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🎤 Wrapping up an incredible time at Quirks NYC — in the Big Apple! 🍎 It was a true pleasure to welcome Rondi Rhodes, Consumer Insights Analyst at McKee Foods Corporation, to the stage for a bold and insightful look at the future of concept testing. Rondi joined Marlon Cumberbatch, Major Accounts Director at Cambri, for a session titled: “Benchmarks are Broken – How AI Outperforms Traditional Concept Testing.” 💥 What if you could predict in-market success with 81% accuracy? Launch AI makes it possible by combining surveys, open-ended feedback, and POS data — helping insight teams quickly: • Validate ideas • Refine concepts • Launch with confidence 🧠 We kept the energy going with a fantastic networking dinner — a big thanks to everyone who joined us! It was also a privilege to have Lynda Clarizio, Cambri board member, with us at the event. Her market insights added even more perspective to the discussion. 👏 To all the insight and innovation professionals we connected with — thank you. We’re energized to help launch even more successful products. #QuirksNYC #BigApple #LaunchAI #ProductConceptTesting #CPGInnovation #InsightsThatMatter #Quirks #Cambri

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