About
I am a seasoned professional with an established record of strategic planning…
Articles by Cristiane
Contributions
-
You're leading a sustainability initiative. How do you keep the enthusiasm going for the long haul?
It is always important to keep the North Star in sight as a long-term goal. However, setting milestones and celebrating successes along the journey is crucial for maintaining team engagement and momentum toward your mission. Ensuring you have concrete mid-term results to share and celebrate is essential.
-
Your team is struggling to understand sustainability data. How can you make them see its importance?
The most effective way to engage a multifunctional team in sustainability is to connect it to their specific roles and individual goals. One approach is to focus on data. For instance, if you have a project that involves linking data from product testing related to sustainability attributes, it's essential to frame it in terms of how this data can help them create value for their customers. By highlighting the benefits of using such data, you can foster greater engagement and commitment to sustainability initiatives.
-
Here's how you can ensure executive and team accountability for CSR goals.
The only way to make sustainability/CSR a reality is to integrate it into the core value proposition of the business and its products. It cannot be treated as a separate strategy; rather, it must be woven into the very fabric of how the organization delivers its products and services. Companies like Unilever, Patagonia, Natura, and Nespresso serve as excellent examples of this approach. CSR is not merely an ancillary task or a charitable effort; it is fundamentally about the organization’s purpose.
-
How can you bridge the technology gap to reduce social strife?
Businesses can bridge the technological gap by forming public-private partnerships, incorporating technology access into their CSR programs, and supporting innovation hubs. They can also invest in skills development and training, offer affordable technology solutions, adopt inclusive business models, and advocate for policies promoting digital inclusion. These strategic actions enable businesses to enhance infrastructure, provide essential resources, and create environments that foster widespread technological advancement and equitable access.
Activity
-
Innovación y sostenibilidad son pilares fundamentales de nuestra actividad y cuando además convergen con solidaridad, nos permiten hacer tangible…
Innovación y sostenibilidad son pilares fundamentales de nuestra actividad y cuando además convergen con solidaridad, nos permiten hacer tangible…
Liked by Cristiane Lourenço
-
🏆Another great program of ours worth sharing: About a week ago, I joined the #Femalesciencetalents program in Berlin as a panelist. On my end, I…
🏆Another great program of ours worth sharing: About a week ago, I joined the #Femalesciencetalents program in Berlin as a panelist. On my end, I…
Liked by Cristiane Lourenço
Experience
Education
Licenses & Certifications
Honors & Awards
-
2020 Global Crop Science Award (team), Bayer
Bayer
-
2019 Global Marketing Excellence Award
Bayer
-
Women’s Sustainability Leadership Award – Brazilian Business Council for Sustainable Development (CEBDS)
The Brazilian Business Council for Sustainable Development (CEBDS)
Council (WBCSD).
-
International Disruptive Technology Excellence Award
BIG Disruption Summit in Netherlands
Languages
-
English
Full professional proficiency
-
Portuguese
Native or bilingual proficiency
-
Spanish
Professional working proficiency
More activity by Cristiane
-
About a year ago, I was lucky enough (and honored) to be asked to join the Bayer CropScience Vegetable Seeds culinary council. Earlier this week, the…
About a year ago, I was lucky enough (and honored) to be asked to join the Bayer CropScience Vegetable Seeds culinary council. Earlier this week, the…
Liked by Cristiane Lourenço
-
Somos Natura 2025: 🌱 plantando as sementes do futuro! 🌱 Essa semana realizamos a segunda edição do Somos Natura em todos os países onde a…
Somos Natura 2025: 🌱 plantando as sementes do futuro! 🌱 Essa semana realizamos a segunda edição do Somos Natura em todos os países onde a…
Liked by Cristiane Lourenço
-
Last week, in Chicago, Illinois and Hanna, Indiana, we began a dialogue called re.gen.nect. Comprising two days, nearly 120 guests, and 26 speakers,…
Last week, in Chicago, Illinois and Hanna, Indiana, we began a dialogue called re.gen.nect. Comprising two days, nearly 120 guests, and 26 speakers,…
Liked by Cristiane Lourenço
-
ChatGPT told me today that Vaseline has a powerful nickname. The reasons you see below are NOT the outcome from a brainstorm session. It's just…
ChatGPT told me today that Vaseline has a powerful nickname. The reasons you see below are NOT the outcome from a brainstorm session. It's just…
Liked by Cristiane Lourenço
Other similar profiles
Explore collaborative articles
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore MoreOthers named Cristiane Lourenço
-
Cristiane Lourenço
Master of Business Administration - MBA |
-
Cristiane Lourenço
-
Cristiane Lourenço
Médica especialista de Medicina Geral e Familiar
-
Cristiane Lourenço
Analista Especialista | Fiscal | Tributário | Ciências Contábeis | Contabilidade
219 others named Cristiane Lourenço are on LinkedIn
See others named Cristiane Lourenço