“Karin delivered a Keynote Presentation at our recent summit for Contracting and Commercial Management professionals and knocked it out of the park. Karin is an expert in her field and is well spoken. She was professional to work with and our delegates were impressed by her delivery. Thank you Karin, we look forward to collaborating again in the future.”
About
Karin L. Bursa is a CEO, strategic advisor, Fractional Chief Marketing Officer and…
Contributions
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You're facing a viral negative review online. How can you turn the tide in your favor?
Remember, Feedback is a GIFT. Responding quickly and apologizing for the "negative" experience are critical. Be sure to: 1. Respond Quickly - acknowledge the issue and thank them for making you aware. Move the conversation offline if possible. 2. Leverage Positive Customer Experiences - encourage happy customers to share their reviews/testimonials 3. Show that you are focused on Continuous Improvement - even the best brands have room for improvement and you cannot fix what you don't know. So, no matter how painful the review, thank them for telling you. Now convey your commitment to fixing the problem and ensuring a better experience for other customers.
Activity
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Hi supply chain marketing friends! 👋 I’m looking to connect with a few new marketing pros: 🔹 If you’re an independent marketer open to a…
Hi supply chain marketing friends! 👋 I’m looking to connect with a few new marketing pros: 🔹 If you’re an independent marketer open to a…
Liked by Karin Bursa
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This Mother’s Day, I’m reflecting on the sacred, often unseen strength of women who carry so much without applause, without pause. I think about my…
This Mother’s Day, I’m reflecting on the sacred, often unseen strength of women who carry so much without applause, without pause. I think about my…
Liked by Karin Bursa
Volunteer Experience
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Board of Directors
The Empty Stocking Fund, Inc.
- Present 10 years 3 months
Children
Yes, Atlanta, there is a Santa Claus! The Empty Stocking Fund empowers metro Atlanta parents and guardians of children living in poverty by providing them with an opportunity to give their children gifts at Christmas time. Each year, we serve approximately 50,000 children in 13 Metro Atlanta counties each year.
Your generosity brings joy, hope and holiday cheer! I promise, you'll think you're the one who got a stocking full of gifts! -
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APICS Atlanta Chapter Executive Advisory Board Member
APICS
- 3 years 1 month
Education
Supply chain and operations management is one of the fastest growing professions globally, creating great demand for top notch, highly competent professionals. APICS research, education and certification advances supply chain professionals to excel in the profession and become the leaders who will transform supply chain organizations for peak performance.
The APICS Atlanta Chapter has been serving the Metro-Atlanta area since 1964 and is one of the largest and most active chapters…Supply chain and operations management is one of the fastest growing professions globally, creating great demand for top notch, highly competent professionals. APICS research, education and certification advances supply chain professionals to excel in the profession and become the leaders who will transform supply chain organizations for peak performance.
The APICS Atlanta Chapter has been serving the Metro-Atlanta area since 1964 and is one of the largest and most active chapters within APICS with almost 700 members. We are a non-profit educational organization building expertise in supply chain management and operations excellence. Join us and grow your skills, share your expertise and help your company reach new heights! -
Volunteer, Leader, Teacher
Dunwoody Baptist
- Present 29 years 3 months
Children
Leader for youth and childern's ministry. Currently working with the REVOLVE program for middle school and high school youth.
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Volunteer Instructor
Junior Achievement of Georgia
- 9 years 5 months
Children
Teaching the JA program in elementary school setting for students ranging from kindergarten to 5th grade. Topics include: community, commerce, taxes, P&L statements and supply chain fundamentals.
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Boad Member and Advisory
APICS
- 6 years 4 months
Education
Share industry best practices in supply chain management and manufacturing.
Publications
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Apparel Challenges - available as a podcast at http://www.logility.com/LIBRARY/Podcasts/Media/Small,-Medium,-and-Large-Apparel-Challenges
Logility, Inc.
With worldwide outsourcing, longer lead times and shorter seasons, apparel supply chains are complex and demanding. Forecasting changing styles is extremely difficult and the supply side is complicated by hard-to-model constraints, costs, and lead times. In this episode, industry expert Ed Thompson discusses some of the unique challenges and best practices used by leading apparel supply chain teams.
Other authorsSee publication
Courses
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Digital Marketing @ Shaw Academy
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Honors & Awards
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2023, 2022 and 2021 Women in Supply Chain
Supply & Demand Chain Executive
The award honors female supply chain leaders and executives whose accomplishments, mentorship and examples set a foundation for women in all levels of a company’s supply chain network.
