Canalys Forums 2025’s Post

Up first at this year's closing session of Canalys Forum Americas 2025, Omdia's Senior Analyst, Ben Caddy highlighted the often-overlooked environmental and financial aspects of AI adoption. Key insights from his presentation included: 🔹 Sustainability is sidelined in AI conversations today, but as AI matures, its importance will only grow. 🔹 AI is not a monolith — the environmental impact of AI video generation, for example, is roughly equivalent to running a microwave non-stop for an hour. 🔹 90% of enterprise AI projects will fail, raising questions about financial sustainability and the strain on the power grid before environmental concerns. 🔹 Only 30% of AI is currently used for work, according to a Harvard study, highlighting efficiency gaps. 🔹 Renewables are thriving, overtaking coal as the largest source of power, creating opportunities for the channel to support efficient infrastructure and circular economy initiatives. #CanalysForums2025 #Omdia #AI #Sustainability #PartnerEcosystem #CircularEconomy #RenewableEnergy