🍁 Hey Chatters! How has it already been 5 years since GA4 launched i.e. anyone else here feeling old? 🫠 We've popped our free guide to GA4 and a nice instructional on wrangling that unassigned traffic in your GA4 account in honor of this particular anniversary. We're also chatting about: 😵💫 The limits of AI search 📊 Measuring your brand citations by AI ⚖️ A CEO’s take on balancing human connection and AI at work And more! Let's go. (P.S. Thanks to the experts whose articles and interviews give us so much to chat about! Dana DiTomaso, Adam Tanguay, Duane Forrester, Jenise Uehara, and Chris Todd)
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5d"Stop Explaining GA4 Unassigned Traffic..." The speed at which I added the two custom channel groupings from Dana DiTomaso's article 🏃➡️ 🏃➡️ 🏃➡️