‘Be Ready’ with Emmi Caffè Latte 💪 Our iconic brand Emmi Caffè Latte is launching its new advertising campaign today with the slogan ‘Be Ready’ in five European countries. The campaign invites consumers to start their day full of energy with Emmi Caffè Latte. The advert - created by internationally successful director Miguel Campaña - dives into the world of morning routines and shows the momentum sparked by the first sip of Emmi Caffè Latte. This moment of indulgence is accompanied by the rock 'n' roll classic ‘I'm Ready’ by Fats Domino. The campaign will be launched in Switzerland, Germany, Austria, Spain and Belgium. 🎶 Emmi Caffè Latte is one of the most successful ready-to-drink coffee brands in Europe and has been for two decades. Today, it is the market leader in Switzerland, Spain and Austria and holds the #2 position in Belgium, Germany and the UK. Emmi Caffè Latte combines the indulgence of barista quality, freshly brewed coffee made from certified beans with high-quality Swiss milk. 🥛 ☕ 🌏 The patented ‘All Natural’ process guarantees a production process that completely avoids the use of artificial additives. The premium quality is reinforced by the fact that 100% of the milk is sourced from Swiss dairy farms and produced exclusively according to the rigorous standards of the ‘Sustainable Swiss Milk’ certification. #emmi #emmimoments #emmicaffèlatte #bestdairymoments