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2020 Supply Chain Pro to Know of the Year
Supply & Demand Chain Executive
The Pros to Know Awards recognize supply chain executives, and manufacturing and non-manufacturing enterprises, that are leading initiatives to help prepare their companies’ supply chains for the significant challenges of today’s business climate. This year’s list includes the 2020 Provider Pros to Know—individuals from software firms and service providers, consultancies or academia, who helped their supply chain clients or the supply chain community at large prepare to meet these…
The Pros to Know Awards recognize supply chain executives, and manufacturing and non-manufacturing enterprises, that are leading initiatives to help prepare their companies’ supply chains for the significant challenges of today’s business climate. This year’s list includes the 2020 Provider Pros to Know—individuals from software firms and service providers, consultancies or academia, who helped their supply chain clients or the supply chain community at large prepare to meet these challenges—and Practitioner Pros, who do the same within their own companies. Supply & Demand Chain Executive received more than 500 entries for the 2020 Pros to Know Awards.
Supply chain challenges change by the week, day and sometimes the minute, and Bursa has helped find solutions that help Logility’s customers compete more effectively. These attributes and more are why Bursa earned the top spot as Supply & Demand Chain Executive’s Pro to Know of the Year. -
2020, 2019 & 2018 Supply & Demand Chain Executive Pro to Know
Supply & Demand Chain Executive
Today’s supply chains face multiple challenges from a shortage of experienced talent to the need for greater visibility, accuracy and quick response to stay ahead of rapidly changing market requirements. Karin Bursa, executive vice president, is one of the industry’s top supply chain resources providing practical advice to help companies develop robust and mature supply chain practices across a wide-range of disciplines including sales and operations planning (S&OP), demand planning…
Today’s supply chains face multiple challenges from a shortage of experienced talent to the need for greater visibility, accuracy and quick response to stay ahead of rapidly changing market requirements. Karin Bursa, executive vice president, is one of the industry’s top supply chain resources providing practical advice to help companies develop robust and mature supply chain practices across a wide-range of disciplines including sales and operations planning (S&OP), demand planning, multi-echelon inventory optimization, retail optimization, advanced analytics and more. At the University level, she is engaged with several programs and acts as a mentor to rising supply chain professionals.
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2009 Technology Marketing Executive of the Year
Technology Association of Georgia (TAG)
The TAG “Technology Marketing Executive of the Year” award honors one technology executive each year that has clearly demonstrated outstanding leadership and positive contributions to not only their company’s success but also to the advancement of technology marketing as a whole. The award is based on peer nominations and the winner is chosen by a selection committee comprised of individuals from the technology marketing community.
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2008 Woman of the Year in Technology Finalist
WIT - Women in Technology
Organizations
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APICS Atlanta
Executive Advisory Board
- Present -
The Empty Stocking Fund
Board of Directors
- PresentThrough the generosity of Logility, I was introduced to The Empty Stocking Fund in 2008. I love the tangible way it serves more than 50,000 children each year. Please consider getting involved too -- You'll love it! Here's more about our mission: The Empty Stocking Fund empowers parents and guardians of children living in poverty by providing them with an opportunity to give their children gifts at Christmas time. We have been bringing holiday cheer to metro Atlanta’s underprivileged…
Through the generosity of Logility, I was introduced to The Empty Stocking Fund in 2008. I love the tangible way it serves more than 50,000 children each year. Please consider getting involved too -- You'll love it! Here's more about our mission: The Empty Stocking Fund empowers parents and guardians of children living in poverty by providing them with an opportunity to give their children gifts at Christmas time. We have been bringing holiday cheer to metro Atlanta’s underprivileged children since 1927. Each year, the generous contributions received from thousands of Atlantans along with local businesses and foundations enable us to provide gifts for tens of thousands of children from birth to 12 years of age living in Clayton, Cobb, DeKalb, Douglas, Fayette, Fulton, Gwinnett, Henry and Rockdale counties. By the Numbers ▪ Children Served: 50,000+ ▪ Items Distributed: 200,000+ ▪ Volunteers: 4,000+ ▪ Average Cost of Gift Packages: $20.00 ▪ Counties Served: 9 ▪ Full-Time Employees: 2 (It's remarkable what these two employees do to serve our community!)
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