About
Passionate Brand and marketing leader with 6 years of CPG experience with a proven track…
Activity
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Excited to share some big news! I’m thrilled to announce that I’ve joined Conagra Brands as Director of Research & Development, leading the…
Excited to share some big news! I’m thrilled to announce that I’ve joined Conagra Brands as Director of Research & Development, leading the…
Liked by Jonathan Lung
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Some things come full circle. From undergrad intern to Kraft Heinz employee a decade later - proud to work with some of the most iconic brands out…
Some things come full circle. From undergrad intern to Kraft Heinz employee a decade later - proud to work with some of the most iconic brands out…
Liked by Jonathan Lung
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Going to Indianapolis next week for Sweets & Snacks? Stop by the Rivalz booth and try our newest flavor!
Going to Indianapolis next week for Sweets & Snacks? Stop by the Rivalz booth and try our newest flavor!
Liked by Jonathan Lung
Experience
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Education
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Quinlan School of Business, Loyola University Chicago
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Activities and Societies: Part of the Quinlan Graduate Business Association
Curriculum
Integrated Marketing Communications: designed a consideration campaign for Hebrew National Hot Dogs utilizing the brand media strategy wheel and voted best campaign by classmates.
Consumer Research: learned various methods of collecting consumer data and applied knowledge to create a new product for Amazon
Marketing Strategy and Brand Equity: Studied numerous case studies of company marketing strategies as well as advanced techniques to increase brand equity…Curriculum
Integrated Marketing Communications: designed a consideration campaign for Hebrew National Hot Dogs utilizing the brand media strategy wheel and voted best campaign by classmates.
Consumer Research: learned various methods of collecting consumer data and applied knowledge to create a new product for Amazon
Marketing Strategy and Brand Equity: Studied numerous case studies of company marketing strategies as well as advanced techniques to increase brand equity. Final project was a brand outline of Stan's Donuts (local chicago donut chain).
Entrepreneurial Marketing: Worked with a local start up to help design a go to market strategy and campaign to successfully launch the enterprise
International Marketing: Created a white paper outlining the marketing strategy of launching a new brand in Brazil
Strategic Use of Technology: Utilized the business canvas model to launch an app and business that incorporated block chain technology -
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Activities and Societies: President of Multi-Cultural Business Students 2009-2011
More activity by Jonathan
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Breaking Boundaries: How We Turned Manufacturing Constraints into Creative Opportunity In the world of consumer packaged goods, innovation isn't…
Breaking Boundaries: How We Turned Manufacturing Constraints into Creative Opportunity In the world of consumer packaged goods, innovation isn't…
Liked by Jonathan Lung
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A Statewide brand campaign rooted in community and cultural pride 🌺 At Hawaiian Host, we just launched our latest integrated marketing campaign:…
A Statewide brand campaign rooted in community and cultural pride 🌺 At Hawaiian Host, we just launched our latest integrated marketing campaign:…
Liked by Jonathan Lung
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U.S. News ranked seven of our graduate programs as among the best in its newest rankings. See which ones: https://lnkd.in/g62N4GEc Our part-time MBA…
U.S. News ranked seven of our graduate programs as among the best in its newest rankings. See which ones: https://lnkd.in/g62N4GEc Our part-time MBA…
Liked by Jonathan Lung
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If you’ve ever wanted a higher ABV Beer but don’t want the bitter hoppy taste that comes with a lot of IPAs, do I have a beer for you. Introducing…
If you’ve ever wanted a higher ABV Beer but don’t want the bitter hoppy taste that comes with a lot of IPAs, do I have a beer for you. Introducing…
Liked by Jonathan Lung
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Fred Hart Thank you for the thoughtful shout-out and insightful perspective. We absolutely agree — BoomChickaPop is all about mindful snacking…
Fred Hart Thank you for the thoughtful shout-out and insightful perspective. We absolutely agree — BoomChickaPop is all about mindful snacking…
Liked by Jonathan Lung
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Another milestone for The Only Bean! 🚀 2025 Expo West was NEXT LEVEL! It was an intense but incredibly energizing and rewarding week where we got…
Another milestone for The Only Bean! 🚀 2025 Expo West was NEXT LEVEL! It was an intense but incredibly energizing and rewarding week where we got…
Liked by Jonathan Lung
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