MNTN reposted this
PubMatic and MNTN partner to bring net new SMB streaming advertisers to our CTV publisher base, opening up the ecosystem and growing the pie! Excellent coverage by Kendra Barnett of ADWEEK https://lnkd.in/gEKSiPYq
Today, we’re excited to announce our partnership with MNTN to expand access to premium CTV advertising for performance-focused marketers. By connecting MNTN’s self-serve Performance TV platform with PubMatic’s direct access to top-tier streaming publishers, this partnership unlocks new demand and drives measurable revenue growth for publishers. https://lnkd.in/eCUgvwba #CTV #Advertising #AdTech