🔵 🚀 RAPPI: The Super App is a Great Primitive Agentic Business! A fascinating reflection from my recent conversation with Federico Suarez Rendon Suarez on "𝐅𝐫𝐨𝐦 𝐎𝐩𝐞𝐧 𝐁𝐚𝐧𝐤𝐢𝐧𝐠 𝐭𝐨 𝐀𝐈 𝐀𝐠𝐞𝐧𝐭𝐬: 𝐖𝐡𝐲 𝐖𝐞 𝐍𝐞𝐞𝐝 𝐭𝐡𝐞 𝐧𝐞𝐰 𝐔𝐧𝐢𝐯𝐞𝐫𝐬𝐚𝐥 𝐃𝐚𝐭𝐚 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤" (link in the comments) 𝐑𝐚𝐩𝐩𝐢, 𝐭𝐡𝐞 𝐋𝐚𝐭𝐢𝐧 𝐀𝐦𝐞𝐫𝐢𝐜𝐚𝐧 𝐬𝐮𝐩𝐞𝐫 𝐚𝐩𝐩, 𝐢𝐬 𝐚 𝐠𝐫𝐞𝐚𝐭 𝐩𝐫𝐢𝐦𝐢𝐭𝐢𝐯𝐞 𝐚𝐠𝐞𝐧𝐭𝐢𝐜 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬. Think about it - users tell Rappi what they want, and it orchestrates multiple services to fulfill that request. Sound familiar? 🚀 Why This Matters - The Numbers: • $1.3B revenue in 2024 from orchestrating services • 35+ million users across 9 countries • Break-even achieved - proving this model works • TIME's 2024 Most Influential Companies - recognition of their pioneering approach 🔗 The Primitive Agentic Blueprint: Single Interface, Multiple Services: . Food delivery → Financial services (RappiPay) → Travel bookings . E-commerce → Healthcare → 10-minute delivery via Rappi Turbo .𝐑𝐚𝐩𝐩𝐢𝐅𝐚𝐯𝐨𝐫: Their concierge service where users say "I need X" and Rappi figures out how to get it done "To Rappi" something has become a verb across LATAM! Perfect primitive agentic examples: • "Print these documents for me" → RappiFavor finds a print shop, prints, delivers • "I need groceries" → Rappi determines best store, shops, delivers in 10 minutes • "Get me anything" → The famous "Rappi Antojo" button lets users request literally anything 💡 The AI Agent Evolution: Imagine Rappi + LLMs: Understanding context at scale, predicting needs, and orchestrating services with genuine intelligence rather than just rule-based routing. 🎯 The Takeaway: Rappi's $5.25B valuation proves there's massive demand for agent-like experiences. They've shown the market appetite. Do super apps like Rappi have an edge in our Agentic future? #AIAgents #SuperApp #LatinAmerica #fintech #Innovation #Rappi #OpenBanking #Agentic