The Onion reposted this
Intersections are dangerous places. You would not, for example, build your home in the middle of an intersection—unless you wanted to rebuild it every 90 seconds. You also wouldn't eat at a restaurant with oncoming traffic plowing through your booth, nor would you patronize a local business that keeps getting demolished by semis. You certainly wouldn't send your kids, even your least favorite, to a school built in an intersection. So why would you build an agency at the intersection of creative and strategy? It makes no sense. Yet too many agencies do exactly that, bragging about how they’re positioned at the intersection of marketing and innovation, or the intersection of purpose and profit, or the intersection of mission-driven decision-making and results-based implementation. It has to stop. But it only stops when we all take a stand. The time has come for agencies everywhere to come together and declare that **nothing** should be built in an intersection. The stakes are too high, the risks too great. Join us in our call for keeping everyone out of harm’s way and off the streets. #NoMoreIntersections