Corey Salter, President of Entertainment and International, and Henry Stupp, President of EMEAI, sat down with The Bugg Report to reflect on Authentic’s 15 years of growth across the region, from strategic expansion to the strength of our local partnerships.
Authentic Brands Group
Retail Apparel and Fashion
NY, New York 139,897 followers
Authentic is the world’s largest sports and entertainment licensing company.
About us
Authentic Brands Group (Authentic) is a unified platform that integrates M&A, licensing, brand strategy and digital innovation to unlock the power of its global portfolio. It connects iconic sports, lifestyle, entertainment and media brands with best-in-class partners to optimize long-term value in the marketplace. Authentic owns more than 50 global brands, generating approximately $32 billion in annual retail sales. These brands have a significant presence in 150 countries, with more than 29,000 freestanding stores and shop-in-shops, as well as 460,000 points of sale worldwide. Authentic’s portfolio of globally recognized brands includes Shaquille O’Neal, David Beckham, Reebok, Champion, Nautica, Elvis Presley, Marilyn Monroe, Sports Illustrated, Eddie Bauer, Aéropostale, Lucky Brand, Nine West, Brooks Brothers, Juicy Couture, Vince Camuto, Quiksilver, Billabong, Sperry, Hunter and Ted Baker. Through its joint venture with Saks Global, Authentic Luxury Group (ALG), it drives growth for luxury and accessible luxury brands, including Barneys New York, Judith Leiber, Hervé Léger, Vince, Neiman Marcus, Saks Fifth Avenue and Saks OFF 5TH. For more information, visit authentic.com. ***We have been made aware of fraudulent job offers and interview requests being sent by individuals falsely claiming to represent Authentic. These scams are often initiated via email, employment websites and social media, and may include fake interview requests, offer letters or attempts to collect personal and financial information. If you believe you've been contacted by someone impersonating an Authentic team member, please report it immediately by emailing peopleandculture@authentic.com.***
- Website
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https://corporate.authentic.com/
External link for Authentic Brands Group
- Industry
- Retail Apparel and Fashion
- Company size
- 201-500 employees
- Headquarters
- NY, New York
- Type
- Privately Held
- Founded
- 2010
Locations
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Primary
Get directions
1411 Broadway
NY, New York 10018, US
Employees at Authentic Brands Group
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Dana (Boehmcke) Carpenter
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Noah Rosen
VP Associate General Counsel, Business & Legal Affairs at Authentic Brands Group
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Matt Abruzzo
Vice President, Brand Management at Authentic Brands Group
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Elmer Arguilla
Global Retail Licensing & Merchandising Strategist > Driving Brands Forward for Sustained Market Relevance & Growth
Updates
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Hunter Boots Ltd took the runway at Shanghai Fashion Week for a special collection with Chinese luxury label XU ZHI. The partnership saw XU ZHI reimagine Hunter’s iconic boots across eight exclusive runway looks. Inspired by the poetic spirit of French writer Arthur Rimbaud, the collection embodies Hunter’s iconic boots through a lens of rugged romanticism—evoking exploration, artistry and freedom.
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Proud to see our leaders Jamie Salter and Adam Kronengold at the forefront of global conversations shaping the future of AI.
The inaugural AI Alliance Summit opened a new chapter in how global leaders connect around the opportunities and responsibilities of AI. Co-hosted by Rokt and Authentic Brands Group (ABG), the summit in Austin gathered leaders shaping how AI transforms technology, commerce, and culture. Hosted by Simon Curran (Rokt), the program featured: Fireside chats between Bruce Buchanan Mike Cannon-Brookes (Atlassian), Jamie Salter (Authentic Brands Group); Elizabeth Buchanan and David Droga (Accenture Song); Keynotes by Claire Southey and Wesley Ter Haar (Monks) And panels featuring Marisa Thalberg (Catalyst Brands LLC), Ken Ohashi (Brooks Brothers), Jonathan Adashek (IBM), Adam Kronengold (Authentic Brands Group), Matt Manning (MKTG), Dhruv Patel, David Sykes (Klarna), and Andrea Fairchild (Visa). A special thank-you to our moderators Susan Li and Kathryn Lundstrom (ADWEEK) for guiding thoughtful, forward-looking discussions. This milestone event is only the start of a global dialogue on how AI can drive progress, creativity, and responsible growth. More to come.
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Allen Iverson stepped onto the red carpet last night for the premiere of his new Prime Video docuseries “ALLEN IV3RSON”. The three-part series was produced by Shaquille O’Neal’s Jersey Legends, a division of Authentic Studios, and Stephen Curry’s Unanimous Media and directed by One9. The series explores Iverson’s rise from Hampton, Virginia, to NBA stardom and highlights how his authenticity, style and fearless individuality transformed basketball culture and inspired future generations.
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Last weekend, Sports Illustrated celebrated the United States Grand Prix with the return of Club SI and the SI Circuit Series, the Official COTA After Party. Back by popular demand, Club SI returned to Turn 12 with an expanded footprint, hosting one of the largest hospitality experiences on the track and delivering an unforgettable weekend for fans and partners alike. The celebration continued at the SI Circuit Series after party, where Sofi Tukker with special guest Xandra Pohl and DJ Unkommon lit up Austin with high-energy performances, capping off another incredible race weekend in true SI style.
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How do brands blend creativity and data to make meaningful impact? Our EVP, Sports & Lifestyle Marketing, Stefani Fleurant, shares how Authentic is redefining out-of-home storytelling—building cultural moments that bridge physical and digital worlds. Read her interview with OAAA here: https://lnkd.in/egauMarU
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Reebok has partnered with F45, one of the world’s fastest-growing fitness communities, for a multi-year collaboration that unites Reebok’s performance innovation with F45’s high-energy, community-driven training model. As F45’s exclusive provider of performance footwear, apparel and wearables, Reebok will debut the Smart Ring for advanced training, recovery and lifestyle tracking. In 2026, coaches will receive custom uniforms, and members will access an exclusive co-branded collection anchored by the Nano training shoe. The collaboration will also feature athlete-led classes, events and digital storytelling designed to inspire the F45 community to train harder and recover smarter.
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Hunter Boots Ltd and Maison Kitsuné, the lifestyle brand blending French elegance with modern Japanese flair, have joined forces for their first collaboration. Sleek and effortlessly cool, the capsule merges Parisian sophistication with Hunter’s weather-ready essentials and features a reimagined Downpour boot infused with Kitsuné’s signature aesthetic. A co-branded logo playfully depicts the Kitsuné fox sporting a Hunter baseball cap. The unisex lineup spans boots, rainwear, tote bags and even an umbrella, each showcasing signature graphics and timeless hues. The collection will be available later this month in Maison Kitsuné and Hunter stores across Europe, Asia and online.
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Last week, we welcomed more than 350 guests from 20-plus countries to our London HQ for the Authentic Showcase Open House. The event brought together over 100 retailers and licensee participants representing more than 30 brands across our global portfolio. Guests explored immersive showrooms and activations that highlighted our expanding toolbox of capabilities, from Authentic Live and Collaborations to Authentic Studios. At the Open House, we celebrated the collaboration and creativity of our partners, country managers and teams across the EMEAI region whose collective work continues to drive our brands forward.
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