Every year, I’m in awe of the trend report created by my colleagues, co-workers, and most importantly, colleagues at OK COOL. And this year, it’s even better. It’s called LET THEM EAT LORE, it’s a deep dive into the internet and the culture surrounding it. It’s the most insightful thing I’ve seen on the internet. And I’ve seen it all. It’s one of those things you keep coming back to - every time I read it, there’s something new I screenshot. If you want to understand the state of the internet in 2025, what it’s all about, and where it’s heading, download the OK COOL Trend Report https://lnkd.in/eJUE2sj9 Made/written/created by Annie House, Elle Louise Binns, Mia-Ella Collins, Iona David, Delanie Gulino, Jolyon Varley, Liz Stone
Right on 🤘🏼
DANIEL 😊 You're the man
This is part of why you all help those of us who are even far outside of people you all will work with. It's like the Beloit College Mindset list but for the current era.
Head of Strategy at OK COOL
4dDaniel I’m going to cry 🥹