Real Chemistry Medical Communications

At #ESMO25, new data is released every hour, but change depends on more than just evidence. Our latest report by Sarah Frazer explores how oncology guidelines are adopted or delayed across markets, and what drives real-world implementation. See how leading teams are closing the gap and shaping the next era of cancer care. 🔗Read the full report: https://lnkd.in/gveKmXFz #ESMO2025 #Oncology #GuidelineAdoption

This week at #ESMO25, oncology is redefining what progress looks like. Beyond the data, the real signal is in how the field is evolving: toward faster translation, smarter communication, and science that is easier to act on. It is the kind of change we believe in and work toward every day at Real Chemistry. If you are in Berlin this week, let’s connect. We would love to talk about how smarter communication can move science and impact further, faster. #ESMO2025 #Oncology #MedComms

Each October, we see familiar words: Think Pink. Early Detection Saves Lives. They are more than reminders. They are lived experiences for our people here at Real Chemistry. This #BreastCancerAwarenessMonth, our team shares the words they've lived, showing how science brings progress and hope carries us forward.

Breakthroughs become real when guidelines turn into practice. In a survey of 150 oncologists in the UK, France and Germany, 66% said they use guidelines daily and 88% rely on ESMO, but over half wait for local or institutional guidance before acting. These patterns vary by country, highlighting the need for tailored strategies. The report shares a three-pillar playbook to help accelerate adoption, from concise “at-a-glance” summaries to multichannel visibility to pragmatic measurement. ➡️ Read the full findings: https://lnkd.in/gveKmXFz

On November 4 in London, women across healthcare and AI are coming together for something different. 🤖 This free meet-up, created in collaboration with PharmaBrands, is about real conversations. We'll dig into how GenAI is already reshaping healthcare, share case studies from the field, and talk openly about the leadership skills that will matter most in the years ahead. You'll hear from voices like Zoe Dunbar, Dr Michelle Penelope King Chartered FCIPD and Emma Slade. Just as important, you'll connect with peers over drinks and leave with ideas you can put to work right away. Our last gathering filled fast. Don’t miss your chance to join the community shaping the future of healthcare and AI.

Behind every advance in breast cancer care are patients, families, and providers who inspire progress. This October, we recognize their courage and determination. With the strength of more than 120 PhD, PharmD, and MD experts worldwide, we work to ensure progress moves beyond journals and meetings to reach the people who need it most.

Most creatives start with a sketchbook. Jason Bennett started with a lab coat.   Blending analytical thinking with visual storytelling, Jason turns complex healthcare challenges into ideas that actually stick. Science informs the strategy, creativity brings it to life. The results speak for themselves.   Curious as to how that came about? Swipe to see...

It's the crossover event we’ve all been waiting for… 𝗠𝗲𝗱𝗶𝗰𝗮𝗹 𝗔𝗳𝗳𝗮𝗶𝗿𝘀 𝘅 𝗚𝗲𝗻 𝗔𝗜. On October 23, you’ll hear from industry leaders like our own Jared Wels, PhD, on how Gen AI is moving from pilot to practice in Medical Affairs with: ⚡ Sharper medical insights ⚡ Smarter, compliant content ⚡ More personal HCP engagement Pull up a virtual chair. We’ll see you there 👉 https://lnkd.in/g9HFRTzH #MedAffairs #GenerativeAI #FutureOfPharma

From across the globe ➡️ right here in Carmel, Indiana.   Over the past week, our employees gathered at our Real Chemistry Carmel office to connect, share knowledge, give back, and of course, get a taste of Hoosier hospitality.   This pit stop featured: ✨ Employee-led learning sessions ✨ Philanthropic activities for our community ✨ A visit to the Indianapolis Motor Speedway (yes, we kissed the bricks!) ✨ Plenty of laughs, new friendships, and maybe even a “yeah, no, yeah” or two   It’s not every day that our teams from across offices get to come together in person, and we’re grateful for the memories made. Already looking forward to next time!

Credibility only comes when medical and commercial are aligned from the start. It’s the kind of alignment that can make or break a launch, and it’s exactly what we unpacked in this conversation.   👉 Watch the full Real Chemistry x Fierce Pharma webinar here: https://lnkd.in/gBgUw93z