New blog post from TechCXO Revenue Growth Partner Alan Gold: AI Is Not Always the Answer: The AI Feature Trap That Can Kill Early-Stage Companies – Part 2. Because sometimes, what looks like a cutting-edge product feature is really just digital theater. When early-stage companies add AI without a clear user need, they don’t create value; they create expensive distractions. In this follow-up to his post on when AI is worth it, Alan digs into: • The “AI Feature Trap” founders keep falling into • Why users don’t care how smart your tech is (only what it does) • The real cost of building AI features that don’t solve real problems • A sanity check framework before you AI-ify your product roadmap Thinking about adding AI to your product? Here are a few questions and insights from the blog that your product team should probably see: “Is this solving a real user problem, or just making us sound smarter?” “If your AI isn’t solving a constraint, it’s serving your ego.” “Users don’t buy features, they buy outcomes.” “If the AI disappeared tomorrow, would anything actually break?” Read the full piece: https://lnkd.in/gMEaVs8X #startups #productstrategy #AI #growth #TechCXO #earlystage #productmanagement
TechCXO
Business Consulting and Services
Atlanta, Georgia 11,241 followers
TechCXO is the pioneer in providing fractional and part-time CFOs, CTOs, CMOs, CSOs, and CHROs since 2003.
About us
TechCXO provides companies with on demand executives. TechCXO was founded on the premise that high potential companies can greatly benefit from proven, interim executives who they otherwise may not be able to access due to cost, availability or because they do not necessarily need them full time. Our purpose is to provide the best executive talent available… on demand.
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https://www.techcxo.com
External link for TechCXO
- Industry
- Business Consulting and Services
- Company size
- 201-500 employees
- Headquarters
- Atlanta, Georgia
- Type
- Partnership
- Founded
- 2003
- Specialties
- Strategic Professional Services
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Employees at TechCXO
Updates
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Is RevOps really worth the investment? Many leadership teams are asking that question — and they should. The ROI of RevOps isn’t about vague promises of “alignment.” It’s about building a coordinated, data-driven revenue system that pays for itself through efficiency, predictability, and growth. When Marketing, Sales, and Customer Success operate from shared data and definitions, the results compound: ✅ Faster decision-making ✅ More accurate forecasting ✅ Lower acquisition costs ✅ Higher retention and expansion Our experts Matt Oess, Mike Martin, Bert Harkins, Rebecca Chastain, Rich Makover, and Rose Lee wrote this article to show that in the end, RevOps isn’t a cost center — it’s the blueprint for scalable, sustainable growth. Enjoy! https://lnkd.in/gu_9cn9K #RevOps #ROIofRevOps
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Most leaders—even the most seasoned veterans—will admit that scaling is a bewildering journey. The problem isn't usually a lack of vision; it’s a lack of operational discipline. Whether you’re scaling from $5M to $50M or preparing for an acquisition, the gap between your "solid growth plan" and measurable results is where equity value is either built or lost. To help bridge that gap, our team of experts, Eric Anderson, James Calver, John H. Capobianco, Peter Clifton, Louis Gump, Robert Toth, Jessica Young, distilled decades of experience leading startups and market leaders into a pragmatic playbook: "An Executive Operator's View: Planning, Execution, and Alignment." This isn't theory. It’s a guide to the messy, day-to-day reality of scaling, covering: 1. Intrapreneurship: How to fund high-value ideas already sitting in your frontline teams. 2. Eliminating Silent Friction: How to spot organizational drift before it stalls your momentum. 3. The Tech Sequence: Why the order of your digital projects matters more than the tools themselves. 4. The M&A Playbook: Ensuring cultural and financial alignment from Day One. Stop managing by the rearview mirror. Build the discipline to reach your company’s full potential. Download the free guide here: https://lnkd.in/gD7QksZV #ScalingUp #ExecutiveLeadership #OperationalExcellence #GrowthStrategy #BusinessExecution
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Growth is good. Complexity is inevitable. That’s why we’re thrilled to welcome Ingmar Berg to TechCXO as our newest Partner and Fractional CFO in the Finance & Accounting Practice. He brings the financial structure companies need to scale with confidence. Over a 25+ year career, Ingmar has helped organizations bring clarity, structure, and strategic direction to their most complex financial challenges—across industries, ownership structures, and borders. He’s led finance in public, PE-backed, and nonprofit organizations; served as CFO for global education groups, tech startups, and enterprise operations; and completed over 15 acquisitions across Europe, Asia, and the Americas. Most recently, Ingmar led financial operations for a 20-entity education management group with over $380M in revenue. He modernized reporting, guided M&A, and secured $170M+ in public financing and improved the company’s credit rating. Ingmar is known for aligning financial strategy with business reality. Whether guiding investor diligence, modernizing multi-entity reporting, or leading high-stakes transformations, he builds systems that scale and teams that deliver. We’re proud to have him as part of the TechCXO team. Meet Ingmar and learn how he helps companies scale with confidence: https://lnkd.in/gq-7trbf #FractionalCFO #CFOLeadership #FinanceLeadership #FinancialStrategy
