Abhishek Ratna

Abhishek Ratna

Bothell, Washington, United States
11K followers 500+ connections

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About

15 years of experience spanning product marketing, demand generation and developer…

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Activity

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Experience

  • Protopia AI Graphic

    Protopia AI

    Greater Seattle Area

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    Greater Seattle Area

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    Seattle, Washington, United States

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    San Francisco Bay Area

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    San Francisco Bay Area

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    Redmond, WA

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    Los Angeles, California

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    Torrance, California

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    Gainesville, Florida Area

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    Bangalore

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Education

  • Stanford University Graphic

    Stanford University

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    Activities and Societies: American Marketing Association - collegiate chapter MBA Intramural Baketball team, MBA Marketing Club, International Business Students' Association

    • International Marketing Strategy – Researched key customer needs, defined pricing and positioning, identified store placement and channel strategy to land a leading jewelry brand’s market entry strategy into China.
    • Market Research – Conducted primary research to Identify sales improvement opportunities for university bookstore. Created and deployed Marketing survey, analyzed customer insights and proposed marketing recommendations. Proficient in SPSS and Microsoft Excel for Data…

    • International Marketing Strategy – Researched key customer needs, defined pricing and positioning, identified store placement and channel strategy to land a leading jewelry brand’s market entry strategy into China.
    • Market Research – Conducted primary research to Identify sales improvement opportunities for university bookstore. Created and deployed Marketing survey, analyzed customer insights and proposed marketing recommendations. Proficient in SPSS and Microsoft Excel for Data Analysis.
    • Advertising Planning – Created winning advertising and marketing plan to revive channel strategy and brand presence of a North Carolina based HVAC manufacturer. Conducted extensive research to define demographic, psychographic and behavioral profiles of customers. Created social media marketing plan and identified important keywords. Analyzed market overview and competitive offerings to define profitable target segments and best advertising practices.

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Licenses & Certifications

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Volunteer Experience

Courses

  • International Marketing

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  • Marketing Analysis

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Honors & Awards

  • CVP Award - Risk Taking & Impact

    Microsoft

    Led cross functional team of engineers and architects to build new email deployment features that increased global email reach from 35% to 93% and improved conversion rates by 350%. Influenced and secured commitments from multiple engineering teams, guided system design and launched in record time.

Languages

  • Arabic

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  • French

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