You nailed the product. Now fix the operations. 🍴📎 We’re backing Pesto, the ERP platform cooked up by food industry pros to bring order to the operational kitchen chaos. Food and drink brands are scaling fast - but behind the scenes it’s all half-baked systems, recipe-spreadsheet hybrids, and margins getting sliced. Pesto serves up something better. 😉 Here’s why we invested: 📥 AI reads POs from emails, PDFs and EDI - instantly 📦 Delivery notes, 3rd party instructions and production documents generated automatically 📄 Invoicing on autopilot 🔍 End-to-end visibility from purchase to payment 🫵 Designed specifically for the food and drink industry - not retrofitted Founded by Kate Hofman, Sanjay Sood-Smith and Amish Ralhan - Pesto is what the food industry has been waiting for! 🤝 We’re proud to lead the round alongside Prequel Ventures, Ventures Together, Antler, Mark Philip-Sorensen (CEO & Founder of Sorven Capital Ltd) and a strong group of angel investors! Full story in the comments below 👇
Huge respect to the Pesto team 👏 The food and drink industry has been crying out for a tailored solution like this. Scaling a brand is one thing, scaling the operations is where most get sliced up. Pesto is solving that head-on. This is exactly the kind of founder-led innovation Fuel Ventures loves to back: industry insiders building tools they wish had existed years ago. 🚀 Excited to see how far this one can go!
So grateful to be a part of this team!! Let’s gooo 🙌🏽🙌🏽
Way to go >>>>
Congratulations Mark Philip-Sorensen and Fuel Ventures 🚀 👏
Congratulations to Pesto on innovating ERP solutions tailored for the food industry and to Fuel Ventures for recognizing and supporting such a transformative platform.
Thanks for your backing to help us make systemic change in the food system!
Way to go!
It's so true how often brilliant products get bogged down by backend chaos. Streamlining operations is key to truly scaling without everything falling apart.
Partner at Antler | Chair at Houghton Street Ventures | Co-founder at Scalable Capital | NED at Innovate Finance
2wCongrats Kate Hofman Sanjay Sood-Smith and Amish Ralhan - it’s been a pleasure working alongside you all for the last year and couldn’t be more excited about where your vision will take Pesto. 💃🕺