting session last week was focusing on mindfulness and was a perfect blend of artistic fun, shared creativity and mental clarity. Cheers to a colorful and composed team! #PaintandSip #EmployeeWellbeing #MindfulArt #NCTeamBuilding
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Meet our NC Proud Winner for September, Jack Skufca! 🎉 As an Analytics Analyst, Jack consistently brings clarity and insight to complex data, helping to write the next chapter of his client partners' success stories. Just like his favorite guilty-pleasure song, "Unwritten," Jack's potential is limitless! We are grateful to have Jack's dedication, sharp mind, and positive spirit! #NCPROUD #GettoknowourCamper #NetConversion
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Our new study, Unlocking More Impact: The New Rules for Consumer Engagement, is now available! This research provides a comprehensive look at how U.S. consumers are navigating today’s unpredictable economic environment and the new marketing paradigm that is emerging. At Net Conversion, we believe that understanding the shifting landscape allows us to be strategic growth partners for our clients. We leverage research to help our partners not just adapt to, but thrive in the face of change. Read the full press release to learn how you can bake an agile, data-driven approach into your marketing strategy and achieve holistic growth for your business. ➡️ Read the full press release below: https://lnkd.in/eH7YjvFx
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Net Conversion reposted this
NEW research report from Net Conversion reveals a surprising 50% of those who have adopted AI-driven tools have actually increased the amount of time they spend on research as well as the number of different information sources they consult. While traditional search may be becoming less relevant, AI reccos are opening up new paths to connect content w target audiences.... CONGRATS to ACE author Haley Gribben for bringing this original research report to LIGHT and THANKS for the shout-out Digiday Michael Burgi MORE chock-full findings found in "Unlocking More Impact: The New Rules for Consumer Engagement" with Contributors: Alexia George Matthew Walker Seamus Burke Harper White Alexia Casalins https://lnkd.in/e5jHmiZP
The impact of generative AI can be felt in every corner of our lives, but within media planning and investment, it's most acutely felt across search, as zero-click search and Overviews change consumer patterns indelibly. In today's Media Buying Briefing in Digiday, I got first access to Omnicom Media Group's research to understand the magnitude of those changes, as explained to me by Joanna O'Connell, as well as actions the agency network recommends to clients, as explained by Michael Sondak. OMG client Eric Schwartz at The Clorox Company gave me his thoughts on what brands need to do. Even better, some data out of Net Conversion corroborated what I was hearing. I hope you'll take a minute to read my story. https://lnkd.in/e3vG86JQ
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Retail isn't dead; it is evolving. The data confirms Gen Z is pulling a major pivot back to the store. 📈 Here are the key takeaways from the latest retail shift amongst Gen Z: 🛍️61% of Gen Z prefer in-store discovery. 🛍️41% are driven by the physical, sensory experience. 🛍️38% are there for the Promos. The smartest brands aren't picking sides; they're engineering seamless journeys across all of them. Is your media strategy connecting the digital drive to the physical visit? #InStoreShopping #GenZ #RetailInsights #NetConversion #Conversionomics
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We had the pleasure of being invited by our partner Skai to a stellar panel this week, celebrating and highlighting the brilliant women who are actively shaping the future of commerce media. Big thanks to the female leaders from @Publicis, Amazonads Updates, Bayer, Tapestry, and Skai for sharing their vision. The key shifts? Moving to predictive signals and hyper-personalization, the pressing need for omni-channel measurement, and leveraging AI to gain a deep consumer understanding. The predictive commerce era is here. How are you adapting? #CommerceMedia #RetailMedia #AIinRetail #WomenInTech #DigitalTransformation
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Bringing the office to one of our incredible virtual campers, Dorine Tucci! 🤩 We loved showing Dorine around and giving her a peek at some of the newest additions at NC HQ! #NCCulture #netconversion
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We're thrilled to announce that our very own CMO, Kristina Canada, has been named a 2025 Top Woman in Media by Cynopsis! 🎉 Honored as a Marketing Trailblazer, Kristina has not only driven incredible growth since 2018 for the agency, but she has also proven that when you prioritize your people and focus on culture, you create an environment where people want to work and grow together. Congrats, Kristina! We're so proud to have you as a leader and a role model. You can read the full press release here: https://lnkd.in/eipMUpjV #TopWomenInMedia #Marketing #WomenInLeadership #Leadership #Award #Trailblazer #CMO #Cynopsis