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Growth doesn’t stall because leaders lack vision. It stalls when execution can’t keep pace with ambition. That execution gap is where revenue leaks and where 2026 will be won or lost. Most leadership teams have a GTM strategy. Fewer have an operating model that turns plans into consistent, repeatable performance without wasting capital or exhausting teams. TechCXO Partner and CMO Laura Breslaw breaks down five GTM execution moves that help leadership teams close the gap between planning and performance. No fluff, just clear, repeatable moves that turn GTM theory into results. Read how companies are: • Balancing consistency and experimentation to keep momentum and learning. • Growing revenue through expansion by anchoring to value and timing, not campaigns. • Operating as one GTM team to accelerate outcomes and reduce friction. Execution isn’t the afterthought. It is the strategy. Read the blog: https://lnkd.in/gw_Hs8DF #GTM #GrowthStrategy #B2BMarketing #RevenueLeadership #TechCXO #CMO #Execution
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Most organizations say they want better alignment between Marketing, Sales, and Customer Success. Few realize that alignment doesn’t start with meetings—it starts with structure. A strong RevOps team structure is what turns collaboration into consistency. It connects people, processes, and technology so every function drives toward the same outcome: sustainable growth. Here’s how high-performing organizations do it: ✅ Audit the current revenue system to expose gaps. ✅ Define shared KPIs that link every team to revenue outcomes. ✅ Build a unified tech backbone for clean, connected data. ✅ Establish a shared planning cadence to stay aligned. ✅ Bring in fractional leadership when expertise or momentum stalls. When your RevOps team structure becomes the operating system for growth, efficiency follows—and silos finally give way to performance. We hope this article provides some good food for thought as you prepare your own teams for a RevOps mindset! Learn more from Matt Oess, Mike Martin, Bert Harkins, Rebecca Chastain, Rich Makover, and Rose Lee here: https://lnkd.in/gNsHZtmD #RevOps #RevOpsTeamStructure
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We’re pleased to announce that Kristin Davenport Koepenick has been named Partner in TechCXO’s Finance & Accounting Practice. Kristin has been a valued member of our firm since 2016, serving as a Fractional CFO to growth-stage and investor-backed companies. Her work focuses on financial strategy, forecasting, and operational leadership, particularly for organizations facing periods of transition, growth, and change. She brings more than two decades of experience to her client engagements, with a focus on SaaS, fintech, and technology-enabled services companies. Kristin’s ability to build scalable financial infrastructure and guide executive teams through complex challenges has made her a trusted advisor across our client base. Please join us in congratulating Kristin on this well-earned recognition, and learn how she can support your next stage of financial growth here: https://lnkd.in/g4qe6ruG #FractionalCFO #financialstrategy #SaaS #fintech
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“Strategy is a filter, not a document.” That’s the core message Michael Baer, Fractional CMO at TechCXO, gives in his conversation with Stewart Gandolf on the Healthcare Success podcast. Too many teams fall into the “motion trap.” If you’re buying ads, sponsoring events, and churning out content without clear positioning and a strategic foundation, you’re not necessarily gaining traction. More likely, you're just burning budget, time, and momentum. In this episode, he discusses how to fix that disconnect, including: • Why early-stage and PE-backed companies mistake activity for progress • How to connect strategy with execution in-market (i.e. #Stratecution) • When a fractional CMO delivers more value than a full-time hire If you're scaling in healthcare or health tech, this one's for you. Frankly, the lessons apply to any marketer trying to grow smarter, so listen in: https://lnkd.in/gr3byqJ2 #HealthcareMarketing #FractionalCMO #Stratecution #TechCXO #GoToMarket
𝗔𝗰𝘁𝗶𝘃𝗶𝘁𝘆 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗶𝘀 𝗸𝗶𝗹𝗹𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗯𝘂𝗱𝗴𝗲𝘁, 𝘆𝗼𝘂𝗿 𝗽𝗲𝗼𝗽𝗹𝗲, 𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗺𝗼𝗺𝗲𝗻𝘁𝘂𝗺 Too many growth stage companies confuse “doing marketing” with having a marketing strategy. They buy ads, sponsor events, churn out content. It creates action and motion, so it feels like growth. But without a clear strategic foundation, the result is just a lot of wasted action, attention, and budget – and usually way too little traction. I enjoyed this conversation I had with Stewart Gandolf on his Healthcare Success podcast regarding this dynamic. We dug into what I call "𝙎𝙩𝙧𝙖𝙩𝙚𝙘𝙪𝙩𝙞𝙤𝙣"—bridging the gap between high-level strategy and the practical work required to drive success in-market. If you don’t have time to listen to the full episode, here are a few of the hard truths we covered: • 𝗧𝗵𝗲 𝗛𝗶𝗴𝗵 𝗖𝗼𝘀𝘁 𝗼𝗳 "𝗧𝗮𝗰𝘁𝗶𝗰-𝗙𝗶𝗿𝘀𝘁" 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: Launching campaigns before you clarify your positioning is just an expensive way to confuse the market or be ignored. Tactics are a commodity; clarity is the asset. When you skip the clarity step, you pay a budgetary and human tax on your activity. • 𝗧𝗵𝗲 "𝗠𝗼𝘁𝗶𝗼𝗻 𝗧𝗿𝗮𝗽": Early-stage teams often equate "busy" with "growth." We discussed how to spot when you are just spinning wheels and how to shift focus to the moves that actually drive the business forward. • 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗶𝘀 𝗮 𝗙𝗶𝗹𝘁𝗲𝗿, 𝗡𝗼𝘁 𝗮 𝗗𝗼𝗰𝘂𝗺𝗲𝗻𝘁: Real strategy isn't just about what you do; it's about choosing what not to do. If your plan doesn't force you to kill low-leverage activities, it’s not a strategy, it’s just a to-do list. • 𝗙𝗶𝘅𝗶𝗻𝗴 𝘁𝗵𝗲 "𝗖𝗼𝗯𝗯𝗹𝗲𝗱 𝗧𝗼𝗴𝗲𝘁𝗵𝗲𝗿" 𝗣𝗵𝗮𝘀𝗲: We discussed how PE-backed and growth companies can professionalize their GTM—without hiring a bloated full-time team—by focusing on foundations first. If you are a commercial leader trying to scale smarter rather than just louder, this is worth a listen - https://bit.ly/4stGVaQ #HealthcareMarketing #FractionalCMO #Stratecution #GoToMarket #B2B
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