ONNIT

Gamers are some of the most competitive, performance-driven people out there - yet cognitive performance has often been overlooked. In the U.S. alone, there are 78M male gamers aged 18–54 who already invest heavily in hardware to gain an edge. Now, they’re upgrading the most important system of all: their brain. This month, ONNIT launched a Gamer Blitz designed to meet gamers where they actually play, watch, and shop - anchored by a partnership with OpTic Gaming, one of the most respected organizations in competitive gaming. Working alongside elite competitors and creators like Scump and Methodz, we brought Alpha BRAIN® directly into the competitive arena through the Alpha BRAIN Invitational, a customized competitive esports event putting players through their paces and requiring them to LEVEL UP! Across official team and creator channels, the tournament broadcast delivered: * 500,000+ total views * 114,000+ hours watched * 26,600+ peak concurrent viewers * 55+ hours of live streamed content In support of the activation, we produced 100+ custom assets across live streaming, social, podcasts, DTC, and Amazon - paired with a special Amazon offer for gamers to turn engagement into action. Huge thanks to OpTic Gaming, the creators and competitors who brought this to life, and eGEN for helping orchestrate a campaign built on authenticity, performance, and community. This is what it looks like when elite performance meets elite competition. #ONNIT #AlphaBRAIN #OpTicGaming #Gaming #eGEN

👏We’re looking to bring some great talent onto the ONNIT team. We’re a fast-growing supplement brand backed by Unilever, committed to delivering high-quality products and building a culture that drives innovation and performance. If you’re ready to lead, create, and make an impact, we want to hear from you. Know someone perfect for the role?  👇 Tag them below or reach out to us.

👏ONNIT is looking for phenomenal candidates to join our team.   We’re a fast-growing supplement brand backed by Unilever, committed to delivering high-quality products and building a culture that drives innovation and performance. If you’re ready to lead, create, and make an impact, we want to hear from you. We’re hiring across several key leadership and brand roles:   ▪️VP of People and Culture- https://lnkd.in/e_CW5s2F ▪️Senior Director, Quality Assurance & Regulatory Affairs- https://lnkd.in/eHgNDRag ▪️Senior Brand Manager, Alpha Brain- https://lnkd.in/eisZCgrV   Click here to explore these opportunities and apply: https://lnkd.in/ePTupriU Know someone perfect for these roles? 👇Tag them below or reach out to us.

ONNIT joins Unilever's growing roster of DTC brands scaling subscriptions with Ordergroove + Shopify 💪 The leading wellness brand behind Alpha BRAIN® and Total Human® seamlessly migrated its five-figure subscriber base from a custom-built system with 99.6% accuracy, zero downtime, and a redesigned experience built to convert. ONNIT subscribers can now enjoy: 💊 Plans that adapt to every wellness routine 🎯 Smarter rewards and personalized offers ⚡️ Faster checkouts and effortless management Brought to life with agency partner iamota (a Shopify Premier Partner), ONNIT’s new foundation makes subscriptions the centerpiece of its growth strategy, strengthening its position in DTC market leadership while giving the brand freedom to move faster, reduce costs, and drive lasting customer loyalty. Read the full announcement → https://lnkd.in/e4DnRAJj

Congratulations to our Goldie Award Winner, Katrina R. ! 🎉 Katrina’s hard work, positivity, and dedication truly embody what makes ONNIT great. She brings a positive attitude and strong work ethic to everything she does. We’re grateful to have team members like Katrina who raise the bar and make our culture stronger every day! #WellDeserved 👏

Big news: Onnit is #hiring a Senior Brand Manager! 🚀   This isn’t your average brand role. At Onnit, we’re on a mission to grow from our founder-led roots into a powerhouse CPG brand, backed by Unilever and fueled by a team that loves building big things.    As Senior Brand Manager, you’ll: ▪️ Lead brand vision & strategy ▪️ Launch innovative products + killer omni-channel campaigns ▪️ Drive growth across D2C, Amazon, and retail ▪️ Shape how consumers experience Onnit every single day   And the perks? Oh, we’ve got you covered: ☑️ Full medical, dental & vision ☑️ 401(k) with company match from day one ☑️ Unlimited vacation + paid holidays (yep, really) ☑️ Flexible workplace policy—work how you work best ☑️ $100/month flexible benefit stipend ☑️ Backed by Unilever’s global support + resources   This is your chance to join a brand on the rise, flex your creativity, and make a massive impact. 👉 Apply now or tag a friend who’s ready to level up their career with Onnit. #NowHiring #SeniorBrandManager #JoinOnnit #AustinTX #Unstoppable

Celebrated the end of H1 with games, good food, and great energy. Huge thanks to our WBC leadership for joining in on the fun. The ONNIT team is excited for what's ahead in H2! #TeamONNIT

Thrilled to share that Onnit Creatine Monohydrate was named Men’s Health Editor’s Choice for Best Creatine Supplement of 2025! 🏆 This recognition highlights what we’re all about, quality, transparency, and performance. Our creatine is Informed Sport Certified, delivering 5 grams of micronized creatine monohydrate per serving with no added sugars or fillers. Just clean support for strength, power, and recovery. As Men’s Health put it: “Onnit’s unflavored creatine provides 5 grams of micronized creatine monohydrate, straightforward and sugar-free. No fancy flavors or frills here, just the good stuff.” Big thanks to Men’s Health for the love and to our community for trusting us to deliver the real deal. Interested in trying it for yourself? Tap the link below. https://lnkd.in/geqfyhNu #Onnit #Creatine #MensHealth #Supplements #PerformanceDriven #InformedSportCertified

🧠 Big news from Onnit! Alpha BRAIN® Neuro Gummies are officially available in over 3,000 Walmart stores, with online rollouts coming soon to Onnit.com and Amazon. Unlike the original capsules, these citrus-flavored gummies combine Omega-3 DHA from vegan algal oil, Lutein + Zeaxanthin for visual health, and a low dose of caffeine (50mg) to support brain health, mental speed, and focus—anytime, anywhere.† ✅ Vegan ✅ Gluten-free ✅ Stackable with Alpha BRAIN® capsules and more Formulated for busy professionals, students, and anyone looking for a convenient way to stay focused and alert†, without missing a beat. #AlphaBRAIN #Onnit #Walmart #BrainHealth #Nootropics #NeuroGummies #ProductLaunch

Last week’s happy hour at Bouldin Acres served up the perfect mix of light competition and great company. 🏓🍹 We played a little pickleball, shared some drinks, and got to unwind together outside of work, reminding us that strong teams are built on connection just as much as collaboration. Grateful for a crew that shows up on and off the court! 💬📸 #teamonnit