PRWeek

Who is ‘Group 7’? Here are seven brands that tapped into the TikTok trend, from Applebee's Neighborhood Grill + Bar to The Wendy's Company. https://lnkd.in/eDwVtCVr

🚨 🏃💨 Attention New York City Marathon runners 🏃♀️ 💨 🚨 For PRWeek, I'm looking to speak with PR and comms pros who are running in this year's marathon. Qualifications: Need to be available for a brief interview early next week and able to explain to a self-proclaimed non-runner what you love about marathons, training and how it relates to your role or the overall industry. This sound like you? Email me @ jess.ruderman@prweek.com 📩

In this week's Gen Zeitgeist, Ketchum sports account executive Jacob Beale addresses how the sports media landscape is changing and why networks that don't adapt to the digital transition will be left behind. Networks like ESPN and Fox that are shifting to target social media audiences will outpace broadcasters that are failing to meet the moment, Beale says. "Media coverage of sports has traditionally focused on games and athletes, with hosts seated behind a desk recapping or previewing upcoming games, stats and interviews. But, in recent years, fans have grown tired of this model. They want more and, quite frankly, they’re already getting more elsewhere." https://lnkd.in/dr2SMXiR

Breakfast Briefing: -40 Under 40 event recap -P&G earnings -The latest layoffs ...and other news for PR pros to know on Friday morning https://lnkd.in/ePgcBQ4u #publicrelations #communications #marketing

What an incredible evening! A huge thank you to everyone who attended and celebrated with us here tonight, and to our sponsors who helped make tonight possible. Congratulations to all the honorees for their outstanding achievements and for being the future of PR! 👏✨ Here’s to even greater success ahead! #PRWeek40Under40 #Congratulations #PRLeaders Bechtel Corporation, Burson, Current Group, The Estée Lauder Companies Inc., Ketchum, PayPal, PepsiCo, Ruder Finn, Spotify, TrailRunner International, Zeno Group

Exciting moment at the #PRWeek40Under40 awards! We’ve partnered with Museum of Public Relations to honor the winners of the second annual NextGen Awards! Congratulations to the 2025 class!

The cocktail hour is underway at #PRWeek40Under40 2025! Time to enjoy a Poppi Spritz while mingling with fellow attendees and honorees. Thanks PepsiCo! 

Everything is coming together nicely ahead of #PRWeek40Under40 2025! We're in for a great night of celebration when PR and comms colleagues come together to honor the rising stars of the industry.

A wave of new hires, exits and a rising demand for “fractional chief communications officers” signals a profound rethinking of the top communications role. Read the analysis featuring Invivyd's Kristie Kuhl, Brian Simon Associates ' Brian Gabay, DHR Global's Jessica Bayer, PR Talent's Jim Delulio, Korn Ferry's Peter McDermott, Monday Talent's Jamie McLaughlin, Page Society's Rochelle L. Ford, Ph.D., APR and CommsCollectiv's Charlene Wheeless, MA, MBA, ICF-ACC. https://lnkd.in/e9Hd95cT

AI is the new gatekeeper of influence. 🤯 Don't let your comms strategy get filtered out. Join We. Communications and PwC at #AIDeciphered to learn how to design a media strategy for the machine. Constellation of Influence 🗓️ 11/13 | 1:15 PM EST https://lnkd.in/eNfKGj7h+WE+Comms #AIinPR #Comms