Yesterday’s strategies are failing to engage today’s potential customers. What’s missing? Our latest POV identifies three digital tools that insurance companies can leverage to drive growth. The key is empowerment. Providing agents with a clear, compelling, and transparent value proposition – supported by digital tools – makes it possible for agents to deliver an experience that’s tailored to the needs of this generation. Digital tools empower customers too. For example, reimagining the self-service experience for your customer (with their agent in the loop) enables the customer to learn about your products at their own pace, and select the features that meet their unique needs. Looking for more strategies for today’s life insurance customers? Read our latest POV by Sumit Uppal, Samantha Chow, and Divij Chopra. https://lnkd.in/dXkBv3Si #agencyexperience #lifeinsurance