YipitData

Missed our live webinar covering Beauty Shopper Trends? Watch the on-demand recording today! In this session, Dan Katz and Madison Kuchar explored brand loyalty, economic and pricing shifts, and the beauty consumer's new path to purchase. 🎯 Key Topics Covered: ✔️ Promotional trends from Sephora’s Spring Savings Event and Ulta’s 21 Days of Beauty ✔️ Retailer and brand performance across the beauty industry ✔️ In-depth category analysis: Body mists ✔️ Emerging disruptor trends influencing shopper behavior 👉 Watch the On-Demand Webinar today: https://lnkd.in/gtKdQS5A If you’re focused on beauty, consumer behavior, or retail strategy—bookmark this today.

Category Spotlight: Marketing Analytics Software Within the mid-market of the marketing analytics software category, we're seeing Coefficient grow customer & spend while Supermetrics simultaneously declines. Curious how the rest of the MarTech landscape is changing? Learn more here: https://lnkd.in/eVFcWc9v

Category Spotlight: Password Management Software The mid-market segment is shifting, with notable changes in growth and spend across the category. Our latest data shows diverging logo retention across key players. Some vendors are growing both customer count and spend, while others are losing ground. More on the category trends here: https://lnkd.in/endzf6WQ

✨ What a fantastic week at the WWD Beauty CEO Summit! ✨ We had the chance to connect with some of the most influential leaders shaping the future of beauty—and to showcase how YipitData empowers brands and retailers to stay ahead with near real-time consumer insights. If you missed our team on-site, we’d love to connect directly and share more. Also, don’t miss our latest piece with WWD, where we dive deep into the highlighter category and its cross-generational growth. 🤝Connect with our team: https://lnkd.in/eUDccXFw 📰Read the WWD article: https://lnkd.in/e4MGq8Pv #WWD #BCEOSummit #BeautyIndustry #ConsumerInsights #BeautyInsights

💄 Beauty Shopper Trends 2025: Loyalty, Pricing & the New Path to Purchase Join our upcoming webinar on May 20 at 1:00 PM ET as Dan Katz and Madison Kuchar break down how economic pressure is reshaping beauty shopper behavior—from loyalty shifts to pricing dynamics. 🔍 What You’ll Learn: ✔️ Where beauty brands and categories are gaining or losing share—and the macro forces behind these shifts ✔️ How shoppers are navigating pricing pressure: trading up, trading down, switching brands, or redefining value, plus what loyalty, repurchase, and leakage trends reveal ✔️ What tariffs and economic uncertainty could mean for beauty spending, and the key signals shaping shopper decisions in 2025 👉 Register here: https://lnkd.in/ghdVxT4R #BeautyIndustry #ConsumerTrends #RetailStrategy #ShopperInsights

The YipitData team is headed to the WWD Beauty CEO Summit, kicking off tomorrow in New York City! You can find our team at the experiential lounge and throughout the event — come say hi, we’d love to connect. We’ll be sharing: 📊 Fresh data on emerging trends shaping the beauty space 💡 Insights into what’s driving consumer behavior and brand momentum 🧠 Strategic takeaways to help you navigate 2025’s challenges with confidence Looking forward to connecting with industry leaders across beauty — see you there!

🤝 How Worthington Enterprises Accelerated Growth with Smarter, Data-Backed Decisions In a category where reliable market data was previously limited, Worthington Enterprises partnered with YipitData to drive faster decisions, smarter retail strategies, and real business wins. Read our latest customer case study to see how Worthington was able to: ✔️ Unlock 3,000-store retail placement for a new product launch
 ✔️ Win category captain status with a top retailer
 ✔️ Identify high-opportunity markets to support localization strategies 📖 Read the full case study to see how Worthington turned insights into impact 👉 https://lnkd.in/gvT2vdCS #ConsumerInsights #DataDrivenDecisions

YipitData is excited to join WWD's Beauty CEO Summit next Wednesday and Thursday, May 7–8 in New York City! Our team members — James Hart, Emily Dillon, Brian Thompson, and Dan Katz — will be on-site and ready to connect. You can find us throughout the event and at the experiential lounge, where we’ll be sharing: ✨ Data-driven insights to accelerate growth for your company and category ✨ Strategies to navigate the evolving beauty and retail landscape If you’re attending, we’d love to meet you! Stop by to say hello and explore how YipitData can help you stay ahead in today’s competitive market. #WWD #BCEOSummit

Category Spotlight: AI Meeting Assistant Software  Customer count and spend have grown meaningfully over the past couple of years—but emerging trends suggest a shakeup may be underway. Our latest B2B spend data reveals shifts in market share, competitive momentum, and pricing dynamics. More on the category trends here: https://lnkd.in/eBS9dbeG

Introducing our 1Q25 Cloud PM Chartbook, a concise yet comprehensive resource featuring over 20+ slides of charts, tables, and insights on key trends and performance drivers across our Cloud tickers. This streamlined resource provides a quick, high-level read while capturing the essential data and bigger-picture insights you need. Inside the Chartbook: 🔹Top-Line Highlights: Recent revenue growth trends across AWS, Azure, & GCP, including areas of 1Q25 weakness 🔹AI Services Trends: Pricing vs. volume for key AI services from Azure & GCP; analyzing the impact of a demand mix shift towards lower-cost models 🔹Capacity Constraint vs. GPU Pricing Dynamics: Capacity constraints on AWS compute and trends in GPU spot pricing 🔹...and more. Access the Chartbook: https://lnkd.in/e6PcPNh9 #cloud #trends