in the age of ai, what moats are left? most startups/businesses won’t survive. but a few will build moats so strong that even the biggest players can’t touch them. moats still matter, even in ai. but they look different now. here’s what actually protects a business in the ai era: → exclusive data. proprietary datasets no one else can access or replicate. if your ai is learning from something unique, you have an edge. → physical resources. ai still relies on real-world constraints. compute, lithium for batteries, satellite lanes. → regulation. love it or hate it, regulatory approval creates moats. → partnerships. it’s about better distribution. deep partnerships get access to exclusive data, resources, and customers. → supply chain control. owning critical infrastructure….chips, robotics, or logistic…creates leverage that pure software companies don’t have. → accountability. some industries demand responsibility. legal, insurance, and defense need traceability and trust. ai that serves these spaces will have built-in barriers to entry. → network effects: platform gets smarter as more people use it and competitors can’t easily replicate that growth, you have a real moat. → switching costs. think enterprise software, cybersecurity, or healthcare, become impossible to rip out once integrated. → brand and reputation. in a world flooded with ai-generated content, trust is the differentiator. a strong brand compounds over time. → distribution. owning the right channels, whether it’s retail, enterprise contracts, or api integrations, still wins. → rlhf (reinforcement learning with human feedback). tuning ai models with proprietary feedback loops makes them more useful over time. best models evolve with unique, high-quality reinforcement. the strongest ai companies won’t just be the ones with the best models. they’ll be the ones with the best moats. ai is changing the game. but moats still win it. which one are you building?
What about talent? For example I think the tech knowledge / skills needed to buikd your stereotypical SaaS are quite ubiquitous now. So not much of a moat. But I can’t see any truly revolutionary AI companies being birthed in the next 5-10 years without top 1% talent across the board. Especially if we expect these companies to get huge with less humans! So access to great talent is a massive barrier to entry for most entrepreneurs with awesome ideas. They all work at openAI with 1 million + yearly comp 😅
CoFounder/CEO | AI Growth Automation for Sales & Ops for $10–100M companies | ex-Fortune 500 Healthcare Product Leader
11moAI alone isn’t enough—real strength comes from unique data, strong partnerships, and hard-to-replace systems. Another key moat: human expertise integration—AI that works with experts, not against them, builds trust and lasting value.