From the course: The Service Mindset: Enhancing Your Customer-Centric Skills
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The service mindset impact: Software as a service (SaaS)
From the course: The Service Mindset: Enhancing Your Customer-Centric Skills
The service mindset impact: Software as a service (SaaS)
- Nowhere is the service mindset more crucial than in SaaS companies. With the super popular software as a service model, or SaaS, customers enjoy the benefits of software without the burdens of ownership. A service mindset is literally built into the product. It's part of the name. Organizations flock to SaaS products because it's a win-win. The customer wins because it's easy to implement, doesn't require expensive customization, and is billed on a subscription rather than perpetual license. And the company wins because they achieve that holy grail of recurring revenue. SaaS is a land and expand kind of model, but you better know how to expand once you land, and that requires a service mindset across all functions. Using SaaS as an example, let's dig into three ways a service mindset can impact your organization. First, let compassion drive your culture. In a perpetual licensing model, once the customer buys, they're pretty much stuck with your offering, whether they like it or not.…
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